Cultivating Culture and Cash Flow w/ Preston Lee, Founder, The 30% Rule

Closed Monday

Summary

Preston Lee shares his background in the restaurant industry and the challenges of getting restaurant owners to recognize issues. The significance of company culture and alignment in restaurant success Preston also touches on the future of restaurant technology, including the potential use of AI and the power of social media in driving business, and much more.

Takeaways

• Verbiage and personalization are crucial in creating a positive dining experience.
• Servers should be seen as salespeople and focus on building relationships with customers.
• The three goals of customer service are to get customers to come back, recommend the restaurant to others, and leave positive reviews.
• Going above and beyond for customers can lead to long-term loyalty and positive word-of-mouth.
• Hiring based on attitude and potential rather than experience can result in more motivated and dedicated employees.
• The future of restaurant technology may include AI for tasks like reservation management and personalized customer interactions.
• Utilizing social media to showcase the unique aspects of a restaurant can attract new customers and build brand loyalty.

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