Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Innehåll tillhandahållet av Michigan Business Network. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Michigan Business Network eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
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Media Business | Anne Craft - How Media Deals with Branding and Marketing
MP3•Episod hem
Manage episode 434637810 series 1164381
Innehåll tillhandahållet av Michigan Business Network. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Michigan Business Network eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Originally uploaded July 16th, reedited Aug. 16th. For Media Business Episode 76: Tony Conley welcomes Anne Craft, Certified StoryBrand Guide | Marketing Coach to StartUps and SMBs | Marketing & Messaging Strategy | Inbound Marketing| Buyer Persona Research | Sales Enablement | StartED Mentor Anne is known as an adaptable, resilient leader who builds high-performing empowered marketing teams driven to achieve an organization’s short-term revenue goals and long-term growth objectives. She firmly believe in "work your passion and live your dream." My Strengthsfinders Top 5 strengths include Strategic, Learner, Communication, Responsibility, and Activator. I hold an MA and BA, both with honors, from Michigan State University and am certified in: Buyer Persona Process, HubSpot Sales Enablement, Adaptive Leadership, Google Analytics (In Progress). Additionally, she's a certified OKR Coach. Tony had several questions for Anne in this conversation: Tell us about your background? Tell us about Anne Craft Consulting? I'd like to talk about the basics of marketing and messaging strategies for business start-ups and small businesses: -Where are the most mistakes made? -How are errors in these areas corrected? -What are the basics that should be considered? -What is inbound marketing? -What is buyer persona? -What is sales enablement? -How do we in the media improve on talking about these topics? -How should businesses handle politics and political issues? » Visit MBN website: www.michiganbusinessnetwork.com/ » Subscribe to MBN’s YouTube: www.youtube.com/channel/UCqNX… » Like MBN: www.facebook.com/mibiznetwork » Follow MBN: twitter.com/MIBizNetwork/ » MBN Instagram: www.instagram.com/mibiznetwork/ Thank you to Benjamin Robinson and Motor City Skyline's music
…
continue reading
7089 episoder
MP3•Episod hem
Manage episode 434637810 series 1164381
Innehåll tillhandahållet av Michigan Business Network. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Michigan Business Network eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Originally uploaded July 16th, reedited Aug. 16th. For Media Business Episode 76: Tony Conley welcomes Anne Craft, Certified StoryBrand Guide | Marketing Coach to StartUps and SMBs | Marketing & Messaging Strategy | Inbound Marketing| Buyer Persona Research | Sales Enablement | StartED Mentor Anne is known as an adaptable, resilient leader who builds high-performing empowered marketing teams driven to achieve an organization’s short-term revenue goals and long-term growth objectives. She firmly believe in "work your passion and live your dream." My Strengthsfinders Top 5 strengths include Strategic, Learner, Communication, Responsibility, and Activator. I hold an MA and BA, both with honors, from Michigan State University and am certified in: Buyer Persona Process, HubSpot Sales Enablement, Adaptive Leadership, Google Analytics (In Progress). Additionally, she's a certified OKR Coach. Tony had several questions for Anne in this conversation: Tell us about your background? Tell us about Anne Craft Consulting? I'd like to talk about the basics of marketing and messaging strategies for business start-ups and small businesses: -Where are the most mistakes made? -How are errors in these areas corrected? -What are the basics that should be considered? -What is inbound marketing? -What is buyer persona? -What is sales enablement? -How do we in the media improve on talking about these topics? -How should businesses handle politics and political issues? » Visit MBN website: www.michiganbusinessnetwork.com/ » Subscribe to MBN’s YouTube: www.youtube.com/channel/UCqNX… » Like MBN: www.facebook.com/mibiznetwork » Follow MBN: twitter.com/MIBizNetwork/ » MBN Instagram: www.instagram.com/mibiznetwork/ Thank you to Benjamin Robinson and Motor City Skyline's music
…
continue reading
7089 episoder
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