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GDP Ep24 - Getting started with Email Marketing
Manage episode 311377492 series 3115470
Innehåll tillhandahållet av Piyush Agarwal. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Piyush Agarwal eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Emails are often mistakenly considered as ineffective by businesses and marketers. With the advent of Social Media, there is a lot of stress on acquiring customers via other channels including Ads. But contrary to the belief email marketing is still the most impactful and cost-effective way of reaching out to your customers. In order to ensure that your email list helps you grow, you need to follow certain customer-first principles.
Piyush breaks down Email Marketing and why one should be including it their business stack. This is the 1st episode of a 5-part series that will help you get started with your own email list.
The following is covered in this episode:
- Why email marketing?
- What is an email list and how can it help your business
- Setting goals for your email list
- Using an Email Marketing service provider.
Piyush recommends MailChimp as the best SMB Email Marketing tool for you to get started.
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