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How to Upgrade Your Personal OS I Alexej Habinski I CMO-as-a-Service
Manage episode 388838801 series 3536442
Innehåll tillhandahållet av Christian Abt. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Christian Abt eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
In this episode I speak with Alexej Habinski, who builds a bootstrapped service offering around his CMO skillset, think CMO-as-a-Service. When Alexej was 22 years young, he started his career in Rocket Internet’s growth manager program, building the acquisition engine for foodora’s consumer- and courier-side (acquired by Delivery Hero).
He then went on a roller-coaster ride of a myriad of projects from writing angel tickets, to freelancing, raising a fund, and starting his own company. After a while he then realised that he needs to update his personal Operating System and openly shares his struggles and how overcame them.
This conversation was fantastic and I have been listening to it quite a couple of times now. Feels like an iteration on Ben’s conversation.
- 0:00 - 1:20: Intro
- 1:20 - 13:10: Alexej’s career journey & design
- 13:10 - 17:30: Personal OS
- 17:30 - 23:40: Top 3 takeaways
- 23:40 - 31:00: 7 steps of marketing
- 31:00 - 32:30: Fractional CMO
- 32:30 - 36:50: Critical change factors
- 36:50 - End: Rapid fire Alexej
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Linkedin: https://www.linkedin.com/in/alexejhabinski/
Linkedin: https://www.linkedin.com/in/christian-abt-44b038b7/
Twitter: https://twitter.com/iamchrischi3
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