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[Ep #144] Karl Beckstrand - Publishing and Selling Activity Books
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On October 20th, 2011 Irene Watson and Victor R. Volkman spoke with childrens author and publisher Karl Beckstrand. Since 2004 he has run his own publishing company Premio Publishing and a Spanish language imprint Gozo Booksproducing captivating stories, ads, and scripts. Beckstrand has experience in high tech, TV/radio broadcasting, film, and public policy. Karl shared with us key points on writing and producing childrens activity books, including:
How do you market activity books?
How do you distribute them?
Do parents/educators prefer physical books for kids?
Why activity books/Why not just picture story books?
What kinds of activities engage children?
Are activities with adults more beneficial?
Bilingual books
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