Babbage is our weekly podcast on science and technology, named after Charles Babbage—a 19th-century polymath and grandfather of computing. Host Alok Jha talks to our correspondents about the innovations, discoveries and gadgetry shaping the world. Published every Wednesday. If you’re already a subscriber to The Economist, you’ll have full access to all our shows as part of your subscription. For more information about Economist Podcasts+, including how to get access, please visit our FAQs pa ...
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Innehåll tillhandahållet av Big Data Beard. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Big Data Beard eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
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How National Geographic Used Analytics to Become the Biggest Brand on Instagram
M4A•Episod hem
Manage episode 243436768 series 1544663
Innehåll tillhandahållet av Big Data Beard. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Big Data Beard eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Move over Justin Bieber, National Geographic is coming through! Thats right, when it comes to Instagram, National Geographic is a pretty big deal. Their total followers exceed some notable celebrities such as Drake, Rihanna, Khloe Kardashian and that’s right, Justin Bieber. With over 118 Million followers, National Geographic is in fact the biggest brand on Instagram. Recorded at Disney’s Data and Analytics Conference, Cory and Brett sit down with National Geographic Partner's own Brad Dancer and Mia Vallo from the Insights, Analytics & Data Strategy team. This team is responsible for overseeing all insights, analytics and business intelligence across National Geographic including social media. Brad and Mia discuss the role that analytics played in becoming the biggest brand on Instagram and the journey that Nat Geo took to get to where they are today. The team talks about some of the challenges, key lessons and best practices to driving platform engagement to the next level.
207 episoder
M4A•Episod hem
Manage episode 243436768 series 1544663
Innehåll tillhandahållet av Big Data Beard. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Big Data Beard eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Move over Justin Bieber, National Geographic is coming through! Thats right, when it comes to Instagram, National Geographic is a pretty big deal. Their total followers exceed some notable celebrities such as Drake, Rihanna, Khloe Kardashian and that’s right, Justin Bieber. With over 118 Million followers, National Geographic is in fact the biggest brand on Instagram. Recorded at Disney’s Data and Analytics Conference, Cory and Brett sit down with National Geographic Partner's own Brad Dancer and Mia Vallo from the Insights, Analytics & Data Strategy team. This team is responsible for overseeing all insights, analytics and business intelligence across National Geographic including social media. Brad and Mia discuss the role that analytics played in becoming the biggest brand on Instagram and the journey that Nat Geo took to get to where they are today. The team talks about some of the challenges, key lessons and best practices to driving platform engagement to the next level.
207 episoder
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