The More Than TikTok Act And Bud Light's Brand Pivot | Weekly Digital Marketing Update 4/6 Of Record | The Latest In Digital Marketing & Advertising podcast

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The More Than TikTok Act and Bud Light's Brand Pivot | Weekly Digital Marketing Update 4/6

1y ago 45:23

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Innehåll tillhandahållet av Podcast Of Record and Of Record. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Podcast Of Record and Of Record eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Digital Ad Market Update: 3/30 - 4/6 2023
Joe, Kiersten, and producer Alex are in the studio to give you a breakdown of the latest marketing, tech, and culture news. Hear it all in 46 minutes or less.
Top Stories:
The vast overreach of the bills supposedly just targeting TikTok, including the DATA Act and the RESTRICT Act, are becoming a growing point of contention with over half of Americans who use the app and even those who don't. Let's get into the discourse.
Why is GenZ obsessed with Target on TikTok? No other retailer gets this much love on social media. Let's dive into it.
Bud Light is trying to change its target demographic. We're breaking down some of the latest changes they have made in their advertising and spokesperson roster.
Articles Mentioned:
New Bud Light Spokesperson: http://bit.ly/3GlpqTX
Target Obsession on TikTok: https://bit.ly/3UcGwcc

… continue reading

229 episoder

#Tech #Business #MBA #Digital Marketing #Digital Marketing Podcast Of Record #Recording

Artwork

The More Than TikTok Act and Bud Light's Brand Pivot | Weekly Digital Marketing Update 4/6

Of Record | The latest in digital marketing & advertising

published 1y ago

Dela

MP3•Episod hem

Innehåll tillhandahållet av Podcast Of Record and Of Record. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Podcast Of Record and Of Record eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Digital Ad Market Update: 3/30 - 4/6 2023
Joe, Kiersten, and producer Alex are in the studio to give you a breakdown of the latest marketing, tech, and culture news. Hear it all in 46 minutes or less.
Top Stories:
The vast overreach of the bills supposedly just targeting TikTok, including the DATA Act and the RESTRICT Act, are becoming a growing point of contention with over half of Americans who use the app and even those who don't. Let's get into the discourse.
Why is GenZ obsessed with Target on TikTok? No other retailer gets this much love on social media. Let's dive into it.
Bud Light is trying to change its target demographic. We're breaking down some of the latest changes they have made in their advertising and spokesperson roster.
Articles Mentioned:
New Bud Light Spokesperson: http://bit.ly/3GlpqTX
Target Obsession on TikTok: https://bit.ly/3UcGwcc

… continue reading

229 episoder

#Tech #Business #MBA #Digital Marketing #Digital Marketing Podcast Of Record #Recording

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