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The Business Savvy Therapist podcast helps Psychotherapists learn the strategies to scale from solo practice to a 7 figure group practice that is automated. Therapists didn’t learn anything about business in grad school and this podcast is exactly what they need to be successful. Host, Nicole McCance is a Psychologist turned Business Coach who was able to grow her practice to 55 therapists and multiple 7 figures, in 3 years and sell it in her 4th year. Each episode walks Therapists through e ...
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Turn your passion for the work you do into a successful business that you love, all without burning out or selling out. Join host Mindy Totten, LMBT, CST-D, for weekly episodes about marketing and all things bodywork business. With clarity, empathy, and a dash of humor, we’ll dive into the nitty-gritty about what it REALLY takes to build a profitable and sustainable massage or bodywork practice. You do great work in the world. You deserve to make a great living doing it.
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The Handcrafted Therapy Podcast: Business Conversations for Massage Therapists will focus on massage therapy, marketing your service-based business, and self-care. Episodes will include information about the upcoming events, training, and products featured in the retail and center for self-care located in Plano, Texas. It will feature interviews with leaders in the industry of massage therapy and self-care with helpful tips that you can implement immediately!
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You’ll want to listen to this show if you’ve been trained in Myofascial Release (MFR). Heather Hammell helps MFR therapists get fully booked, see 20 clients or less, and make 100k. Even if you’re just starting out, even if you live in a tiny town and even if you’ve been in business for years. Learn how you can help more people get out of pain and back to active lifestyles while making more money than you knew you could. Let’s ditch starving healer syndrome and change our industry forever. Fi ...
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In this week’s episode I talk about the 4 easiest — and most strategic — ways to build your practice. Tune in to hear why simplifying your massage or bodywork business may sound counterintuitive but is often the way to fill your practice. This week on the Do It With Intention Podcast: Learn how to decide if new ideas are right for your business by …
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Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, the Practice of the Practice podcast host Joe Sanok, discusses what sets 7-figure practice owners apart from the rest. Joe shares some valuable insights from his own work with success…
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Are you an MFR therapist looking to take your practice to the next level? Look no further! In this episode, Heather reveals the exciting updates to her coaching program that have been making waves in the MFR community. From one-on-one coaching to a twelve-week group coaching, and now to a twelve-month group and six-month mastermind, the program has…
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In this episode of the Handcrafted Therapy Podcast, host Julie Alexander interviews Greg May, a seasoned massage therapist and director of the massage therapy program at Parker University. Greg shares his personal story of overcoming a severe case of ulcerative colitis through massage therapy, which ultimately inspired his career change and lifelon…
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Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice→ https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I discuss 5 habits that will help reduce your overwhelm. I share some of my favourite tech platforms and strategies that helped me achieve rapid growth in my clinic. It is so important…
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In the world of Myofascial Release (MFR) therapy, the client intake process is crucial for both therapists and clients. It sets the stage for the therapeutic relationship and provides essential information to tailor treatments effectively. So when was the last time you audited your intake forms? In today’s episode, Heather dives into the importance…
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In today’s episode of Listener Questions, I discuss a topic that can be really intimidating and scary— but it doesn’t have to be. Tune in to learn how outreach is a wonderful way to build your massage or bodywork practice, and learn some reasons why it doesn’t automatically spell r-i-v-a-l-r-y. This week on the Do It With Intention Podcast: Learn s…
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Sign up for my How They Did It Success Panel with Group Practice Owners - get the ‘ah-ha’ moment you need to keep moving forward→ https://mccancemethod.com/success-panel-with-group-practice-owners/ Book a Practice Growth Audit Call - https://mccancemethod.com/practice-growth-audit/ In this episode, I discuss my best time management hacks that will …
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As an MFR therapist, you might have found yourself thinking, "I don't really need to make money," or "I'm not doing this for money." While these thoughts may seem harmless or even virtuous, they can actually be detrimental to the long-term success of your business. One of the most common issues that Heather encounters when coaching MFR therapists i…
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Sign up for my How They Did It Success Panel with Group Practice Owners - get the ‘ah-ha’ moment you need to keep moving forward→ https://mccancemethod.com/success-panel-with-group-practice-owners/ In this episode, I share my 4 blogging strategies that will help improve your SEO. Keep in mind, it may take about 6 months to see results, but trust me…
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Are you an MFR therapist looking to grow your practice and make more money? This episode is a powerful reminder that being a successful MFR therapist goes beyond just having technical skills. Embracing a business owner identity can open up new possibilities and lead to a thriving, sustainable practice. Tune in as Heather shares her personal journey…
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In today’s installment of Listener Questions, let’s take a look at some ideas about marketing your massage or bodywork business that might seem counterintuitive. Tune in to learn how turning in a different direction can sometimes kickstart a business that might be spinning its wheels. This week on the Do It With Intention Podcast: Learn how to take…
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Book a Practice Growth Audit Call - https://mccancemethod.com/practice-growth-audit/ Sign up for the FREE training- Level Up to a Thriving Group Practice in 6 Months or Less → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, founder of Sterling Scale Solutions, Vena Sterling, discusses how to develop leade…
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In this episode, Heather sits down with Angie De borja, a physical therapist (PT) and owner of De borja Physical Therapy and Myofascial Release in Baltimore, Maryland. Angie shares her incredible journey of transitioning from a hospital-based PT to running a thriving private practice that hit over $127K in less than twelve months. Listen in as Heat…
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Book a Practice Growth Audit Call - https://mccancemethod.com/practice-growth-audit/ Sign up for the FREE training- Level Up to a Thriving Group Practice in 6 Months or Less → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I discuss the 3 steps to achieving a millionaire mindset. I share my biggest money…
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Life can throw unexpected challenges our way, and the past nine months have been an intense journey for Heather. From injuring her back to undergoing surgery, the road to recovery has been nothing short of a rollercoaster. In this episode, Heather opens up about this deeply personal experience, hoping to shed light on the struggles and triumphs of …
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In this episode, Megan Prichard provides deep insights into the profound honor she feels in assisting women through childbirth and the critical support needed during the postpartum period. She shares valuable advice for massage therapists on assessing conditions like diastasis recti, and offering relief for breastfeeding-related strain. Megan also …
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In today’s Listener Questions episode, I explore whether massage and bodyworkers should give our clients follow up tasks after their sessions with us. Tune in to find out why that’s not always a good idea. This week on the Do It With Intention Podcast: Learn why as bodyworkers it’s not our job to suggest extra work for our clients. Find out some sa…
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://mccancemethod.com/free-3-day-live-course/ In this episode, therapist and CEO of Entrepreneurial Therapist Danielle Swimm, discusses how to create an online course. Danielle shares how to set yourself up for success before creating an onlin…
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Join Heather and a panel of study group leaders—Jennifer, Kristen, Corey, Magdalena, and Maria—who share their experiences and the pivotal role the MFR coach community plays in fostering skills, camaraderie, and the spread of MFR. From the challenges of running a practice to the joys of seeing clients transform, this episode provides a wealth of in…
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://mccancemethod.com/free-3-day-live-course/ In this episode, therapist and CEO of Abundance Practice Building, Allison Puryear, discusses the ins and outs of growing a private practice. Allison shares her insights on why some therapists fail…
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If you've been feeling the strain of long hours and are curious about how to make your practice more sustainable and profitable, this episode is a must-listen. Tune in as Heather opens up about the troubling norm in the MFR industry—overworking as a badge of success. She questions why therapists grind themselves down when the whole point of owning …
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"How do I tell my clients they'll probably need to come in for more than one appointment?" In the second installment of our Listener Questions series, I dive into an issue that can help lift up and support all massage and bodywork therapists. Listen in as we delve into how to explain to your clients why multiple sessions may get them the results th…
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://mccancemethod.com/free-3-day-live-course/ In this episode, I discuss what positive leadership is and how it can make you an even stronger leader. I know being a leader can be hard, but don’t worry! I give you my best strategies to help you…
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Are you an MFR therapist who is struggling with doubts that myofascial release therapy works in the way that you've been trained that it works? You're not alone. This is totally normal, nothing has gone wrong —it's simply a part of the journey. Join Heather as she explores this common hurdle that MFR therapists face and how to overcome it. Discover…
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Sign up for the FREE training- Level Up to a Thriving Group Practice in 6 Months or Less → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, Co-Founder and CEO of Kickstart Accounting, Inc Danielle Hayden discusses the 6 top overlooked tax write offs that will keep more money in your bank. Danielle gives he…
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Discover how myofascial therapy meets art on this episode of The MFR Coach Podcast with MFR Therapist, Tonya Allen. Tonya's background in commercial art and body therapy has given her a unique perspective on the human body. She has been practicing as a licensed massage therapist since 2003 but found her calling in Myofascial Release after attending…
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In this enlightening episode of the Handcrafted Therapy Podcast, Julie welcomes guest Julie Erickson, a seasoned massage therapist and innovative journal creator. Dive deep into a discussion about the transformative power of journaling in achieving mind-body-spirit connection and self-awareness. Julie Erickson introduces her uniquely crafted journa…
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In this week’s episode we kick off our Listener Questions segment with a doozie — one that affects all massage and bodyworkers at some point. Tune in to learn some simple, inspiring, and non-pushy tips to encourage folks to re-book a session. This week on the Do It With Intention Podcast: Find out some easy ways to open yourself — and your business…
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Sign up for the FREE training- Level Up to a Thriving Group Practice in 6 Months or Less → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I share all the lessons I've learned about therapist retention. I know how stressful it can be when therapists leave, but with my help, you'll start to think different…
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Listen in as Heather sits down with Unu Tran, a fellow myofascial release therapist and the voice behind the Myofascial Health podcast. The son of strict well-meaning parents, Unu grew up thinking that he had only one choice in life. Go to school, get a good job, and build a stable life for himself. While this laser focus led him to a respectable c…
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Sign up for the FREE Live training - Elevate Your Therapy Practice with Niche Packages → https://mccancemethod.com/elevate-your-therapy-practice/ In this episode, I'll be going over the pros and cons of hiring hourly employees vs. contractors. I'll be sharing my personal experiences and offering tips on how to successfully utilize either option. My…
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Listen in today as Heather talks about one of her pet peeve topics, the idea that longer-term or “loyal clients” require that you keep things the same or have to be careful to keep them happy. When you people please to keep clients, there is a cost to your business and your happiness inside your MFR business. Listen in to hear about how to recogniz…
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Sign up for the FREE Live training - Elevate Your Therapy Practice with Niche Packages → https://members.mccancemethod.com/elevate-your-therapy-practice/ In this episode, Group Practice Owner Elana Woolfe shares how she was able to shift her mindset with the help of my program, the Clinic Growth Map. Elana discusses why she decided to scale and how…
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Today’s episode illustrates how an effective SEO strategy helps businesses get more clients by increasing website traffic. Heather is joined by Laura Jawad, an expert SEO strategist and consultant for female health and wellness service providers. Laura explains everything business owners need to know about SEO, including what it is, how SEO will be…
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In this week’s episode I talk about two very different approaches to marketing your massage or bodywork business. Listen in to learn how you can take the dread out of marketing and turn it into something you actually enjoy. “If your marketing is feeling kind of gross to you, it could be that you are using transactional marketing. That’s not a good …
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Sign up for the FREE Live training - Elevate Your Therapy Practice with Niche Packages → https://members.mccancemethod.com/elevate-your-therapy-practice/ In this episode I share how you can be successful on social media, just like I did, hitting nearly 50k followers on instagram in just two years. I give you all my strategies to systemize and niche…
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What does it take to go beyond a 100K Business? Audacity to dream beyond what you thought was already out of reach Advanced sales skills Deciding you are ready Ability to fail Today, you will hear Heather talk about why therapists say no to being on her podcast or joining her coaching programs. She will mention not being ready or fear of failing as…
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Sign up for the FREE Masterclass - From Solo to Super Team: How to Build a 7 Figure Group Practice →https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode I discuss what marketing funnels are and why they are important for growing your client list. I share the three funnels you need and all my best tips on how to…
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Continuing with the Beyond 100K Series where we are going behind the scenes of The Beyond 100K Mastermind with Heather and her special guests of the show. Today we discuss with Margaret Henrichs, owner of Renew Myofascial Release located in Collierville, TN, about what it’s been like inside the mastermind and how she was able to get fully booked wh…
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In this insightful episode of the Handcrafted Therapy Podcast, I welcome an exceptionally experienced guest, Marni Matyus, to delve deep into the nuanced practice of craniosacral therapy and its profound connection with the body. As we explore Marni’s journey from skepticism to specialization in the realm of medical massage therapy, listeners will …
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This week’s episode is all about inspiration and motivation and how you can use those 4-syllable words to improve your massage and bodywork practice. Tune in to learn how to break an intimidating project down instead of tackling something too large or too vague. This week on the Do It With Intention Podcast: Learn about the power and gratification …
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Sign up for my How They Did It Success Panel with Group Practice Owners - get the ‘ah-ha’ moment you need to keep moving forward→ https://mccancemethod.com/success-panel-with-group-practice-owners/ In this episode I discuss how I have manifested abundance in my own life. I share tips that have helped me lead a happier life. I know it can feel like …
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Heather and guests explore what taking time off has been like with the support and strategic guidance inside the mastermind Beyond 100k, a mastermind for MFR therapists who have worked with Heather before, and who are scaling their MFR practices beyond 100K. Listen in as Sara Martin, Sarah Borda, and Liz Lorenz share how they’ve taken time off in t…
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Sign up for my How They Did It Success Panel with Group Practice Owners - get the ‘ah-ha’ moment you need to keep moving forward→ https://mccancemethod.com/success-panel-with-group-practice-owners/ Book a Practice Growth Audit Call - https://mccancemethod.com/practice-growth-audit/ In this episode I share the 3 things I learned about success while …
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Heather and guest Patti Calkins, explore what hiring has been like with the support and strategic guidance inside the mastermind Beyond 100k, a mastermind for MFR therapists who have worked with Heather before, and who are scaling their MFR practices beyond 100K. Today’s episode goes behind the scenes to discuss the pitfalls, and stress that can oc…
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This week’s episode is Part 2 on how to improve your online presence. Tune in to learn how you can attract ideal massage and bodywork clients with these simple steps to enhance your website. This week on the Do It With Intention Podcast: Find out the best ways to attract clients by NOT talking about yourself. Instead, think of your website as a mir…
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Sign up for my How They Did It Success Panel with Group Practice Owners - get the ‘ah-ha’ moment you need to keep moving forward→ https://mccancemethod.com/success-panel-with-group-practice-owners/ In this episode I share the second must-have hiring tool that will help you grow. I walk you through how it works, my own results and my recommendations…
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Today Heather and guests explore the mindset shifts that occurred inside Beyond 100K Mastermind, a program for therapists who are scaling their MFR practices. The Beyond 100K Series is a behind the scenes look at what goes on inside the Beyond 100K mastermind, a private coaching container for MFR Therapists who are fully booked and making at least …
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Sign up for the FREE Masterclass - From Solo to Super Team: How to Build a 7 Figure Group Practice →https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode I share the first must-have hiring tool that will help you grow. I walk you through how to use it effectively so you can build your dream team! As a leader, hi…
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