Ad Tech Today offentlig
[search 0]
Mer
Download the App!
show episodes
 
Artwork

1
Ad Tech Today

Smaato

Unsubscribe
Unsubscribe
En gång i månaden
 
Ad Tech Today features conversations about the subjects that matter most to app publishers, developers, demand partners, and advertisers. This podcast is produced by Smaato. Smaato’s digital ad tech platform is a completely omnichannel, self-serve monetization solution and ad server. Our controls make monetization simple. Publishers can bring their first-party data and manage all inventory in one place. Marketers get access to the highest-quality inventory so they can reach audiences around ...
  continue reading
 
Loading …
show series
 
In the latest episode of our podcast Ad Tech Today, we discuss the ad tech trends and industry specifics that differentiate APAC from other regions. In this episode, I spoke with Julie Xiao, Manager of Sales Engineering at Smaato, based in our Singapore office. For several years Julie has worked closely with both supply-side and demand-side clients…
  continue reading
 
In the latest episode of our podcast Ad Tech Today, we discuss the IAB’s Transparency and Consent Framework Version 2.0. As of August 21, 2019, the IAB Tech Lab and IAB Europe are encouraging industry adoption of the Transparency and Consent Framework Version 2.0, to provide more transparency and accountability of each party in the advertising ecos…
  continue reading
 
In the latest episode of our podcast Ad Tech Today, we discuss how both publishers and advertisers can reach audiences outside of China. For many publishers and advertisers in China, this is an ambitious, new goal in their advertising and monetization efforts. China is the second-largest economy worldwide, and it’s also the world's biggest market i…
  continue reading
 
Loading …

Snabbguide