O Storicast é o podcast da Storica. Um espaço para falarmos sobre marketing, comunicação, inovação e empreendedorismo com gente que faz acontecer aqui dentro e lá fora.
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A history podcast with a pop culture twist. Get book, TV, movie, and podcast recommendations about your favorite historical figures. New episodes released on Mondays.
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STORICAL HALLOWEEN SPECIAL: THEDA BARA, VAMPIRE
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Theda Bara was the most famous movie star you’ve probably never heard of. One of the first movie stars, America’s first goth, and Hollywood’s first sex symbol, Theda Bara was the epitome of Madame Mystery. Though most of her films have been lost to time, Theda is one of the pioneers of early Hollywood. More Halloween Episodes: https://www.immortalp…
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STRANGE STORIES IN PERFUME HISTORY
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In a first for Storical Podcast, here is a live episode! I recently gave a lecture sharing some of the most interesting stories in perfume history. Listen to hear about perfume and poison such as Acqua Tofana, Chanel versus Schiaparelli, perfumes recovered from the Titanic, the perfume Andy Warhol was buried with, and the perfume Jude Law used to g…
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STORICAL HALLOWEEN SPECIAL: MERCY BROWN AND THE NEW ENGLAND VAMPIRE PANIC
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We all know about Eastern European vampires but did you know that right here in America we had our own vampire panic? Yup. It turns out New England was kind of a scary place the first 200 years of colonial and then American rule. Listen to today’s episode to learn about the New England Vampire Panic and Mercy Brown, the teenaged purported vampire. …
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THE GILDED AGE: ASTORS VS VANDERBILTS PT. 2
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Gilded Age New York was all about flaunting your money. And no one did it better than the first families of excess, the Astors and the Vanderbilts. Part two is all about multi-hyphenate Alva Vanderbilt. Social climber, society leader, architect, suffragette. We will also take a look at her daughter Consuelo Vanderbilt, Duchess of Marlborough. Tune …
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THE GILDED AGE: ASTORS VS VANDERBILTS PT. 1
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Gilded Age New York was all about flaunting your money. And no one did it better than the first families of excess, the Astors and the Vanderbilts. Part one of a multi part series, today we’re looking at the life of Caroline Astor, the “Mystic Rose” and arbiter of taste in New York Society. You’ll want to listen to the episode to get primed on the …
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STORICAL HALLOWEEN SPECIAL: LIZZIE BORDEN TOOK AN AXE
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This is the Storical Halloween Special. The veil is thin and the dead walk among us. Before you indulge in some tricks or treats, enjoy this episode and decide whether Lizzie Borden really took an ax to give her mother 40 whacks. Links to all sources referenced and full transcript are below! PODCASTS Hysterical History - Lizzie Borden Series - http…
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MARY QUEEN OF SCOTS: THE CAPTIVE QUEEN
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Storical is back with an all new episode about the messy life of Mary Queen of Scots. There is murder, treason, Medicis, and Tudors… you won’t want to miss it! Subscribe on Apple Podcasts/iTunes, Spotify, Pocket Casts, or Stitcher so you never miss an episode with all of my sporadic absences. Fiction Mary Queen of Scots and the Isles by Margaret Ge…
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EDMONIA LEWIS: SCULPTING AN IDENTITY IN MARBLE
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Storical is back for an all new season starting with a special episode for Black History Month. This week, we’re talking about Edmonia Lewis, the first American artist of color to achieve international fame. Listen to the episode to learn about this titan of the art world who was almost lost to history, and about the century-long mystery of the dis…
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The festivities that grew into modern day Christmas have spanned millennia. But most of the traditions we recognize today began under the reign of Queen Victoria. Take a listen for the history of Christmas cards, kissing balls, Christmas trees, and presents. Check out the links below for some creepy Victorian cards. Happy holidays! See you in 2021!…
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FAN FAV: THE PAGANS, OLIVER CROMWELL, & CHARLES DICKENS
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Pssst…it turns out Christmas is a super pagan holiday. On today’s episode we’re doing a brief overview of the origins of Christmas and how Charles Dickens brought the holiday back after Oliver Cromwell had Christmas canceled. For all those who think there’s a war on Christmas…just be glad Oliver Cromwell’s not still around. Happy Solstice, Happy Ha…
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SARAH WINNEMUCCA: NATIVE ACTIVIST & AUTHOR
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It’s Native American Heritage Day! For today’s episode, I’ll be shining a light on an important Native woman in Nevada history: Sarah Winnemucca. She was the first Native woman to write an autobiography and traveled around the US on a lecture tour educating and protesting the plight of her people. Take a listen and get inspired, then research the t…
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Edgar Allan Poe had a mind for the macabre. But as it turns out, some of his most famous works were based on true tales of horror. Listen to the episode for the origin stories of 5 of Poe’s spookiest works. New episodes on Mondays. You can listen on Apple Podcasts/iTunes, Google Podcasts, Spotify, Pocket Casts, Audible, or Stitcher. Follow on Insta…
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LITERARY ROAD TRIP WITH EDGAR ALLAN POE
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Edgar Allan Poe died in 1849, but there are still places standing that housed the author. This week, we’re traveling from Richmond to Baltimore, Philadelphia, New York, and Boston for a look at some of the most interesting places to visit on your very own Poe Pilgrimage. Sites Mentioned Richmond The Poe Museum - https://www.poemuseum.org/ The Raven…
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STORICAL FOOTNOTES: THE MYSTERIOUS DEATH OF EDGAR ALLAN POE
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Edgar Allan Poe died as he lived…mysteriously. It’s been more than 200 years and we still don’t know what killed Poe but there are theories. Today, we’re taking a look at the leading theories as to what killed the macabre author as well as the mysterious story of the Poe Toaster. New episodes on Mondays. You can listen on Apple Podcasts/iTunes, Goo…
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CHARLES DICKENS, EDGAR ALLAN POE, & GRIP THE RAVEN
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Edgar Allan Poe’s masterpiece, The Raven, was inspired not by any ordinary raven, not by a harbinger of doom, it was a talking pet raven named Grip owned by none other than Charles Dickens. Tune in for the story of Grip…then go visit the real Grip who is still on display at the Free Library of Philadelphia! https://libwww.freelibrary.org/blog/post/…
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EDGAR ALLAN POE: ATMOSPHERE OF SORROW
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October is spOoOoky month and OF COURSE Edgar Allan Poe died in October. This month on Storical, tune in every week for a new episode on the life and writings of Poe. Today, we’re going over his full life story. Check back for episodes on Grip the raven, the mysterious death of Poe, and some of the inspirations for his tales of terror. Nonfiction E…
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Marie Laveau was THE Voodoo Queen in a city overrun with purported doctors and queens. Today we’re separating fact from fiction about both Marie and voodoo. Was she a witch or a saint? When you actually get into the nitty gritty of her life and dig deeper than the many exaggerated stories about both the woman and voodoo itself, what you find is act…
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STORICAL FOOTNOTES: MARY SHELLEY AND THE CALCIFIED HEART
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When Percy Bysshe Shelley was cremated, Lord Byron and the others present noticed something odd… his heart wouldn’t burn. This week, we’re diving into the strange story of Mary Shelley and the calcified heart of her husband. Storical will be a little less frequent for the next few months as I’m undergoing some health treatments. Subscribe in whatev…
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Artemisia Gentileschi was a Baroque painter whose story has long been dominated by that of her father…and her rapist. But Artemisia lived a long, full, and successful life. She was the only woman who followed in the tradition of Carvaggio and was the court painter for the Medicis. Listen for her fascinating story of survival and transcendence. Stor…
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#14 Thaís Azevedo | Delivery em tempos de isolamento, Padrões de Consumo e Protagonismo de Marca
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Nesse episódio, Marcos bate um papo com a Thaís Azevedo, CMO da Uber Eats. Em uma conversa sobre mudanças de padrões de comportamento no mercado por conta das transformações geradas pela pandemia, eles falam sobre como uma marca pode e deve explorar oportunidades dentro de contextos de transformação, análise e entendimento de novos padrões de consu…
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FAN FAV: FRIDA KAHLO - HER SURREAL REALITY
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This week, we’re revisiting the colorful, iconic, Mexican artist Frida Kahlo. Her life was marked by pain and suffering of both the body and the heart. Listen to learn about the life and loves of Frida. Storical will be a little less frequent for the next few months as I’m undergoing some health treatments. Subscribe in whatever app you use to get …
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STORICAL FOOTNOTES: MOZART'S FORGOTTEN SISTER, NANNERL
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Nannerl Mozart was Mozart’s older sister and a child prodigy herself. Today we’re taking a look at the life of the pushed aside sister. Storical will be a little less frequent for the next few months as I’m undergoing some health treatments. Subscribe in whatever app you use to get all the latest episodes or follow @StoricalPodcast on Instagram. Jo…
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#13 Regina Acher | Transformação Digital e Mulheres no mercado de tecnologia
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Nesse papo, Marcos recebe Regina Acher, cofundadora da Laboratória no Brasil. A Laboratória forma mulheres e prepara organizações na construção de uma economia digital mais diversa, inclusiva e competitiva em toda América Latina. Nesse papo, os dois falam sobre os desafios da transformação digital além de conversar sobre a atuação da Laboratória e …
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STORICAL FOOTNOTES: MOZART VS SALIERI
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The movie Amadeus solidified the belief that not only was Mozart murdered, but he was murdered at Salieri’s hand. That didn’t actually happen and the real story is a lot more complicated. Listen to the episode to learn more about Mozart’s “rival,” Antonio Salieri. Storical will be a little less frequent for the next few months as I’m undergoing som…
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#12 Rodrigo Bindes | Presença digital em tempos de isolamento social
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No episódio de hoje, Marcos recebe Rodrigo Bindes, um multi-empreendedor com um forte background em marketing digital. Juntos, eles trocam uma série de ideias de como a internet pode ajudar o seu negócio a sobreviver esses tempos estranhos pelos quais estamos passando. Um episódio intenso cheio de insights e dicas que vão te ajudar a dar o próximo …
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FAN FAVE - HENRY VIII: HIS KINGDOM FOR A SON
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Replay episode! Get ready for some drama filled history as we welcome our first gentleman subject to Storical, King Henry VIII. Love him or loathe him his story is epic. And, spoiler alert! We’ll be doing a whole episode on Anne Boleyn, his most intriguing wife, next month. Links to all recommendations below. New episodes on Mondays. You can listen…
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STORICAL FOOTNOTES: JOAN OF ARC FROM HERETIC TO SAINT
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Bishops from the Catholic church were in charge of Joan of Arc’s trial and ended up condemning her to die. So if it was the church that burned her, why the change of heart and change of status to a saint? Today we’re looking at what happened during the 500 years after her death that led to her becoming the patron saint of France. New episodes on Mo…
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#11 Leo Monte | Brand Experience, Inovação e Crescimento em Escala
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Nesse Storicast, Marcos fala com Leo Monte, CMO da Sinqia, o principal provedor de tecnologia para o mercado financeiro. Em um papo aberto, eles falam sobre brand experience, inovação e crescimento em um negócio que está em franco crescimento. Escute agora o Storicast dessa semana!
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STORICAL FOOTNOTES: THE SAINTS WHO SPOKE TO JOAN OF ARC
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We all know that Joan of Arc believed she heard the voices of saints sent by God on her mission to save France. But who were these saints and what were there stories? Today, we’re taking a look at the origin stories of St. Michael, St. Margaret, and St. Catherine and where they fit in to the politics of the time. New episodes on Mondays. You can li…
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#10 Renato Santos | Sobreviver, Estabilizar e Crescer na Crise
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Nesse episódio, Marcos bate um papo com Renato Santos, consultor internacional com forte bagagem de negócios em diferentes setores da economia. Atualmente, Renato está a frente da Moai Participações e tem investimento em diferentes setores como alimentação, logística, saúde, energia renovável e impacto social. Nesse papo, eles falam sobre como empr…
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STORICAL FOOTNOTES: THE KING WHO WAS MADE OF GLASS
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Charles VI believed he was made entirely of glass and that any small movement would cause him to shatter. Listen in for an exploration of the glass delusion (afflicted lots of nobles!) and how this French king’s fear that his body was glass set Joan of Arc’s mission in motion. New episodes on Mondays. You can listen on Apple Podcasts/iTunes, Google…
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Joan of Arc is the patron saint of France, and unlike many of the saints…she actually existed! Listen to the episode to learn how an illiterate peasant girl was able to drive out the English and put the French back on the path to reclaim their country during the Hundred Years War. Did she really speak to angels? Was she a bloodthirsty soldier? We k…
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#09 Lucas Mendes | Startups, Design Thinking e Validação
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No episódio de hoje, Marcos conversa com Lucas Mendes, CEO da Revelo, maior empresa de tecnologia no segmento de recursos humanos da América Latina. A conversa é uma aula que passa por diferentes estágios de uma startup passando pela concepção de uma ideia, desenvolvimento de MVPs, captação de investimentos e escala de negócio. Ouça agora o mais no…
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5 HISTORICAL PANDEMICS AND WHAT THEY TELL US ABOUT COVID-19
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With the rapid spread of COVID-19, people across the globe are feeling anxious and uncertain. It’s important to remember that we’ve been here before. Many times. With less technology and less knowledge about health, medicine, and germs. So, before you rush out and buy more toilet paper, take a look at five of the worst pestilences in human history …
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#08 Dannilo Trindade | Foco no Atendimento, Valor de Marca e Comunicação Digital
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No episódio de hoje, Marcos conversa com Dannilo Trindade, Gerente de Marketing da Bancorbrás, uma grupo com diversas linhas de negócio nascida em Brasília e que vem conseguindo se manter atual e relevante em diferentes mercados usando das transformações e evolução da comunicação no mercado. Em um papo incrível, eles conversam sobre comunicação dig…
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This week marks both the birthday and death day of one of (the?) greatest writer of all time, William Shakespeare! For the Storical Shakespeare Special, we’re doing a primer on his life with some interesting, little known facts about the Bard. All the world’s a stage and he was merely a player…but a player who left a lasting impact on Western cultu…
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#07 Clarissa Schmidt | Employer Branding, Cultura Organizacional e Home Office
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No sétimo episódio do Storicast, Marcos fala com Clarissa Schmidt, Diretora de Gente e Gestão da Wiz. Nesse papo, eles trocam ideias sobre como a comunicação e princípios de marketing podem ajudar no fortalecimento da cultura organizacional de empresas, sobre propostas de valor para colaboradores e o impacto que uma marca forte pode gerar no recrut…
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STORICAL FOOTNOTES: MADAME TUSSAUD'S CHAMBER OF HORRORS
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After you visited the museum, if you were brave enough and could afford the extra six pence admission, Madame Tussaud would allow you entry to her infamous Chamber of Horrors. An early version of The Chamber was created in the late 1700s and was the most popular exhibit until its demise in 2016. Today we’re looking at the gory appeal of Madame Tuss…
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#06 Heverton Peixoto | Pessoas, Cenários e Desafios frente ao COVID-19 no mercado.
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Nesse episódio, Marcos conversa com Heverton Peixoto, CEO da Wiz Soluções, uma das maiores distribuidoras de seguros do Brasil. Nesse papo, os dois falam sobre como se portar para sobreviver a crise, além de como se blindar para futuras situações como a que estamos enfrentando agora. Tudo isso sob a ótica de um CEO. O papo está incrível! Esperamos …
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MADAME TUSSAUD: THE FRENCH REVOLUTION IN WAX
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You’ve seen the creepy wax figures of celebrities, but did you know that Madame Tussaud was an actual person who hung out with Marie Antoinette? Today we’re looking at the artist who survived The Terror to rule an entertainment empire that is still going strong 200 years later. New episodes every Monday. You can listen on Apple Podcasts/iTunes, Goo…
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#05 Patrícia Carvalho | Startups, Lançamentos e Mão na Massa
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Nesse episódio, Marcos bate um papo com a Patrícia Carvalho, CMO da Revelo, maior empresa de tecnologia no setor de recursos humanos da América Latina. Em uma conversa que tem como base a trajetória profissional da nossa convidada, os dois falam sobre lançamento de novos produtos e serviços, criação de percepção de valor por parte do cliente e dos …
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FAN FAV - CHARLOTTE BRONTË: A BIRD NO NET COULD ENSNARE
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Final episode in our series for Irish History Month is a rebroadcast of last year’s episode on Charlotte Brontë! (Her grandparents were Irish, it counts.) Charlotte wasn’t just some spinster writer. Her life was full of adventure and tragedy. Listen to learn more about the creator of Jane Eyre! New episodes every Monday. You can listen on Apple Pod…
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#04 Carla Nabarrete | Disrupção, Gestão Ágil e Tecnologia Finalística
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Nesse episódio, Marcos conversa com Carla Nabarrete, Diretora de Marketing e Tecnologia da Wiz, uma das maiores distribuidoras de seguros do Brasil. Carla conta a experiência de transformação pela qual a Wiz passou incorporando metodologias ágeis dentro de sua operação junto com a conexão da tecnologia com o marketing para criar um novo modelo de o…
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THE SECRET LIFE OF DR. JAMES MIRANDA BARRY
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Dr. James Miranda Barry was a Victorian doctor with a big secret: he was born Margaret Anne Bulkley. We’re rounding out Irish History Month with the highly accomplished doctor (wish we had him now for the pandemic!) with a fluid gender. Tune in for more on his life and the scandal that ensued upon his death. New episodes on Mondays. You can listen …
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#03 Patrício Neto | Movendo Transatlânticos, Experiência do Usuário e Seguros.
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Nesse episódio, nosso host, Marcos Cunha, fala com Patrício Neto, Head de User Experience na Caixa Seguradora. Responsável por conduzir diferentes frentes de inovação centradas no usuário em uma das maiores seguradoras do país, Patrício divide um pouco da sua trajetória, dos principais desafios de um time de UX em uma grande empresa e dos esforços …
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MICHAEL COLLINS: FREEDOM FIGHTER OR TERRORIST?
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Whether someone is a freedom fighter or a terrorist depends on whose side you’re on. Such is the case with Michael Collins, the Irish revolutionary who paved the way for Irish independence. Tune in to learn more about the enigmatic “Big Fellow” who brought an empire to it’s knees before his assassination at age 31. Use code POD321 for 20% off your …
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#02 Clarissa Pantoja | Cliente no centro, marketeiro do futuro e experiência.
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Nesse episódio, nosso host, Marcos Cunha, bate um papo com Clarissa Pantoja, Diretora da Corona que participa do podcast diretamente da Cidade do México. A frente de uma das principais marcas de cerveja do mundo, ela fala um pouco sobre a evolução do relacionamento das marcas com o cliente quando ele fica no centro da estratégia de negócios, além d…
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It’s International Women’s Day! What better way to celebrate than diving into the life of Margaret Sanger - the reproductive rights advocate who founded Planned Parenthood. Margaret was integral in making birth control available to all women. She also had some dark beliefs. Tune in to learn how this Irish-American woman changed history. Further Rea…
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Calling all dandies! We’re kicking off Irish Heritage Month with a look at witty Irish playwright, Oscar Wilde. Listen in for a detailed look at his work…and his downfall. Plus, there are TWO references to Dracula and friend of Storical, raging spiritualist Sir Arthur Conan Doyle makes an appearance. Further Reading Oscar Wilde and a Death of No Im…
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#01 Natália Miti | Execução, auto-conhecimento e marca.
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Nesse episódio, nosso host, Marcos Cunha, bate um papo com Natália Miti, uma empreendedora no mercado de moda que colocou a mão na massa e está construindo uma história incrível com a marca Miti Shoes. De uma oportunidade para ganhar uma grana paralela ao seu estágio não remunerado, passando por venda em atacado de cintos e sapatos, até chegar em s…
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