The Artist || The Pioneer || The Educator with Joshua Morgan

not a straight line

Joshua Morgan's journey as an actor and entrepreneur is a compelling exploration of the balance between creativity and business. In this episode, Joshua shares how his early love for theatre led him to train at the American Academy of Dramatic Arts and the University of North Carolina School of the Arts. He candidly reflects on the challenges he faced in realising that his appearance might limit his commercial success in Los Angeles or New York, which inspired him to take control of his career by founding his own theatre company.

Throughout our conversation, Joshua emphasises the importance of artists taking charge of their own paths, navigating the business side of their careers with strategy and entrepreneurship. He shares valuable insights into the fear many artists experience when stepping outside traditional career paths and the need for embracing their own agency. Joshua stresses the importance of understanding the problems artists solve, their mission, and the value they bring to the industry.

We also dive into the critical role of marketing, particularly through social media, in reaching wider audiences and promoting artistic work. Joshua discusses the balance between practicality and passion in the arts, as well as his work with Artist Strategy, where he helps fellow artists develop entrepreneurial mindsets and navigate the business challenges of their careers.

This episode is a thought-provoking discussion on the power of mindset, the significance of knowing your audience, and the importance of solving problems as both an artist and an entrepreneur. Joshua's journey is a reminder that success in the arts often requires a blend of creativity and business acumen, and his story offers inspiration to anyone looking to forge their own path in the creative industries.

Find out more about Joshua

Website

https://www.artists-strategy.com/

https://www.joshuamorganofficial.com/

Social Media

https://www.instagram.com/jmorganarts/

https://www.facebook.com/jmorganarts/

https://www.instagram.com/artists.strategy

https://www.facebook.com/artistsstrategy

Thanks for listening to 'not a straight line'!

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And thanks to Matthew Bliss

for his audio engineering excellence. You can find out more about his services at https://www.mbpod.com/.