Google Ads For Towing, Car Recovery & Roadside Assistance

One Base Media - Lean Generation For Home Service Businesses

Are you ready to take your towing business to new heights? Discover the step-by-step guide to setting up Google Ads that not only drive leads but also turn a massive profit! 📈
💡 Why This Works:
Our proven strategy has helped a towing company generate £15 per lead with a Cost Per Click (CPC) of just £2.29. With a budget of £5,000, they've acquired a whopping 327 leads, fuelling substantial business growth month after month. Learn the secrets behind their success!
🚀 Here's a Quick Overview:
Choose Your Campaign Type: Click on "Leads," then select "Search Ads" under Campaign Type.
Campaign Setup: Opt for Website Visits, input your website, and choose Phone Calls as the lead type. Name your campaign and proceed.
Maximise Clicks: Use Max Clicks to collect valuable data. Set a bid of £5.12 for a competitive edge.
Targeting: Turn off Display Networks. Select specific locations, choose English as the language, and opt for "Optimise: Prefer best-performing ads."
Ad Scheduling: Set an ad schedule from midnight to 11:45 pm. Let Google identify the best times for leads, allowing for later bid adjustments.
Keyword Research: Utilise Google Keyword Planner to find high buyer intent keywords like "towing company near me" and "car recovery near me."
Keyword Wrapping: Use the Keyword Wrapper tool to convert selected keywords into phrase match and exact match for precision targeting.
Ad Creation: Build compelling ads with unique selling propositions (USPs) and strong calls to action. Include your URL, display path, headlines, and descriptions.
Extensions: Enhance your ads with sitelinks and callouts. Use urgency and USPs, such as "towing in under an hour" and "towing from £60."
Ad Group Customisation: Easily create specialised ad groups by duplicating and modifying existing groups. For instance, set up a separate group for motorcycle recovery with tailored keywords.
🔑 Key Takeaway:
Transform your towing business with a well-optimised Google Ads campaign. Follow our guide to reach a highly targeted audience, maximise leads, and watch your profits soar! 🌟
Ready to accelerate your towing company's success? Dive into the world of profitable Google Ads today! 💻🔗
This strategy also works great for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and many more in the trades industry.
https://www.youtube.com/watch?v=g_OAJO2LVG0