#70 - Commercialization Eats Culture For Breakfast | Prof. Dr. Andy Wynn | TTIP Global

Innovation Rockstars

"No technology is ever going to make an impact today unless somebody is going to make money from it. And that's the cold hard reality."

In this episode, we welcome Prof. Dr. Andy Wynn, CEO TTIP Global, Professor @ IE Business School in Madrid, and professional globetrotter. Facing Andy’s decades of international business and innovation expertise, we explore the critical lessons gleaned from his global experiences—adaptability, problem-solving, and the power of networking. Key for listeners, Andy emphasizes how these skills are indispensable for anyone looking to thrive in today’s fast-paced business environment. We also discuss the often-underestimated importance of commercializing innovation, and how it overshadows the mere cultivation of a so-called innovation culture. Plus, Andy shares some personal anecdotes about transitioning from a corporate setting to launching successful businesses.

This episode is a treasure trove of insights for aspiring innovators and entrepreneurs seeking practical advice on navigating the complexities of global business and making impactful decisions.

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*** FEEDBACK WELCOME *** We'd love to hear your thoughts on this episode! Don't hesitate to contact us at [e-mail] with your feedback, comments, or questions.

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