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Ep 006: Email Marketing Between Launches: the Do’s and Don'ts
Manage episode 408941032 series 3552429
Innehåll tillhandahållet av Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
In this episode, Branda discusses essential strategies for maintaining audience engagement between launches in an online business. She emphasizes the importance of nurturing subscribers and providing value during this downtime, rather than solely focusing on sales pitches. Branda breaks down the marketing funnel concept and shares practical do's and don'ts for effective email marketing between launches. From utilizing data to teasing upcoming offers and promoting waitlists, she offers actionable tips to keep subscribers engaged and primed for future sales opportunities.
Tune in as Branda discusses:
- Importance of maintaining engagement with email subscribers between launches.
- Strategies for keeping the audience engaged between launches.
- Using data to make informed marketing decisions and understanding audience needs.
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CONNECT WITH MELANIE:
www.duxburydigital.co
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CONNECT WITH BRANDA:
www.therelevantcollective.com
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