Luxury Goods: Crafting a Premium Champagne Brand with Karolyn Denson Landrieux

Entrepreneur Success Unleashed | Cut The Tie

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Curated Questions: Conversations Celebrating the Power of Questions!

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A Fork, A Precipice, A Decision 24:42

för 4 dagar sedan24:42

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24:42

Episode Notes [01:14] Unexpected Email from Employer [05:49] The Deferred Resignation Program [06:34] Initial Reactions and Concerns [08:01] Evaluating the Offer [08:21] Enhanced Standards of Conduct [08:55] Personal Reflections and Concerns [12:21] Seeking Advice and Making a Decision [13:01] Option One: Do Not Resign [14:56] Option Two: Resign [16:44] Insights from Conversations [21:30] Making The Decision [23:51] Final Thoughts and Gratitude Resources Mentioned Sebastian Junger The Soul of Shame by Curt Thompson Donald Trump Elon Musk Steve Bannon Russell Vought Derek Sivers Sumner Crenshaw Brian Fretwell at Finding Good Chad Littlefield The Thought Leaders Practice by Matt Church Simon Cowell Beauty Pill Producer Ben Ford Questions Asked Is it legitimate, and can it be trusted? How are you feeling? What questions come to your mind? Where does your mind go? Are you seeking safety? Would this have been an adrenaline rush as you raced to send the resignation response? What an "enhanced standard" regarding loyalty and trustworthiness was? What are these new "enhanced standards?" Are they beyond what my Constitutional oath requires? If I don't resign, how bright will the target on my back glow? My leadership has supported all my work, but would termination direction come from higher up the chain of command? What would you recommend if we talked over coffee? What questions would you ask? How would you use listening? How would you use silence? How is this scenario playing out in your mind and body? What is coming to the surface for you? How might that influence what you are about to say to me? What are the chances of my name popping on a list and getting fired? How about the chances of being part of an official Reduction in Force and early retirement? Would the administration make a better offer? What do I know about the pending job market? What did I expect the workplace to be like and did I want to be there as the contractions took place? Will the administration pay me through the end of September or will they renege? Can I sufficiently build the Curated Questions business to transition by 1 October? - Do I have the faith or confidence to step into this future as a sole practitioner and grow Curated Questions into all I envisioned? Was this purpose calling? What would I expect the job market to look like at the end of summer if I hadn't developed the income streams to maintain our lifestyle? What is your recommendation? Did it change from your initial recommendation? Where in your body are you feeling the uncertainty? Are you processing this scenario in parallel with your decision as if you had received the email? What additional questions should I have considered? Who else should I have consulted with? How would you have changed my risk rating? What is the correct length of the pregnant pause before making an important announcement? What processes would you use in my circumstance, and what would be different? What questions are at the top of your list to get to a decision? Who would be the members of your pantheon you would counsel with to gain clarity? Apart from the heady analysis, what other key practices would you include in your journey through a similar situation?…

för 11 dagar sedan 49:25

MP3•Episod hem

Never Been Promoted Podcast with Thomas Helfrich

Karolyn Denson Landrieux shares her journey from aviation to authorship and entrepreneurship. As a children’s book author and co-founder of Rugby Champagne, she discusses the art of storytelling, building a brand in the luxury champagne industry, and bringing high-quality, small-batch champagne to the U.S. market.

About Karolyn Denson Landrieux:

Karolyn Denson Landrieux is a former Delta flight attendant turned author, publisher, and entrepreneur. With a deep passion for storytelling, she founded a publishing company specializing in children’s books while also co-founding Rugby Champagne, a brand dedicated to introducing Americans to the rich tradition of small-batch, craft champagne from France.

In this episode, Thomas and Karolyn discuss:

Transitioning from Aviation to Entrepreneurship

Karolyn shares how her career shift during the pandemic led her to publishing and the luxury champagne industry.

Bringing Small-Batch Champagne to the U.S.

She explains the challenges and rewards of importing craft champagne, navigating regulations, and educating consumers on what makes true champagne unique.

Building a Brand That Tells a Story

Karolyn discusses the importance of branding, storytelling, and authenticity in creating a product that stands out in a crowded market.

Key Takeaways:

Champagne is More Than Just a Drink—It’s an Experience

Karolyn emphasizes that great champagne isn’t just about luxury—it’s about heritage, craftsmanship, and a unique taste experience.

Branding is About Creating Desire, Not Just Selling a Product

The success of Rugby Champagne lies in making it feel exclusive, special, and tied to a compelling narrative.

Entrepreneurship Requires Adaptability and Vision

Whether in publishing or wine importing, Karolyn highlights how success comes from being flexible, strategic, and relentless in execution.

“Most Americans only know 10% of the champagnes available. Our mission is to bring them the other 90%—the small-batch, craft champagnes that tell a story.” — Karolyn Denson Landrieux

CONNECT WITH KAROLYN DENSON LANDRIEUX:

Website: https://rugbychampagne.wine/
Instagram: @rugbychampagne
LinkedIn: https://www.linkedin.com/in/karolyn-denson-landrieux-25b38465/

CONNECT WITH THOMAS:
X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted
Facebook: https://www.facebook.com/neverbeenpromoted
Website: https://www.neverbeenpromoted.com/
Instagram: https://www.instagram.com/neverbeenpromoted/
YouTube: https://www.youtube.com/@neverbeenpromoted
LinkedIn: https://www.linkedin.com/in/thomashelfrich/
Email: t@instantlyrelevant.com
InstantlyRelevant.com

Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System

Kapitel

1. Introduction to Never Been Promoted (00:00:00)

2. Meet Carolyn Denson Landro (00:01:00)

3. Transitioning from Flight Attendant to Entrepreneur (00:03:00)

4. Understanding Craft Champagne (00:08:00)

5. Differences Between Craft and Commercial Champagne (00:15:00)

6. The Regulation and Journey of Importing Champagne (00:25:00)

7. Building a Champagne Brand and Marketing Strategies (00:35:00)

8. Investment Opportunities in the Champagne Business (00:48:00)

9. Future Plans and the Champagne Launch Party (00:59:00)

231 episoder

#Entrepreneur #Business #Thomas Helfrich #Entrepreneurship #Founders #Marketing #Marketing Automation #Social Media Networking #Business Growth #Podcasting Education #Self-Improvement #Scale Business #Marketing Strategies #AI Marketing #Content Creatives

Luxury Goods: Crafting a Premium Champagne Brand with Karolyn Denson Landrieux

Entrepreneur Success Unleashed | Cut The Tie

published för 11 dagar sedan

Dela

MP3•Episod hem

Never Been Promoted Podcast with Thomas Helfrich

About Karolyn Denson Landrieux:

In this episode, Thomas and Karolyn discuss:

Transitioning from Aviation to Entrepreneurship

Karolyn shares how her career shift during the pandemic led her to publishing and the luxury champagne industry.

Bringing Small-Batch Champagne to the U.S.

She explains the challenges and rewards of importing craft champagne, navigating regulations, and educating consumers on what makes true champagne unique.

Building a Brand That Tells a Story

Karolyn discusses the importance of branding, storytelling, and authenticity in creating a product that stands out in a crowded market.

Key Takeaways:

Champagne is More Than Just a Drink—It’s an Experience

Karolyn emphasizes that great champagne isn’t just about luxury—it’s about heritage, craftsmanship, and a unique taste experience.

Branding is About Creating Desire, Not Just Selling a Product

The success of Rugby Champagne lies in making it feel exclusive, special, and tied to a compelling narrative.

Entrepreneurship Requires Adaptability and Vision

Whether in publishing or wine importing, Karolyn highlights how success comes from being flexible, strategic, and relentless in execution.

CONNECT WITH KAROLYN DENSON LANDRIEUX:

Website: https://rugbychampagne.wine/
Instagram: @rugbychampagne
LinkedIn: https://www.linkedin.com/in/karolyn-denson-landrieux-25b38465/

Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System

Kapitel

1. Introduction to Never Been Promoted (00:00:00)

2. Meet Carolyn Denson Landro (00:01:00)

3. Transitioning from Flight Attendant to Entrepreneur (00:03:00)

4. Understanding Craft Champagne (00:08:00)

5. Differences Between Craft and Commercial Champagne (00:15:00)

6. The Regulation and Journey of Importing Champagne (00:25:00)

7. Building a Champagne Brand and Marketing Strategies (00:35:00)

8. Investment Opportunities in the Champagne Business (00:48:00)

9. Future Plans and the Champagne Launch Party (00:59:00)

231 episoder

Alla avsnitt

1
Marketing & Monetization: Cliff Tooher on Growing a YouTube Channel & Blog 52:00

för 4 dagar sedan52:00

52:00

Never Been Promoted Podcast with Thomas Helfrich Cliff Tooher shares his journey from working in call centers to becoming a content creator and podcaster. With years of experience in the industry, Cliff has built multiple platforms, including a blog, YouTube channel, and podcast, where he shares candid conversations and insights on life, work, and personal growth. About Cliff Tooher: Cliff Tooher is the host of Candid Conversations and Tales from the Cube , a podcast that dives deep into the reality of working in call centers. With over 20 years of experience in the industry, Cliff has taken his expertise in communication and turned it into a growing content brand. His goal is to provide honest, unfiltered discussions on leadership, workplace culture, and the challenges professionals face daily. In this episode, Thomas and Cliff discuss: Why Call Centers Are a Goldmine for Content Cliff explains how years of working in call centers gave him endless material for blog posts, podcasts, and interviews, creating a niche that resonates with many professionals. The Struggles of Growing a Content Business From learning the ropes of YouTube and podcasting to finding the right monetization strategy, Cliff shares his challenges and what he’s doing to scale his brand. How to Stay Motivated in a Competitive Industry Content creation is a long game, and Cliff discusses how he keeps pushing forward despite obstacles and slow growth periods. Key Takeaways: Consistency is Key in Content Creation Cliff emphasizes that showing up regularly—whether in blogging, podcasting, or YouTube—is what separates success from failure. Monetization Takes Strategy and Patience He shares how he’s exploring different revenue streams, from sponsorships to paid collaborations, and why smart advertising is crucial. Your Niche is Your Strength By focusing on call center life, leadership, and candid conversations, Cliff has carved out a unique space in content creation. “If you’re going to create content, pick something you live and breathe—because you’ll never run out of things to say.” — Cliff Tooher CONNECT WITH CLIFF TOOHER: Website: https://www.candidconversations.com/ YouTube: https://www.youtube.com/@candidconversations Instagram: @candidconversations CONNECT WITH THOMAS HELFRICH: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Entrepreneurship & Nonprofits: How Heidi Hamels & Alaina Baker Built Uplift Malawi 56:01

för 5 dagar sedan56:01

56:01

Never Been Promoted Podcast with Thomas Helfrich Heidi Hamels and Alaina Baker share the mission behind Uplift Malawi , a nonprofit organization dedicated to creating sustainable schools, life skills programs, and community partnerships to provide better opportunities for children in Malawi. They discuss the challenges of running a nonprofit, the realities of fundraising, and how they are making a direct impact on the lives of children. About Heidi Hamels & Uplift Malawi: Heidi Hamels is the founder of Uplift Malawi , a nonprofit organization dedicated to sustainable education and community empowerment. Alongside Executive Director Alaina Baker, where she has worked for over a decade to drive sustainable educational initiatives. Alaina has worked closely with Heidi to shape Uplift Malawi into a high-impact organization that prioritizes transparency, direct impact, and community-driven solutions. Their focus is not just on education but on addressing the foundational needs—clean water, nutrition, and life skills—that make quality education possible. In this episode, Thomas, Alaina, and Heidi discuss: Why Uplift Malawi Focuses on Sustainability in Education Alaina and Heidi explain how their organization builds infrastructure, provides resources, and ensures long-term sustainability to empower communities. How Nonprofits Can Operate Like Businesses Many nonprofits fail due to financial inefficiencies. They discuss how Uplift Malawi has structured its funding model to maximize impact while maintaining transparency and efficiency. Fundraising and Overcoming Challenges in a Nonprofit From rebranding to navigating the complexities of international aid, they share lessons learned in fundraising, donor engagement, and ensuring donations make a direct impact. Key Takeaways: Transparency in Nonprofit Work is Critical Many large charities retain 80-90% of donations for overhead. Uplift Malawi ensures 100% of certain donations go directly to children’s programs, while operational expenses are covered separately. Education Requires More Than Just Schools Addressing hunger, sanitation, and vocational training is key to making education meaningful and sustainable for communities. Small Donations Can Make a Huge Difference Just $5 can feed a child two meals a day for an entire year. Direct funding models ensure that donors know exactly where their money is going. “Education alone isn’t enough. You have to create an environment where learning is possible—clean water, food, teachers, and resources matter just as much as books.” — Alaina Baker CONNECT WITH UPLIFT MALAWI: Website: https://upliftmalawi.org/ Instagram: https://www.instagram.com/upliftmalawi/ Facebook: https://www.facebook.com/upliftmalawi CONNECT WITH THOMAS HELFRICH: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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YouTube Growth: The Strategy Behind Roger Wakefield’s Massive Channel 1:08:36

för 6 dagar sedan1:08:36

1:08:36

Never Been Promoted Podcast with Thomas Helfrich Roger Wakefield shares his journey from being a plumber to becoming a YouTube sensation and thought leader in the trades industry. He discusses how the trades are an untapped goldmine, the importance of branding for tradespeople, and how to leverage digital platforms to grow a business. About Roger Wakefield: Roger Wakefield is a master plumber, YouTube creator, and founder of The Trade Talks . He started as a plumbing business owner and later pivoted to content creation, building one of the largest online communities focused on the skilled trades. His mission is to educate, innovate, and engage with tradespeople to help them build successful businesses and careers. In this episode, Thomas and Roger discuss: How Roger Built a Massive YouTube Following Roger shares how he transitioned from running a plumbing company to becoming a full-time content creator, growing his channel to hundreds of thousands of subscribers. Why the Trades Are More Lucrative Than College Degrees With over a million unfilled trade jobs in the U.S., Roger explains why the skilled trades offer better earning potential than many college-degree careers. The Future of the Trades Industry and How to Capitalize on It He breaks down the shortage of skilled workers, what it means for the industry, and how younger generations can take advantage of this opportunity. Key Takeaways: Branding in the Trades is Essential Tradespeople who build a strong personal brand attract better clients, higher-paying jobs, and more opportunities. Entrepreneurs Can Leverage Digital Platforms to Grow Their Businesses Roger emphasizes how social media, SEO, and content creation can generate leads and establish authority in any industry. The Trades Provide Job Security and High Earnings With a growing demand and fewer professionals entering the industry, tradespeople are in a prime position to build wealth and stability. “Plumbers don’t just fix pipes—they build businesses. The trades are one of the best opportunities out there.” — Roger Wakefield CONNECT WITH ROGER WAKEFIELD: Website: https://rogerwakefield.com/ YouTube: https://www.youtube.com/c/RogerWakefield Podcast: The Trade Talks LinkedIn: https://www.linkedin.com/in/rogerwakefield/ CONNECT WITH THOMAS HELFRICH: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Tax-Free Wealth: Joseph Lombardi Explains Strategies the Rich Use 50:55

för 7 dagar sedan50:55

50:55

Never Been Promoted Podcast with Thomas Helfrich Joseph Lombardi shares his insights on financial freedom, wealth-building strategies, and how to leverage IRS tax codes to create generational wealth. As the founder of IronHawk Financial , he breaks down how everyday people can use the same strategies as the ultra-wealthy to protect and grow their money. About Joseph Lombardi: Joseph Lombardi is the founder of IronHawk Financial , a wealth management firm specializing in advanced tax-free retirement strategies, financial protection, and business structuring. With over 21 years in the industry, he has worked with thousands of clients, helping them secure over $2 billion in protection and rollovers. He is also a best-selling author with books including Be Your Own Bank , There’s a Better Way Than a 401(k) , and Long-Term Care Without Long-Term Pains . In this episode, Thomas and Joseph discuss: How the Wealthy Use Tax Codes to Their Advantage Joseph breaks down IRS Code Section 7702 and how it allows individuals to build tax-free wealth outside of traditional retirement accounts. Why 401(k)s Aren’t the Best Option for Retirement He explains how Wall Street and the government benefit from 401(k) plans more than the average person and how alternative strategies can provide higher returns and lower tax burdens. Building an Asset That Pays You for Life Joseph shares how indexed universal life insurance (IULs) and other alternative investments allow people to access funds tax-free, avoid market volatility, and create financial security. Key Takeaways: The Rich Don’t Pay Taxes Like Everyone Else—And You Don’t Have To Either Using legal IRS loopholes, individuals can structure their finances to minimize taxes and maximize wealth accumulation. Cash Flow is More Important Than Net Worth Building wealth isn’t just about having a big number in a retirement account—it’s about creating a steady stream of income that lasts a lifetime. Entrepreneurs and High Earners Need to Think Differently About Money Joseph emphasizes that most people focus on accumulating wealth without knowing how to keep more of it. Structuring finances strategically can lead to long-term financial independence. “If you’re putting your money into a 401(k), you’re setting yourself up to give half of it to the government and Wall Street. There’s a better way.” — Joseph Lombardi CONNECT WITH JOSEPH LOMBARDI: Website: https://www.ironhawkfinancial.com/ Email: joe@ironhawkfinancial.com LinkedIn: https://www.linkedin.com/in/joseph-lombardi-ironhawk/ CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linke Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Parenting: Teaching Kids Business with Matt Morstad 58:43

för 8 dagar sedan58:43

58:43

Never Been Promoted Podcast with Thomas Helfrich Matt Morstad shares how GSD Nation is equipping Gen Alpha with the mindset, skills, and resilience needed to thrive in the modern world. From leaving corporate America to launching a podcast with his children, Matt dives into the lessons he’s learned about leadership, productivity, and raising future entrepreneurs. About Matt Morstad: Matt Morstad is the founder of GSD Nation , a social media brand and podcast dedicated to helping the next generation develop resilience, discipline, and productivity. With 25 years of experience in corporate America, Matt made the leap from leading teams in hypergrowth businesses to focusing on a mission-driven entrepreneurial journey with his kids, creating a platform to inspire and educate young minds. In this episode, Thomas and Matt discuss: Why Gen Alpha Needs a Different Kind of Mentorship Matt explains how COVID-era isolation and technology addiction have shaped today’s youngest generation and why GSD Nation is designed to equip them with real-world skills, critical thinking, and accountability. From Corporate Exec to Podcasting Dad After years in high-stakes leadership roles, Matt shares why he left a secure career to start GSD Nation , building a business that fosters personal growth for his kids and a wider audience. Teaching Kids to Build a Brand That Matters With Gen Alpha overwhelmingly aspiring to be influencers, Matt emphasizes the importance of teaching them how to create content with value, purpose, and impact rather than chasing viral trends. Key Takeaways: Entrepreneurship is the Best Education Matt believes the best way to prepare kids for the future is by involving them in real-world business and brand-building activities early. Mentorship and Community Shape Success He highlights how surrounding young people with positive role models and a like-minded community helps them develop resilience and leadership skills. Execution is More Important Than Perfection The GSD Nation philosophy is about taking action, learning from mistakes, and refining along the way—rather than waiting for the perfect moment to start. “The best way to prepare the next generation for success isn’t by sheltering them—it’s by involving them.” — Matt Morstad CONNECT WITH MATT MORSTAD: Website: https://www.speakipedia.com/ Podcast: Programming Lions (Available on Apple & Spotify) Instagram: @mygsdnation LinkedIn: https://www.linkedin.com/in/matt-morstad/ CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://w Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Luxury Goods: Crafting a Premium Champagne Brand with Karolyn Denson Landrieux 49:25

för 11 dagar sedan49:25

49:25

Never Been Promoted Podcast with Thomas Helfrich Karolyn Denson Landrieux shares her journey from aviation to authorship and entrepreneurship. As a children’s book author and co-founder of Rugby Champagne , she discusses the art of storytelling, building a brand in the luxury champagne industry, and bringing high-quality, small-batch champagne to the U.S. market. About Karolyn Denson Landrieux: Karolyn Denson Landrieux is a former Delta flight attendant turned author, publisher, and entrepreneur. With a deep passion for storytelling, she founded a publishing company specializing in children’s books while also co-founding Rugby Champagne , a brand dedicated to introducing Americans to the rich tradition of small-batch, craft champagne from France. In this episode, Thomas and Karolyn discuss: Transitioning from Aviation to Entrepreneurship Karolyn shares how her career shift during the pandemic led her to publishing and the luxury champagne industry. Bringing Small-Batch Champagne to the U.S. She explains the challenges and rewards of importing craft champagne, navigating regulations, and educating consumers on what makes true champagne unique. Building a Brand That Tells a Story Karolyn discusses the importance of branding, storytelling, and authenticity in creating a product that stands out in a crowded market. Key Takeaways: Champagne is More Than Just a Drink—It’s an Experience Karolyn emphasizes that great champagne isn’t just about luxury—it’s about heritage, craftsmanship, and a unique taste experience. Branding is About Creating Desire, Not Just Selling a Product The success of Rugby Champagne lies in making it feel exclusive, special, and tied to a compelling narrative. Entrepreneurship Requires Adaptability and Vision Whether in publishing or wine importing, Karolyn highlights how success comes from being flexible, strategic, and relentless in execution. “Most Americans only know 10% of the champagnes available. Our mission is to bring them the other 90%—the small-batch, craft champagnes that tell a story.” — Karolyn Denson Landrieux CONNECT WITH KAROLYN DENSON LANDRIEUX: Website: https://rugbychampagne.wine/ Instagram: @rugbychampagne LinkedIn: https://www.linkedin.com/in/karolyn-denson-landrieux-25b38465/ CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Monetizing Content: Donald Manigly & Andre Saballette on Making Indie Films Profitable 56:12

för 12 dagar sedan56:12

56:12

Never Been Promoted Podcast with Thomas Helfrich Andre Saballette and Donald Manigly share how they and their team at Boathouse Pictures turned their passion for storytelling into a thriving video production company. From working with major brands to helping independent creators bring their visions to life, they dive deep into the power of storytelling, the evolution of content creation, and what businesses need to know about video marketing in today’s digital landscape. About Andre Saballette & Donald Manigly: Andre Saballette and Donald Manigly are co-founders of Boathouse Pictures , a Philadelphia-based film and video production studio specializing in high-quality storytelling. With backgrounds in media and corporate production, Andre, Don, and their team have worked on projects ranging from corporate commercials to feature films, ensuring high-quality content at any budget. They are passionate about helping brands and businesses use video effectively to connect with audiences and grow their impact. In this episode, Thomas, Andre, and Don discuss: The Power of Storytelling in Business and Film Andre and Don explain why storytelling is the foundation of great content and how businesses can leverage it to create emotional connections with their audience. Building a Production Company from Scratch Andre and Don share the journey of launching Boathouse Pictures , the lessons learned from early struggles, and how they’ve evolved into a full-service studio and distribution house. How to Use Video to Elevate Your Brand From corporate video content to independent film production, they break down what makes content engaging and how companies can avoid common mistakes in video marketing. Key Takeaways: Quality Video Content is an Investment, Not an Expense Andre and Don emphasize that professional video production pays off in brand recognition, audience engagement, and conversion rates. You Don’t Need a Hollywood Budget to Make an Impact Great storytelling, smart production techniques, and a clear strategy can make any budget work effectively. Your Brand Needs a Visual Identity They highlight how companies that use video consistently build stronger brand awareness and deeper connections with customers. “People remember stories, not sales pitches. If your video isn’t telling a compelling story, it’s just noise.” — Andre Saballette & Donald Manigly CONNECT WITH ANDRE SABALLETTE, DON MANIGLY & BOATHOUSE PICTURES: Website: https://bhpictures.com/ LinkedIn: https://www.linkedin.com/in/andre-saballette-b006054a/ | https://www.linkedin.com/in/don-manigly/ Facebook: https://www.facebook.com/bhpictures/ CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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CEO Success: What Every First-Time Leader Must Know with David Roche 52:07

för 13 dagar sedan52:07

52:07

Never Been Promoted Podcast with Thomas Helfrich David Roche shares his insights on leadership, decision-making, and overcoming imposter syndrome as a first-time CEO. With decades of experience leading companies and coaching executives, David discusses how leaders can rethink their approach to success, navigate challenges, and build lasting impact. About David Roche: David Roche is a leadership coach, mentor, and author of Become a Successful First-Time CEO . With a background as a CEO, board director, and executive mentor, David has worked across multiple industries, guiding leaders through high-stakes transitions and complex business challenges. His coaching approach combines practical leadership strategies with psychological insights to help CEOs build confidence and lead with clarity. In this episode, Thomas and David discuss: The Reality of First-Time CEOs David explains why new CEOs often struggle with imposter syndrome, decision fatigue, and leadership pressure—and how they can navigate these challenges. How to Build Trust and Lead Effectively Trust is the foundation of great leadership. David shares strategies for building strong relationships with teams, boards, and stakeholders while maintaining confidence in decision-making. Overcoming Fear and Making Bold Decisions Leadership requires making tough calls. David breaks down how to balance intuition, data, and risk-taking to make confident, impactful decisions. Key Takeaways: CEOs Don’t Need All the Answers—They Need the Right Questions David emphasizes that great leaders aren’t those with all the answers but those who ask the right questions and surround themselves with the right people. Leadership Is About Adaptability, Not Just Authority The best CEOs learn to pivot when needed and recognize that their leadership style must evolve with their team and company. Coaching and Mentorship Are Essential for Growth Even top CEOs rely on mentors and advisors to refine their skills and avoid costly mistakes. David explains why seeking guidance isn’t a weakness—it’s a leadership superpower. “Imposter syndrome is real, but it’s also a sign that you care. The key isn’t to eliminate it—it’s to lead despite it.” — David Roche CONNECT WITH DAVID ROCHE: Website: https://greyareacoaching.co.uk/ Book: Become a Successful First-Time CEO (Available on Amazon) LinkedIn: https://www.linkedin.com/in/davidroche CONNECT WITH THOMAS HELFRICH: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Escaping Burnout: How to Prioritize Yourself and Find Your Purpose with Charlotte Smalley 49:16

för 14 dagar sedan49:16

49:16

Never Been Promoted Podcast with Thomas Helfrich Charlotte Smalley shares how she transformed her life through mindset shifts and manifestation. From overcoming fibromyalgia to creating a life of joy and success, Charlotte now helps others do the same by teaching them how to harness their thoughts, emotions, and daily habits to manifest the life they truly desire. About Charlotte Smalley: Charlotte Smalley is a life coach and mindset expert specializing in manifestation and positive thinking. After years in nursing, she pivoted to helping others take control of their thoughts, emotions, and energy to create powerful transformations. Through her coaching, content, and book Manifest Your Ideal Body Size , Charlotte inspires people to embrace gratitude, rewire their mindset, and manifest their best lives. In this episode, Thomas and Charlotte discuss: How Your Thoughts Shape Your Reality Charlotte explains how the way we think and feel directly influences our outcomes in life, and how shifting to a positive mindset can create real change. The Power of Morning and Nighttime Affirmations She breaks down why your thoughts are most powerful in the morning and before bed, and how using affirmations at these times can rewire your subconscious mind. Healing Through Mindset and Energy Alignment Charlotte shares how she overcame fibromyalgia by shifting her thoughts, reducing stress, and embracing a joyful, high-vibration lifestyle. Key Takeaways: Gratitude is the Foundation of Manifestation Starting your day with appreciation—even for the smallest things—creates a mindset that attracts more positivity and success. What You Focus on Expands If you constantly dwell on what’s wrong, you’ll see more problems. But when you train your mind to look for good, you start attracting more of it. You Can Reprogram Your Mind for Success By using affirmations, visualization, and intentional gratitude, you can shift your reality and create a life that aligns with your desires. “Your thoughts and emotions are the blueprint for your future. Change them, and you change your life.” — Charlotte Smalley CONNECT WITH CHARLOTTE SMALLEY: Website: https://www.linkedin.com/in/charlotte-smalley-2b4714177 Instagram: @charlottelifecoach YouTube: @charlottesmalley3578 Book: Manifest Your Ideal Body Size (Available on Amazon) CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Marketing Psychology: Why Visibility Creates Sales with Lou Bowers 43:42

för 15 dagar sedan43:42

43:42

Never Been Promoted Podcast with Thomas Helfrich Lou Bowers shares her expertise in branding, visibility, and social media marketing, helping businesses and solopreneurs build a strong online presence. As a visibility expert, Lou breaks down the strategies that turn businesses from best-kept secrets into widely recognized brands. About Lou Bowers: Lou Bowers is a social media and brand visibility expert who helps solopreneurs and small businesses get seen and attract their ideal customers. Through her consultancy and done-for-you services, Lou focuses on positioning her clients as industry leaders with compelling, authentic content. She also hosts workshops and events aimed at helping entrepreneurs create impactful social media strategies. In this episode, Thomas and Lou discuss: How to Build a Personal Brand That Stands Out Lou explains why showing up consistently is essential for business growth and how to craft a brand that resonates with the right audience. The Power of Visibility in Business Growth Many entrepreneurs struggle with getting noticed. Lou shares actionable steps to increase brand awareness and turn online attention into real business opportunities. Leveraging Social Media Without Burnout From choosing the right platforms to creating engaging content, Lou discusses how business owners can maximize their online presence without feeling overwhelmed. Key Takeaways: Consistency is Key Showing up regularly and maintaining a clear message helps establish credibility and attract the right customers. People Buy from Brands They Feel Connected To Lou emphasizes that social media isn’t just about selling—it’s about building relationships and fostering trust. Your Unique Personality is Your Advantage Authenticity is the secret sauce in marketing. Lou shares how embracing your personal style can differentiate your brand from the competition. “Nobody can buy from the best-kept secret. You need to be visible.” — Lou Bowers CONNECT WITH LOU BOWERS: Website: https://loubowers.com/ Instagram: @loubowersvisibilityexpert LinkedIn: https://www.linkedin.com/in/lou-bowers-b72794219/ CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Funnels & Conversions: The Secret to Higher Sales with Scott Zetlan 1:01:26

för 18 dagar sedan1:01:26

1:01:26

Never Been Promoted Podcast with Thomas Helfrich Scott Zetlan shares his expertise in AI-powered optimization and intelligent automation, helping businesses refine their websites and funnels to drive conversions. As the founder of Visiopt , Scott provides insights into how companies can stop wasting money on ineffective strategies and start leveraging data-driven decision-making for growth. About Scott Zetlan: Scott Zetlan is the founder of Visiopt , a cutting-edge optimization platform that helps businesses enhance website performance and increase conversion rates using AI-driven testing. With over two decades of experience in marketing and automation, Scott has worked with companies to eliminate guesswork and implement measurable, scalable improvements. In this episode, Thomas and Scott discuss: Why Most Entrepreneurs Waste Money on Marketing Scott explains why so many businesses throw money at ads and shiny new tools without truly understanding what works, and how Visiopt helps eliminate this costly guessing game. The Power of AI and Automation in Website Optimization Scott breaks down how AI can test thousands of variations simultaneously, allowing businesses to quickly determine the most effective messaging, design, and structure for their funnels. How to Stop Relying on Gut Feelings and Start Using Data Many entrepreneurs make decisions based on intuition rather than data. Scott shares how AI-driven testing provides clear, actionable insights that lead to more profitable outcomes. Key Takeaways: You Don’t Know What You Don’t Know Scott emphasizes that even profitable businesses leave money on the table by failing to test and optimize their customer journeys. AI and Automation Can Supercharge Your Marketing Strategy By leveraging AI to test different variables on websites, businesses can make data-backed decisions that improve conversion rates without increasing ad spend. Optimizing Before Scaling Saves Time and Money Scott explains why refining your website and sales funnel before ramping up traffic ensures higher ROI and long-term growth. “If you’re not testing, you’re guessing. And guessing costs money.” — Scott Zetlan CONNECT WITH SCOTT ZETLAN: Website: https://visiopt.com/ LinkedIn: https://www.linkedin.com/in/scott-zetlan-70b91033/ CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Apparel For Men Entrepreneur: Jason Wike on Why His Brand Is Turning Heads 1:06:29

för 19 dagar sedan1:06:29

1:06:29

Never Been Promoted Podcast with Thomas Helfrich Jason Wike shares his journey of launching We Are Warriors Apparel , a brand that goes beyond clothing to inspire men to be leaders, providers, and protectors. From the challenges of starting an apparel business to the mission of empowering men, Jason dives deep into the mindset and execution behind his movement. About Jason Wike: Jason Wike is the founder of We Are Warriors Apparel , a men’s apparel brand designed to inspire strength, resilience, and purpose. Based in Joplin, Missouri, Jason created his brand to challenge societal norms, promote positive masculinity, and provide men with apparel that carries a meaningful message. In this episode, Thomas and Jason discuss: The Mission Behind We Are Warriors Apparel Jason explains how his brand is more than just clothing—it’s a movement to inspire men to stand up for their families, values, and personal growth. The Challenges of Launching an Apparel Business From sourcing quality materials to building an audience, Jason shares the highs and lows of launching and growing a product-based business. How Apparel Can Create Community and Inspire Action By wearing We Are Warriors gear, customers aren't just making a fashion choice—they're making a statement about who they are and what they stand for. Key Takeaways: Purpose-Driven Brands Stand Out Selling apparel isn’t about the fabric—it’s about the story and the mission behind it. Start Small and Scale Smartly Jason emphasizes the importance of launching with focused designs, listening to customer feedback, and building a loyal community before expanding. Social Media and Brand Awareness Are Everything Jason discusses how shifting focus to storytelling and community engagement will be the key to growing We Are Warriors Apparel in 2025. “We don’t just sell apparel—we sell a movement. Every piece of clothing is a reminder that you are a warrior in your own life.” — Jason Wike CONNECT WITH JASON WIKE: Website: https://wearewarriorsapparel.com/ Instagram: https://www.instagram.com/wearewarriorsapparel/# | https://www.instagram.com/_the_bearded_ginger Facebook: https://www.facebook.com/wearewarriorsapparel CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Branding Secrets for Startups with Mark Abbas 51:23

för 20 dagar sedan51:23

51:23

Never Been Promoted Podcast with Thomas Helfrich Mark Abbas shares his insights on building strong brands, helping businesses navigate the competitive landscape, and scaling companies through strategic marketing. As the founder of Abbas Marketing Collaborative , he explains how businesses can differentiate themselves and create lasting connections with customers. About Mark Abbas: Mark Abbas is a fractional CMO and founder of Abbas Marketing Collaborative , specializing in brand strategy, digital marketing, and business growth. With over 20 years of experience in corporate and agency marketing, Mark helps businesses refine their brand messaging, optimize marketing strategies, and drive revenue growth through creative positioning and digital transformation. In this episode, Thomas and Mark discuss: Branding Beyond Logos: What Really Matters Mark explains why branding is about how people feel about your business, not just your visuals. He shares key strategies to create an authentic and memorable brand presence. Challenges of Scaling a Business and How to Overcome Them Many businesses struggle to transition from small-scale operations to larger market players. Mark shares insights on prioritizing marketing efforts, leveraging digital tools, and refining a company’s unique value proposition. The Power of Storytelling in Marketing Storytelling isn’t just a buzzword—it’s the foundation of a strong brand. Mark shares how businesses can use authentic narratives to engage customers and build trust. Key Takeaways: Understanding Your ‘Why’ is Essential for Business Growth A brand’s mission and purpose should drive all marketing efforts. Mark highlights the importance of clearly defining why a company exists and how it impacts customers. Data and AI Can Enhance Marketing, But Human Connection Wins While AI and analytics can optimize strategies, Mark emphasizes that emotional connection and authenticity remain the core of successful branding. Branding is About Experience, Not Just Products A company’s brand is reflected in every customer interaction. Mark discusses how businesses can align their marketing with customer expectations and create meaningful engagements. “If your brand doesn’t stand for something, it stands for nothing. Authenticity and connection are what make brands truly successful.” — Mark Abbas CONNECT WITH MARK ABBAS: Website: https://www.abbasmarketing.com/ LinkedIn: https://www.linkedin.com/in/markbabbas/ CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Redefining Leadership with Dr. Lisa Christie-Betha 1:08:17

för 21 dagar sedan1:08:17

1:08:17

Never Been Promoted Podcast with Thomas Helfrich Dr. Lisa Christie-Betha shares her journey from pageantry to ministry, business leadership, and holistic wellness. As a former Miss America and founder of B-harmony, she dives into leadership, faith, and toxin-free living, showing how women can empower themselves through personal and professional transformation. About Dr. Lisa Christie-Betha: Dr. Lisa Christie-Betha is a transformational leader, former Miss America, and founder of B-harmony , a brand focused on organic, toxin-free personal care products. With a Doctor of Ministry degree and a background in fitness, business, and holistic health, she blends leadership development with wellness to help individuals live their best lives. In this episode, Thomas and Lisa discuss: The Intersection of Faith, Leadership, and Business Lisa explains how her faith has guided her through pageantry, entrepreneurship, and advocacy for women in leadership. Building B-harmony: The Mission for Toxin-Free Living She shares why she founded B-harmony and how prioritizing natural ingredients in personal care products leads to better health and longevity. Overcoming Adversity and Finding Purpose From escaping toxic relationships to redefining leadership for women in business and faith communities, Lisa opens up about resilience and transformation. Key Takeaways: Leadership is About Uplifting Others Great leaders don’t just succeed—they bring others along with them, fostering growth and empowerment. Faith is a Powerful Foundation for Business and Life Lisa shares how trusting in a higher purpose has helped her navigate personal and professional challenges. Holistic Living Enhances Leadership and Performance From fitness to clean personal care products, Lisa emphasizes that taking care of your body improves clarity, confidence, and success. “If you don’t take care of your body, where are you going to live? Invest in your health like you invest in your business.” — Dr. Lisa Christie-Betha CONNECT WITH DR. LISA CHRISTIE-BETHA: Website: https://drlisachristie.com/b-harmony LinkedIn: https://www.linkedin.com/in/dr-lisa-christie-3627b17a/ CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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Shawn Welsh on Transitioning Veterans into Entrepreneurs 50:26

för 22 dagar sedan50:26

50:26

Never Been Promoted Podcast with Thomas Helfrich Shawn Welsh shares how he built Vet SOS Podcast , a platform dedicated to supporting veterans in transition. From military service to entrepreneurship, he provides insights on the challenges veterans face and the resources available to help them thrive post-service. About Shawn Welsh: Shawn Welsh is the founder and host of Vet SOS Podcast , a platform created to help military veterans navigate the transition into civilian life. With a background in public relations, event hosting, and military service, Shawn combines his passion for supporting veterans with his experience in media to educate and connect transitioning service members with valuable resources. In this episode, Thomas and Shawn discuss: Why Vet SOS Podcast Exists Shawn explains the overwhelming number of veteran support organizations and how Vet SOS cuts through the noise to bring veterans the most relevant and actionable resources. From Military Service to Podcasting Shawn shares his transition story, how he leveraged his experience as a DJ and PR professional to build a successful veteran-focused podcast, and how it continues to grow. The Business Side of Podcasting Turning a passion project into an LLC and now transitioning to a nonprofit, Shawn discusses how he is scaling Vet SOS to create long-term impact for veterans. Key Takeaways: Veterans Have 47,000+ Support Organizations—But Many Don’t Know About Them Shawn emphasizes the importance of awareness and how Vet SOS bridges the gap between veterans and the resources they need. Entrepreneurship is a Natural Path for Veterans Many veterans struggle with traditional employment after service. Shawn explains why so many thrive as business owners and how Vet SOS helps connect them with the right tools. Building a Community is Key to Success With a growing platform and an expanding team, Shawn highlights the importance of partnerships, sponsors, and social media engagement to amplify the podcast’s reach. “Veterans don’t always know where to start when transitioning. Our mission is to make that journey easier.” — Shawn Welsh CONNECT WITH SHAWN WELSH: Website: https://vetsospodcast.com/ LinkedIn: https://www.linkedin.com/in/shawnwelsh00/ CONNECT WITH THOMAS: X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted Facebook: https://www.facebook.com/neverbeenpromoted Website: https://www.neverbeenpromoted.com/ Instagram: https://www.instagram.com/neverbeenpromoted/ YouTube: https://www.youtube.com/@neverbeenpromoted LinkedIn: https://www.linkedin.com/in/thomashelfrich/ Email: t@instantlyrelevant.com InstantlyRelevant.com Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System…

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