Creating Experiences That Drive Customer Retention

Beauty Industry Leaders

Beauty businesses are booming: with more and more new treatments and techniques becoming available on the market, clients are increasingly seeking out different options for their beauty services. So when the pull of the ‘new and shiny’ is a major selling card, what’s to stop your clients from going elsewhere? Cultivating client loyalty is key to beauty business success, and will be the difference between having consistent income you can count on in difficult times, or the uncertainty of not knowing when your next booking will be. On the podcast this week you have me for another solo episode, and we’re customer-focused in our approach to creating an experience that will have your clients coming back time and time again. I’ll be sharing strategies I’ve learned from my years of experience in customer-facing roles to give you the tools you need to perfect your processes. From creating high-quality, high-value services that are performed consistently every time, we’re looking to cultivate an addictive experience for the customer that’s worth every cent they pay. And it doesn’t finish when they walk out the door either! Creating an experience they’ll never forget continues with rebooking and follow-up techniques to ensure customers are returning time and time again. We’ll also be navigating one of the trickier parts of owning your own business - dealing with negative complaints and reviews, and how you can feel empowered to take all types of feedback on board as a positive learning experience, not a negative one. This is your chance to craft an experience for your customers that shows off not only your beauty skills, but your badass business skills as well.
I’m sharing my strategies:
🧖‍♀️ Creating an experience that focuses on quality, results, and value
🧖‍♀️ Turning negative feedback into a positive learning experience
🧖‍♀️ Avoiding the most common mistakes that decrease rebooking rates
🧖‍♀️ My step-by-step strategies to drive customer loyalty
I want to empower women in the beauty industry to create an impact, build an empire, and leave their legacy!

I want to empower women in the beauty industry to create an impact, build an empire, and leave their legacy!
Are you ready to become an industry powerhouse? Join the Beauty Industry Leaders Skool Community, where I'll be sharing exclusive strategies to help you elevate your business, attract high-end clients, and gain industry authority:
https://www.beautyindustryleaders.com.au/join-our-community

If you have any questions about the episode, or have a burning question you’d like me to answer on the show, or if you’d like to join our movement of ambitious beauty leaders, connect with me and the rest of our incredible community on Instagram:
https://www.instagram.com/sammykennedycoach/
https://www.instagram.com/beautyindustryleaders/