Amazon FBA Section 3 Suspension | A Step-by-Step Guide to Reinstatement

Clear the Shelf with Chris & Chris

Has your Amazon account been hit with a Section 3 suspension?

🔴 Download the 7-Page Step-by-Step Guide to Getting reinstated FAST: https://cleartheshelf.com/amazon-fba-section-3-suspension-guide/

In this episode of The Clear the Shelf Podcast, Chris Grant and Chris Racic dive into Chris's recent experience with an Amazon Section 3 suspension and how he successfully got his account reinstated. If you're an Amazon seller, this video is a must-watch to avoid common pitfalls and learn exactly how to recover your account and keep your business running.

In this episode, Chris walks through every step he took, from understanding why Amazon suspended his account to submitting documentation and going through Amazon's video verification process. You'll learn the secrets to preparing a solid plan, organizing your documents for easy review, and handling the stressful video verification like a pro.

In this episode, you'll learn:

• What triggers Amazon Section 3 suspensions and how to avoid them

• How to prepare the right documentation to prove your compliance

• The video verification process: What to expect and how to succeed

• How to organize your documents for fast review and account reinstatement

• Tips for writing an effective Plan of Action (POA) that gets results

Timestamps:

0:00 - Introduction to Chris’s Amazon Section 3 Suspension Story 3:10 - What is an Amazon Section 3 Suspension?

5:50 - Breaking Down Amazon’s Terms: Why Suspensions Happen Without Warning

9:15 - Common Triggers for Section 3 Suspensions (Counterfeit, Account Health, etc.)

12:30 - How Amazon Communicates a Section 3 Suspension: What the Email Says

15:45 - First Steps After Receiving a Section 3 Suspension: Stay Calm, Assess

18:30 - Chris’s Initial Reaction and Gathering His Documentation

21:00 - Understanding Amazon’s Request for Invoices and Receipts

24:20 - What Documentation Amazon Typically Asks For During Section 3 Suspensions

27:45 - How to Organize Your Invoices and Proof of Delivery for Amazon

31:10 - Chris’s Experience Preparing Documents and Working with His Suppliers

34:05 - Why Receipts are Acceptable and What Details to Include on Invoices

37:20 - Submitting Supplier Contracts and Payment Confirmations: What Worked

40:45 - Preparing for Amazon’s Video Verification Process

43:30 - Chris’s Video Verification Experience: What Amazon Asked For

46:15 - The Importance of Having Physical and Digital Copies Ready for Verification

49:30 - How to Conduct Yourself Professionally During Amazon Video Verification

52:00 - Why Amazon Requests Business Registration Documents and IDs

55:15 - Steps to Follow After Video Verification: Submitting Final Documents

58:45 - Organizing and Merging All Documents Into a Single PDF for Amazon

1:01:50 - Using Cover Pages and Labels to Guide Amazon Reviewers Through Your Submission

1:05:25 - Chris’s Strategy for Submitting 62 Pages of Documentation: Key Lessons

1:08:40 - Writing a Clear and Effective Plan of Action (POA)

1:12:30 - How Chris Structured His Plan of Action to Address the Suspension

1:15:20 - Explaining the Root Cause in the POA and Offering Preventative Measures

1:18:45 - Detailing Preventative Actions to Avoid Future Suspensions in Your POA

1:22:10 - Follow-Up Steps After Submission: How Long to Wait Before Reaching Out

1:25:30 - Common Mistakes Sellers Make During the Reinstatement Process

1:29:50 - Why Incomplete Documentation Can Delay Your Reinstatement

1:33:10 - How Poorly Organized Submissions Can Hurt Your Case

1:36:25 - How to Handle a Second Request for Information from Amazon

1:39:45 - Chris’s Final Steps to Getting His Amazon Account Reinstated

1:43:00 - Reflecting on the Process: Key Takeaways and Lessons Learned

1:46:30 - Advice for Sellers Facing Section 3 Suspensions in the Future

1:49:50 - Final Thoughts and Chris’s Best Practices for Preventing Suspensions