))
Ep. 39 Pt. 1 - John Care - Effective Enablement For Sales Engineers
Manage episode 435754838 series 3594768
Innehåll tillhandahållet av Revenue Enablement Society and Paul Norford, Revenue Enablement Society, and Paul Norford. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Revenue Enablement Society and Paul Norford, Revenue Enablement Society, and Paul Norford eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
How do Sales Engineers learn differently? Is their attitude towards training different? What are the onboarding needs of an experienced vs. a novice SE? When should the handoff from the Enablement team to the SE leaders occur? What are the 3 critical legs of onboarding SEs?
John Care, Author and Managing Director of Mastering Technical Sales shares his insights with me in this 2 part series. In Part 1 we focus on defining and understanding the Enablement needs of SEs and how to design an effective onboarding experience for them.
During his career, John built world-class sales engineering organizations at Oracle, Sybase, Business Objects, Nortel, CA Technologies, and HP. His responsibilities have varied from an individual level up to a VP of Presales running teams of over 200 people. He also has diverse experiences as both a quota-carrying salesperson and a senior IT executive/ CIO listening to salespeople and presales engineers trying to sell him their “solutions.”
Please subscibe on Apple, Spotify or Google.
74 episoder
Dela
