The Freelance Dance: Sustainable Income Balancing Long-term Clients and One-off Gigs

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You know the feast and famine cliché about freelancing, and there's a lot of truth in it, especially if you drift from one short-term project to the next with no strategy.
The secret to a sustainable freelance income lies in the balance between long-term clients and one-off gigs, but there are big differences in how you find, nurture, and manage these two types of clients. They both have their pros and cons, which this episode unpacks in depth.
Additionally we're throwing in a segment on retainer agreements, highlighting the trade-offs between income predictability and loss of flexibility that such deals can create.
Ultimately, every freelancer needs to strike their own perfect balance between these two types of clients for creating a sustainable income stream, in a way that reflects our own strengths, styles. We provide insights on how to structure your services to meet your income goals, maintain strong interpersonal relationships with clients, and stay ready for new opportunities. It's all about finding your own dynamic sweet spot, on the ever-changing blended future-of-work portfolio spectrum.

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1. The Freelance Dance: Sustainable Income Balancing Long-term Clients and One-off Gigs (00:00:00)

2. Balancing Clients and One-Time Gigs (00:00:06)

3. The Importance of Balancing Freelance Work (00:11:25)

4. Understanding Retainers in Freelancing (00:15:08)

5. Challenges of Working on Retainer (00:18:48)

6. Balancing Income in Freelancing (00:25:22)