46 - Unleashing the Power of Video: How to Dominate the Home Service Industry with Cornerstone Marketing Solutions' Jonathan Bannister

The Home Service Small Business Spotlight

Your host, Arthur Yon, talks with the Marketing Staff of Cornerstone Marketing Solutions, Jonathan Bannister. Jonathan's journey is nothing short of inspiring. He started his career as a police officer in Biloxi, Mississippi. However, after having three kids in quick succession, his wife's concerns about his safety led him to consider a career change.

Jonathan had previous experience in sales, real estate, and the casino industry, where he worked his way up from a valet to a pit boss. But he soon realized that being a business owner was his true calling. He describes himself as a terrible employee due to his outspoken nature and desire for efficiency.

In 2014, Jonathan connected with a friend who was developing mobile apps and decided to join him in selling them. He targeted golf courses, offering them a free app that would allow them to send push notifications to golfers. However, during his sales pitches, he discovered that many business owners also needed help with their websites and SEO. Despite his limited knowledge of digital marketing, Jonathan agreed to assist them and quickly learned on the job.

In 2016, Jonathan officially founded Cornerstone Marketing Solutions and focused on serving the home service industry. With the majority of his clients already being in this space, he found his niche.

To learn more about Jonathan's work, click HERE and HERE.

Think you'd be a great guest on the show? Apply HERE.

Want to learn more about Arthur's work at NEST Protection Plan? Check out his website at https://nestpp.com/.