Power Duo: Business Insights | MMCB Episode 5 w/Josh & Karis Pharris

Minding My Creative Business Podcast

Introduction:

Embark on a journey with ShySpeaks and Ron "iRonic" Lee Jr. as the engage in a dynamic conversation with the creative power couple, Josh and Karis Pharris. In this insightful interview, they delve into their experiences as creative entrepreneurs, sharing valuable insights, challenges, and strategies that propelled their business growth.

Creator Bio:

Meet the Creative Power Couple, Josh and Karis Pharris, owners of Pharris Photography. With a passion for creative entrepreneurship, they share their journey and expertise to empower fellow creatives.

Key Topics Covered:

• Hiring Strategies for Creatives:
• The Pharris duo discuss their hiring journey and the pivotal role it played in expanding their business.
• Insight into the importance of hiring to achieve financial growth and operational ease.
• Strategies for Scaling:
• The initial hiring decisions were driven by the need for increased productivity and reaching a higher income level.
• Emphasizing the significance of identifying and leveraging each team member's "zone of genius."
• Building a Supportive Team:
• The challenges of managing multiple employees and the realization that having a team requires a set of management skills.
• The comparison of managing a team to parenting and the growth process in becoming effective leaders.
• Leadership Development:
• Learning from experience and developing leadership skills to navigate the complexities of business growth.
• Recommended resources for leadership development, including insights from John Maxwell.
• Crucial Business Levers:
• Understanding the true value of your creative offer beyond the surface level.
• Establishing a strategic pricing structure aligned with your financial goals.
• Crafting a cohesive brand message that aligns with your offerings and builds client trust.
• Balancing Creativity and Administration:
• The unique synergy between Karis's creativity and Josh's administrative skills.
• Acknowledging the importance of embracing both creative and administrative aspects for business success.

Key Takeaways:

• Hiring Strategies for Creatives:
• The Pharris duo divulge their hiring journey, showcasing its pivotal role in expanding their business.
• Insight into the importance of hiring for financial growth and operational ease.
• Strategies for Scaling:
• Initial hiring decisions driven by the need for increased productivity and reaching a higher income level.
• Emphasis on identifying and leveraging each team member's "zone of genius."
• Building a Supportive Team:
• Challenges of managing multiple employees and the realization that having a team requires a set of management skills.
• Comparison of managing a team to parenting and the growth process in becoming effective leaders.

Leadership Development:

• Learning from experience and developing leadership skills to navigate the complexities of business growth.
• Recommended resources for leadership development, including insights from John Maxwell.

Crucial Business Levers:

• Understanding the true value of your creative offer beyond the surface level.
• Establishing a strategic pricing structure aligned with your financial goals.
• Crafting a cohesive brand message that aligns with your offerings and builds client trust.

Balancing Creativity and Administration:

• The unique synergy between Karis's creativity and Josh's administrative skills.
• Acknowledging the importance of embracing both creative and administrative aspects for business success.

Closing Thoughts:

As the conversation wraps up, ShySpeaks teases the audience about the transformative business consultation services offered by the Pharris duo. To take your creative business to new heights, tune in and discover actionable insights that can revolutionize your entrepreneurial journey.

Timestamp:

Podcast Introduction

• [00:00:00] Ronald Lee Jr. introduces the podcast, emphasizing its focus on helping creative entrepreneurs.

Hosts' Introduction and Episode Preview

• [00:00:30] ShySpeaks joins the introduction, highlighting their excitement about the guests and the value they bring to the audience.

Introduction of Guests

• [00:01:00] The conversation shifts to introducing Josh and Karris Pharris, detailing their background in wedding photography and consulting.

The Pharisees' Entrepreneurial Journey

• [00:02:00] Josh and Karris share their story, from starting in wedding photography at Baylor University to evolving into a consulting firm.

Transitioning from Corporate to Entrepreneurship

• [00:10:00] The Pharisees discuss the challenges and motivations behind moving from corporate jobs to full-time entrepreneurship, including the decision-making process and the role of personal development.

Business Strategy and Pricing

• [00:20:00] The focus shifts to business strategies, particularly around pricing and understanding market value, emphasizing the importance of aligning pricing with client expectations and service value.

Scaling the Business through Associate Model

• [00:30:00] Discussion on how the Pharisees scaled their business, detailing the associate model's operational logistics, quality control, and client communication.

Overcoming Entrepreneurial Challenges

• [00:40:00] The Pharisees touch upon the personal and professional challenges faced while scaling their business, including the need for leadership development and team management.

Conclusion and Next Steps

• [00:50:00] The podcast concludes with ShySpeaks and Ronald Lee Jr. summarizing the key insights from the interview, thanking the guests, and encouraging listeners to apply the shared lessons.

Call to Action

• [00:55:00] The hosts provide a call to action, inviting the audience to explore further resources and support offered by the Pharisees, and closing remarks.