#100 Boosting Engagement & Growth: The Power of Blog Comments & Essential Website Tools

Jonny Ross Fractional CMO

Welcome to Episode 23 of the '90-Day Website Mastery Podcast,' where we not only celebrate the milestone of our 100th episode in the Jonny Ross Fractional CMO series but also delve deep into the nuances of website engagement and growth strategies. Join Jonny Ross and Pascal Fintoni as they share their expert insights and actionable tips to empower you and your website.

In This Episode:

Celebrating 100 Episodes: We kick off this special episode by marking a significant milestone - the 100th episode of Jonny Ross's Fractional CMO podcast series. Reflect with us on the journey, the lessons learned, and the value of consistent content creation.

You Ask, We Answer: Blog Comments for SEO

• Should you keep the comments section on your blog?
• Unraveling the SEO benefits and managing spammy comments.
• Jonny and Pascal's take on engagement vs. quality control.

Website Stories: Navigating Through Website Growth Stages

• An in-depth review of "Guiding Your Website Through Its 4 Stages Of Growth" by Kahl Orr.
• Key takeaways and how they apply to your website's evolution.

The Website Engine Room: Tools to Elevate Your Site

• Pascal's Pick: Discover copyright-free photos and visuals with Adobe's Free Stock Images to enhance your web content.
• Jonny's Recommendation: Explore the power of Zapier for automating tasks and streamlining your workflow, connecting your favorite apps for maximum efficiency.

The Website Call To Action: Immediate Actions for Website Enhancement

• Jonny suggests implementing a 'sticky menu' for better navigation and user experience.
• Pascal advises on minimizing distractions with YouTube embeds using a simple URL tweak.

Reflection and Roundup: As we celebrate this 100th episode milestone, we reflect on the importance of continuous learning, adaptation, and the power of sharing knowledge. We're committed to helping you make your website work harder for you, ensuring it's something you can be proud of.

Engage With Us: We love hearing from our listeners! Share your thoughts, questions, or suggestions with us in the comments. Your insights could be featured in our upcoming episodes!

Stay Connected: Don't miss out on future episodes and valuable insights. Subscribe to the '90-Day Website Mastery Podcast' and join our community of website enthusiasts.

Thank you for joining us on this journey to 100 episodes, and here's to many more filled with learning, growth, and success!

Timestamps:

The 90 Day Website Mastery Podcast (00:00:16)

Introduction to the podcast and celebration of the 100th episode of Johnny Ross's Fractional CMO podcast.

The Comment Section on a Blog (00:03:43)

Debate about whether to switch on or off the comment section on a blog, considering SEO benefits and potential drawbacks of spammy comments.

Stages of Website Growth (00:08:07)

Discussion of the four stages of website growth: do it yourself, startup mentality, established business, and enterprise solution, emphasizing the importance of the initial phase.

Website Engine Room: Zapier (00:17:10)

Explanation of the benefits of using Zapier for automation, enhancing productivity, reducing errors, and saving time in repetitive tasks.

Website Engine Room: Adobe Stock Photography (00:18:54)

Introduction to Adobe's offering of free stock photography and 2D/3D images, providing unique and stylish content for creating blog header images.

These are the timestamps covered in the podcast episode transcription segment.

Choosing Unique Images for Your Website (00:21:44)

Pascal discusses the importance of using unique images and how to find copyright-free photos on Adobe Stock.

Improving Website Call to Action (00:23:30)

Johnny suggests implementing a sticky menu to improve user experience and keep visitors on the website.

Embedding YouTube Videos (00:25:05)

Pascal explains how to embed YouTube videos on a website while controlling the suggested videos at the end.

Reflection and Roundup (00:29:21)

Johnny reflects on the topics covered in the episode and expresses gratitude for the audience's support.