Sales Angle: How to Win Over Your Buyers Through Digital Selling with Liz Christo, Partner and GTM Advisor at Stage 2 Capital

Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast

Over the last few years, we have observed a significant digital transformation and modernization of sales, marketing, and services. One of the specific stats is the increasing number of buyers that prefer to engage with sellers digitally versus in-person. So why do we see that shift towards digital?

In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, Liz Christo, Partner and GTM Advisor at Stage 2 Capital, joins Art Harding to discuss why sixty-six percent of buyers prefer digital interactions over in-person, how sellers can adapt to this shift, and what businesses need to run a modern digitally driven companies.

They cover:

👉 [04:53 - 06:50] Liz’s background and expertise

👉 [06:50 - 09:38] Why do most buyers prefer digital interactions over in-person ones?

👉 [09:38 - 13:40] How can enterprise sellers adapt to customers' increasingly digital interaction?

👉 [13:40 - 17:36] What measures can businesses take to become more digitally-driven?

👉 [17:36 - 20:40] What to look for as companies prepare to scale?

👉 [20:43 - 17:00] Episode’s conclusions

If you want to learn practical ways to boost sales productivity and increase revenue, tune into this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast.

And connect with Liz here:

👉LinkedIn: https://www.linkedin.com/in/lizchristo

👉 Website: https://www.stage2.capital

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