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The Importance of Brand in B2B - Chip House - Hard Corps Marketing Show - Episode #373
Manage episode 436739076 series 2775894
Innehåll tillhandahållet av Casey Cheshire. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Casey Cheshire eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Today’s guest is an experienced executive, speaker, and growth leader. He has over 25 years of experience leading marketing and customer success teams in the fast-paced world of B2B SaaS companies. Introducing Chip House, the CMO at Insightly CRM. He joins Casey today to discuss the myth that brand doesn't matter in B2B marketing, the significance of storytelling and customer success stories, and the challenges of migrating to new CRM systems.
Connect with Chip House:
- LinkedIn: https://www.linkedin.com/in/chiphouse
- Company Website: https://www.insightly.com
- Closing Time Podcast: https://open.spotify.com/show/09DeQr39jAwCuXv1chF2gq?si=d406e2b77e3147c4
Ways to Tune In:
- Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763
- Amazon Music/Audible: https://music.amazon.com/podcasts/0f4497c6-b402-4cad-9018-1e41b7e8f2bb/the-hard-corps-marketing-show
- Spotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn
- Stitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-show
- Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL3RoZS1oYXJkLWNvcnBzLW1hcmtldGluZy1zaG93
- YouTube: https://youtu.be/ktgye5IVWYQ
Hard Corps Marketing is produced and sponsored by Ringmaster, on a mission to create connections through branded podcasts. Learn more at https://ringmaster.com/
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