Ride with the Brand: Kenny Parcell

Real Estate News TV

Writing with the brand Kenny Parcel So, yes. So I attended the NAR Leadership Conference last week. I am the incoming president of CCAR, as we know, and they had a leadership conference just for the incoming president. So it was really, really cool. And they announced their new initiative for 2023 as well as their leadership for 2023. So Kenny Parcell is a realtor from Utah who has been elected to be the president for NAR for 2023. So, you know, everything was kind of focused on his initiatives and what his vision is for, for the future. So his agenda, it was really cool because, you know, I had no idea of this, but it’s totally in line with kind of what my thoughts and vision are are for for CCAR in my presidency next year. So it was really cool. It was kind of like the State of the Union address that Jerry Jones gives before the season starts. For the Cowboys. This is that kind of version of it. But off, you know, straight out of the chute, Kenny, when he came out and started speaking, it was like, wow. I mean, it was impressive from the very beginning. And I had met Kenny one time in San Diego, and this is kind of a funny story. We they rented an amusement park for for us. We were at a conference. And so we were all there. And there was this one. I don’t even know what it’s what it is. It’s just some little exhibit or booth that you hang. So you. Hang from this bar and it raises you up, right? And then your feet are off the ground. And it’s you know, it’s a contest to see how long you can hang. And I mean, I did it. Several people did it. I mean, it’s really hard to do that if you haven’t done that. And so. You know, sitting standing back, observing was Kenny. And someone in the crowd was like, Kenny, you got to come do this. You’re an athlete. And he was like, No. I mean, he’s very just kind of chill and low key is like, no, no. And then they kept on and on and on because Kenny was an athlete, played football. So you see him, he starts rolling his sleeves up. Get ready comes up there. He did it and he hung there forever. We were like, Wow. So the challenge is, can you hang for 60 seconds? Can you while or longer I think is over a minute. And that’s, like, really super incredible. Very, very impressive. So I was like, okay, who is this guy? And then fast forward to now, it’s like, oh, he’s the incoming president. Wow. All right. Yo, Kenny. So, you know, we’re going to be talking about more things that actually I’ve learned from Kenny just in that week of conference. But we’re going to start out with what is in RS Initiative for next year. And this is Kenny’s kind of you know his year to kind of roll all this out. So we’re going to start with a video, which is the story of the mission, which is the theme is Ride with the Brand. And it’s about us, you know, supporting the realtor brand and sharing it within our communities so we can, you know, bring awareness to who we really are and what we stand for. We’re not just transaction based. It goes much deeper than that. So I think this is a pretty cool video that Kenny put together and we’re going to show it. In the Old West. When a cowboy rode for the brand, it meant they had signed on to the mission and goals of the ranch owner. It meant they were committed and were a dedicated team player. It meant that they promised to protect the brand as though it was their own. The theme for 2023 is not riding for the brand, but rather riding with the brand. Because you, the members of the National Association of Realtors, are the brand. The brand is you. And the brand is us. We are the brand. It’s who we are. It’s bigger than any one person. And for years, great leaders like you have protected and safeguarded the brand. Thank you for writing with the brand and giving your very best. Our brand represents the best of people who truly love our community and the people who live in it. Buckle up. We’re riding with the brand in 2023. So I don’t know where they did their retreat, --- Send in a voice message: https://podcasters.spotify.com/pod/show/realestatenewstv/message