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S7 Ep19: In Conversation With Rory Sutherland - "Inventors or Marketers?"
Manage episode 440394954 series 2816827
Innehåll tillhandahållet av Gordon Glenister. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Gordon Glenister eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
In this special episode titled "Inventors or Marketers?" we look at back at some the best ads over the years with the legend that is Rory Sutherland. In this live podcast recording, Gordon Glenister host of the Influence Global Podcast, author of influencer marketing strategy and founder of the Influencer division of the Branded Content Marketing Association interviews the legendary advertising guru that is Rory Sutherland. The talk celebrated the most influential advertising campaigns over the last 40 years and asked the question "were the creatives behind them great marketers or awesome inventors".The event took place at Home Grown Private Members Club in London.
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