Don't miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand™ features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile ...
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Innehåll tillhandahållet av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
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MP3•Episod hem
Manage episode 453387522 series 1270428
Innehåll tillhandahållet av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
This episode advocates using AI to enhance customer experience and loyalty. The discussion with Denyse emphasises personalisation through AI-powered tools like chatbots and predictive analytics to meet customer needs efficiently. Denyse details best practices for AI integration, including understanding customer needs, selecting appropriate technologies, and establishing clear implementation strategies. She shares Walmart, Marriott, and JPMorgan Chase case studies that illustrate successful retail, hospitality, and banking AI applications. In conclusion, she suggests that all organisations use AI as a key driver of customer satisfaction and business growth. She invites everyone to subscribe to the Marketing Deep Dives by Denyse channel and to book a time to discuss the topic in more depth with her.
…
continue reading
87 episoder
MP3•Episod hem
Manage episode 453387522 series 1270428
Innehåll tillhandahållet av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Marketing Deep Dives by Denyse and Denyse Drummond-Dunn eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
This episode advocates using AI to enhance customer experience and loyalty. The discussion with Denyse emphasises personalisation through AI-powered tools like chatbots and predictive analytics to meet customer needs efficiently. Denyse details best practices for AI integration, including understanding customer needs, selecting appropriate technologies, and establishing clear implementation strategies. She shares Walmart, Marriott, and JPMorgan Chase case studies that illustrate successful retail, hospitality, and banking AI applications. In conclusion, she suggests that all organisations use AI as a key driver of customer satisfaction and business growth. She invites everyone to subscribe to the Marketing Deep Dives by Denyse channel and to book a time to discuss the topic in more depth with her.
…
continue reading
87 episoder
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