Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Innehåll tillhandahållet av Tyson Mutrux. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Tyson Mutrux eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
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Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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Finding Your Niche: Trademark Law and Education with Sonia Lakhany
Manage episode 457306940 series 2815124
Innehåll tillhandahållet av Tyson Mutrux. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Tyson Mutrux eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Watch the YouTube version of this episode HERE
Are you interested in learning more about trademark law? In this episode of the Maximum Lawyer podcast, host Tyson chats with Sonia Lakhany, who discusses her journey in trademark law and her educational brand, 4L. 4L provides legal education in trademark law and can help you understand how to brand a business.
4L is all about providing continuing education to lawyers in a way that has not been done before. It not only tells you what something is, but shows you how to do it, which is a concept that is not popular in the legal field. With experience in trademark law, Sonia began teaching a 2 week course in trademark law which catapulted the business to delivering more courses to help people understand how to trademark and brand a business.
Sonia speaks to the attractiveness of trademark law in comparison to other areas. Trademark law allows for more autonomy and flexibility due to not having to be in a courtroom or having multiple teams doing different work in order to achieve one goal. There is a small barrier for entry in trademark law, which makes it more lucrative as a practice.
Listen in to learn more!
- 2:36 The purpose of Pharrell as an educational brand
- 7:23 The importance of trademark considerations in branding
- 12:19 The significance of branding in establishing a recognizable identity
- 30:26 Why trademarks are an attractive area for attorneys
Tune in to today’s episode and checkout the full show notes here.
Connect with Sonia:
785 episoder
Dela
Manage episode 457306940 series 2815124
Innehåll tillhandahållet av Tyson Mutrux. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Tyson Mutrux eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Watch the YouTube version of this episode HERE
Are you interested in learning more about trademark law? In this episode of the Maximum Lawyer podcast, host Tyson chats with Sonia Lakhany, who discusses her journey in trademark law and her educational brand, 4L. 4L provides legal education in trademark law and can help you understand how to brand a business.
4L is all about providing continuing education to lawyers in a way that has not been done before. It not only tells you what something is, but shows you how to do it, which is a concept that is not popular in the legal field. With experience in trademark law, Sonia began teaching a 2 week course in trademark law which catapulted the business to delivering more courses to help people understand how to trademark and brand a business.
Sonia speaks to the attractiveness of trademark law in comparison to other areas. Trademark law allows for more autonomy and flexibility due to not having to be in a courtroom or having multiple teams doing different work in order to achieve one goal. There is a small barrier for entry in trademark law, which makes it more lucrative as a practice.
Listen in to learn more!
- 2:36 The purpose of Pharrell as an educational brand
- 7:23 The importance of trademark considerations in branding
- 12:19 The significance of branding in establishing a recognizable identity
- 30:26 Why trademarks are an attractive area for attorneys
Tune in to today’s episode and checkout the full show notes here.
Connect with Sonia:
785 episoder
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Liknande Maximum Lawyer
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Introducing The Unshakeables, a new podcast from Chase for Business and iHeartMedia's Ruby Studio. Small businesses are the heart and soul of this country, but it takes a brave individual to start and run a company of their own. From mom-and-pop coffee shops to auto-detailing garages -- no matter the type of industry you’re in, every small business owner knows that the journey is full of the unexpected. A single moment may even change the course of your business forever. Those who stand firm ...
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
The Self-Employed Life Podcast (formerly Creative Warriors) provides business and personal development strategies for self-employed business owners that create sustainable success. A community of self-employed and small business owners, entrepreneurs, innovators and ambitious individuals that need creative solutions in business. Being self-employed and a business Warrior is a mindset, a spirit and a challenge. We need a different way of doing business. This is business with a soul. We discus ...
…
continue reading
Welcome to Why That Worked – Presented by StoryBrand.ai. Have you ever wondered why some brands, trends, or products become massive successes while others fade away? That’s exactly what this podcast explores. Hosted by Donald Miller, creator of the StoryBrand Framework, and co-hosted by Kyle Reed, each episode dives into the strategies behind the world’s biggest wins, breaking them down into clear, actionable insights you can use to create your own success. Discover how to craft clear and ef ...
…
continue reading
We’re on a mission to uncover the science of self-made success. Join host Akua Konadu each week as she interviews some of the most brilliant minds in business—digging deep into the details and uncovering the strategies that turned entrepreneurial dreams into reality. The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster with HoneyBook, and have business flow your way. Natalie Franke was th ...
…
continue reading
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