EP165: Fallon, Fans, and Fostering!

Experience This!

Learn about using parodies to catch attention and stop social media scrolling, putting your customers first in every aspect of your business, and building raving fans with a generous grace period.

Bite-Sized Delight From the Episode:

• B2B Doesn't Give You Permission to be Boring2Boring - follow the example of Emily DeBrito Brady (TikTok: @emdibritobrady) and use humor and playfulness in your messaging to grab the attention of business buyers.

• Put Your Fans First - Savannah Bananas owner Jesse Cole offers a playbook for creating remarkable customer experiences in his brand new book, Fans First: Change The Game, Break the Rules, and Create an Unforgettable Experience!

• Make it Delightful to Do Business with You - Rad Power Bikes makes it easy to purchase and easy to be a fan with their customer-centric policies and practices.

Are You Looking for Things We Referenced?

• Fallon-esque Thank You Notes - by Emily DeBrito Brady on LinkedIn

• Follow Emily DeBrito Brady on TikTok: @emdibritobrady

• Sweet Fish - podcast production agency for B2B brands

• Fans First: Change The Game, Break the Rules, and Create an Unforgettable Experience - by Jesse Cole

• Making Meetings Better in the Hybrid Workplace - an ebook by our friends and partners at Mitel

• Rad Power Bikes

• Rate and Review The Experience This! Show

Learn more about the Experience This Show and the hosts:

Joey Coleman

Dan Gingiss