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Makers, Curators, and Sneakers
Manage episode 432646794 series 3474630
Innehåll tillhandahållet av Mark Vandegrift and Lorraine Kessler, Mark Vandegrift, and Lorraine Kessler. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Mark Vandegrift and Lorraine Kessler, Mark Vandegrift, and Lorraine Kessler eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Etsy versus the rest of the field, such as GoImagine. Nike versus everyone. Hear what Mark and Lorraine think about Etsy's new campaign focused on human makers, GoImagine's up-and-coming challenge to Etsy, and Nike's apparent fall from grace. Is it too late for Nike to Just Do It!?! And can Etsy stay on top with challengers such as GoImagine?
Spend 30ish with Mark and Lorraine as they talk all things marketing, advertising, and of course ... positioning!
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