Google’s New AI Tool MUM (Multitask Unified Model), Google I/O and More SEO News - Ep. 184

Search News You Can Use - SEO Podcast with Marie Haynes

In this episode, Marie shares her thoughts on Google’s most recent improvements to their algorithms, including the recent news out of Google I/O on MUM, an advancement that will make Google’s algorithms even better at understanding queries and content. In this episode: SERP turbulence seen May 13-15 More on Google’s blog post on core updates Info on improving E-A-T based on this blog post. Links mentioned in this episode: Google’s blog post on core updates https://developers.google.com/search/blog/2019/08/core-updates Google’s announcement on MUM https://blog.google/products/search/introducing-mum/ MHC’s recent article with disavowing advice for 2021 https://www.mariehaynes.com/disavow-advice-2021/ Register for SMX Advanced - Marie will be speaking virtually on the QRG, E-A-T and Google algorithm updates along with a 30 minute live Q&A https://attend.marketinglandevents.com/smx-advanced-2021/ SNYCU Past episodes https://www.mariehaynes.com/seo-newsletter/seo-podcast/ Contact MHC https://www.mariehaynes.com/contact/ Book on Unnatural Links and Manual Action Removal https://www.mariehaynes.com/product/unnatural-links-book/ Quality Raters Book https://www.mariehaynes.com/product/quality-raters-guidelines/ This episode corresponds with newsletter episode 184: https://www.mariehaynes.com/newsletter/episode-184-light-version/ Submit a question for the next Q&A: https://Mariehaynes.com/qa-with-mhc/ Subscribe to the newsletter: https://Mariehaynes.com/newsletter Twitter: @Marie_Haynes - https://Twitter.com/Marie_Haynes