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E71: Best Move with The Frederick News Post
Manage episode 423188750 series 3493252
Innehåll tillhandahållet av MDDC Press Association. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av MDDC Press Association eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Rebecca Snyder chats with Geordie Wilson, publisher of the Frederick News Post, about their innovative tourism publication, Day-tripper. In a fast-paced brainstorm amidst a challenging season, Wilson and his team turned a dire forecast into a regional tourism success story, featuring vibrant destinations across western Maryland and northern Virginia. Discover how this collaborative project, now a seasonal staple, harnessed local charm to attract both readers and advertisers, turning a quick print idea into a multi-county franchise. Tune in to hear about the creative process, the power of print in a digital world and how community trust and innovation come together to drive regional tourism success.
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