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đ Best of the Best # 2. âïž Cold Email: The Complete Guide. Nigel Thomas
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The Best Episodes of 2022. Part 2
Nigel Thomas really knows about cold emails.
This is a step-by-step build-out of how to set up your email outreach campaigns.
Email is getting more and more difficult as the big 2 (Google & Microsoft) try to protect their customer's inboxes from unwanted emails.
Why are they doing this?
Because there has been a massive increase in fraudulent and unwanted email volume across the last 2 years.
If you need to use email as a channel to communicate, you need to change up your game.
Here are Nigel's 6 steps.
1) Infrastructure
2) Ideal Client Profile (ICP)
3) Psychology
4) Fun
5) Multi-Platform Follow-Up
6) Systems
Catch all versions of me here.
https://linktr.ee/markmcinnes
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