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Innehåll tillhandahållet av Music Marketing Manifesto Podcast. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Music Marketing Manifesto Podcast eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
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Does Radio Still Make Sense?

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Innehåll tillhandahållet av Music Marketing Manifesto Podcast. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Music Marketing Manifesto Podcast eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Radio promotion is one of those things that has been around since the very beginning of the recording industry and historically it has been absolutely key to breaking an act.

However, radio promo is EXPENSIVE. It can cost you anywhere between a few grand and a few HUNDRED grand, depending on your format and your goals. And regardless of what you pay, there are no guarantees you will get the number of spins you are hoping for.

So in a world where streaming and and the internet have changed the way people consume music, and with radio listenership waning, it begs the question... Should independent musicians still invest a portion of their budget in radio promotion?

Find out in this episode of the Music Marketing Manifesto Podcast.

This episode is yet another in the "album release" series with Josh Solomon from the Empty Pockets.

  continue reading

61 episoder

Artwork
iconDela
 
Manage episode 338767256 series 2982201
Innehåll tillhandahållet av Music Marketing Manifesto Podcast. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Music Marketing Manifesto Podcast eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Radio promotion is one of those things that has been around since the very beginning of the recording industry and historically it has been absolutely key to breaking an act.

However, radio promo is EXPENSIVE. It can cost you anywhere between a few grand and a few HUNDRED grand, depending on your format and your goals. And regardless of what you pay, there are no guarantees you will get the number of spins you are hoping for.

So in a world where streaming and and the internet have changed the way people consume music, and with radio listenership waning, it begs the question... Should independent musicians still invest a portion of their budget in radio promotion?

Find out in this episode of the Music Marketing Manifesto Podcast.

This episode is yet another in the "album release" series with Josh Solomon from the Empty Pockets.

  continue reading

61 episoder

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