#51: Jiji - How the Classifieds platform became the largest marketplace in West & East Africa

Afrobility: Africa Tech and Business

Innehåll tillhandahållet av Olumide Ogunsanwo and Bankole Makanju, Olumide Ogunsanwo, and Bankole Makanju. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Olumide Ogunsanwo and Bankole Makanju, Olumide Ogunsanwo, and Bankole Makanju eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

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Overview: Today, we’re going to talk about Jiji - the African classifieds platform. We’ll explore the Jiji story across 6 areas:

Classifieds platforms in other emerging markets
Classifieds platforms in Africa
Jiji’s early history
Jiji’s product & monetization strategy
Jiji’s competitive positioning & potential exit options
overall outlook.

This episode was recorded on May 15 2022.

Companies discussed: Jiji, Genesis Group, Naspers, OLX, Craigslist, Avito.ru, Adevinta, Jumia, Konga, Cars45, Cheki.ng, Autochek, Tonaton, Saltside Technologies, Bikroy, Dubizzle, Kalahari, Autotrader & Property24

Business concepts discussed: Classifieds platforms, classifieds monetization, M&A strategy, e-commerce, social commerce, agency banking & marketplace

Conversation highlights:

(01:36) - Why we’re talking about GG today
(09:51) - Classifieds platforms in other emerging markets
(23:15) - Africa classifieds context
(27:12) - OLX in Africa
(36:48) - Jiji founding and early history
(45:33) - Fundraising and Growth
(1:03:09) - Product and monetization strategy
(1:09:33) - Competition and options for exit
(1:30:06) - Olumide’s overall thoughts and outlook
(1:32:13) - Bankole’s overall thoughts and outlook
(1:38:55) - Recommendations and small wins

Olumide’s recommendations & small wins:

Recommendation: Re-watched Amelie - Great movie
Small win: Setup 2nd whiteboard in my room. Fun times ahead
Interested in investing in Africa Tech with Olumide: Read about Adamantium fund & contact me at olumide@afrobility.com
Founders looking for funding: If you're a B2B founder working on Education, Health, Finance or food, please contact me for funding at olumide@afrobility.com

Bankole’s recommendations & small wins:

Recommendation: Last Last - Burna Boy & Business Breakdowns Podcast - DigitalBridge
Small win: Planting season in Seattle :)
Other content: Tweet about Twilio stock-based compensation & History of the United States in 5 crashes

Investors, Operators, Entrepreneurs - We’d love to hear from you. Please email info@afrobility.com to share feedback or propose topics you’d like to hear.

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