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Ep. 057 - Mastering Black Friday & Cyber Monday: The Ultimate Last Minute Cheat Sheet
Manage episode 383586085 series 3250103
Join Philip Huthwaite, Founder and CEO of BlackCurve, on the latest episode of eCommerce Matters, the world's leading eCommerce pricing podcast.
Episode 57, "Mastering Black Friday and Cyber Monday," unveils the ultimate last-minute cheat sheet for success during the upcoming promotional frenzy.
Philip is joined by a panel of industry experts, including Adam Pearce (CEO of Blend Commerce), Oliver Banks (Retail Transformation Director of OB&CO), Stephen Jones (Head of Partnerships at Digital Genius), and Josh Duggan (Co-founder of Vervaunt).
Together, they share invaluable last-minute tips to help eCommerce companies maximize their success during the Black Friday and Cyber Monday period.
The experts explore strategies ranging from customer segmentation and on-site quizzes to automation in customer service and dealing with broken stock issues.
Tune in to gain valuable insights that go beyond pricing and set your business up for success in the bustling holiday season.
Don't miss out on these expert tips that can be implemented with minimal effort but promise maximum benefit.
Gear up for the Black Friday and Cyber Monday madness with the eCommerce Matters podcast!
57 episoder
Manage episode 383586085 series 3250103
Join Philip Huthwaite, Founder and CEO of BlackCurve, on the latest episode of eCommerce Matters, the world's leading eCommerce pricing podcast.
Episode 57, "Mastering Black Friday and Cyber Monday," unveils the ultimate last-minute cheat sheet for success during the upcoming promotional frenzy.
Philip is joined by a panel of industry experts, including Adam Pearce (CEO of Blend Commerce), Oliver Banks (Retail Transformation Director of OB&CO), Stephen Jones (Head of Partnerships at Digital Genius), and Josh Duggan (Co-founder of Vervaunt).
Together, they share invaluable last-minute tips to help eCommerce companies maximize their success during the Black Friday and Cyber Monday period.
The experts explore strategies ranging from customer segmentation and on-site quizzes to automation in customer service and dealing with broken stock issues.
Tune in to gain valuable insights that go beyond pricing and set your business up for success in the bustling holiday season.
Don't miss out on these expert tips that can be implemented with minimal effort but promise maximum benefit.
Gear up for the Black Friday and Cyber Monday madness with the eCommerce Matters podcast!
57 episoder
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