S4E43 : The Business of Equity : Odessa ""OJ"" Jenkins : CEO, Bonfire Women & Founder, The Women's National Football Conference

Lead With Your Brand!™

Jayzen is excited to welcome Odessa "OJ" Jenkins to the show. OJ is a force of nature who has made it her life’s work to build equity for women and girls. She is laser-focused through her work as CEO of Bonfire Women and as the founder of the Women’s National Football Conference (WNFC). She is also noted as the winningest Head Coach in women’s tackle football history. Featured on Fox, Sports Illustrated, CBS, ESPN, Yahoo Sports, NFL Network, The Undefeated, and more, Jenkins was recognized as one of the most influential and powerful women in sports by Sports Illustrated.

After attending and amazing premier for the new show Fellow Travelers soon to stream on Paramount+, Jayzen was reminded of the power of a fully-branded experience. Tune in to hear his best advice on how to create fully-branded experiences in your career as you work towards your next career breakthrough.

Guest Bio

Odessa "OJ" Jenkins

CEO, Bonfire Women &

Founder, The Women's National Football Conference

Odessa "OJ" Jenkins is a successful tech/SAAS business executive, CEO of Bonfire Women, and founder of the Women’s National Football Conference (WNFC). An in-demand global speaker/coach, Jenkins is also the founder of multiple nonprofits (Got Her Back). She is a recognized market leader in B2B SAAS tech, DE&I, and Team Dynamics with multiple years of executive leadership experience in privately funded start-ups, and Fortune 1,000 public companies. Jenkins previously served as President of the e-learning company Emtrain and served for several years as an executive leader at YourCause, a start-up that helped to revolutionize the Corporate Social Responsibility industry (exited to Blackbaud).

As a disrupter in sports, Jenkins has built one of the premier sports leagues in the country, creating opportunities, inclusion, and equity in football for women and girls.

She was an inaugural participant in the NFL’s first Women’s Career in Football Forum and is one of the first women to obtain the coveted Bill Walsh Diversity Internship in an on-field position (Running Backs Coach – Atlanta Falcons). Featured on Fox, Sports Illustrated, CBS, ESPN, Yahoo Sports, NFL Network, The Undefeated, and more, Jenkins was recognized as one of the most influential and powerful women in sports by Sports Illustrated (Unrelenting) and voted as Culture in Sports 2022 Sports Leader of the Year and is a 2023 Recipient of The 2023 Leigh Steinberg Denicola Humanitarian Award.

At 72-2, Jenkins is the winningest Head Coach in women’s tackle football history. She is a Hall of Famer, a 7x National Champion, a 2x USA Football Team captain, and a 3x Team USA Gold Medalist.

Links

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