#105: How to Communicate to Your Audience, The Right Way, With Tom Geary from School of Thought
Manage episode 331043982 series 2739425
I chatted with the founder of School of Thought, Tom Geary. We have an important conversation about how to stand out with your messaging and your ads. Tom provides a framework of how to get people to care about your marketing, how to make an impact with a small budget and offers many examples of how to get people’s attention. This is an important conversation for every marketer, regardless of industry or specialty. It’s all about how to get your audience to care
Resources:
Transcript: Coming soon
Tom Geary's LinkedIn: https://www.linkedin.com/in/tgeary/
School of Thought: https://www.schoolofthought.com/
School of Thought YouTube: https://www.youtube.com/channel/UCNNyskfSINIqXW8G0h01ZDg
Marketing Bound Website: https://www.marketingbound.com/
My LinkedIn: https://www.linkedin.com/in/lauralbernhard/
Guest Bio:
Tom Geary is the Founder and Creative Director at School of Thought, a fresh and innovative creative agency based in the San Francisco Bay area. With decades of experience in the industry, Tom has become a Thought Leader on topics related to the world of branding, strategy, media and content creation. He has positioned his agency as a leader in sustainability and social responsibility, creating high-impact campaigns for huge names including Cisco WebEx, Ebay, Bing and Red Bull.
Tom's philosophy is based on "Making Them Care" - the guiding principle driving School of Thought's compassionate, socially-conscious and relatable campaigns that create meaningful connections between brands and consumers. He enjoys sharing a unique, light-hearted and humorous approach to some of the biggest issues impacting the industry and world today, particularly regarding creative innovations, industry insights and branding strategy advice.
Marketing Bound Description:
Helping new B2B marketers look good at work. Tune in to the Marketing Bound Podcast to develop your marketing skills, navigate the corporate world like a pro, boost your confidence in your role and access the greatest minds in B2B marketing. Join Laura L. Bernhard every week to fast-track your career in B2B. Subscribe today!
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