Welcome to The Podcast for Powerhouse Women who want both Freedom AND Profit. A world where you get to have it all. Ambition + Motherhood + Wellbeing simultaneously. Join Business Strategist, Marketing Mentor and homeschooling, travelling mumma of 4 , Annelise Worn and discover how you can transform your business into one that supports and flows with your family and your life, not the other way around. Stay tuned for interviews with successful leaders in business as well as practical, result ...
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From Freelancer to Agency CEO: The Roadmap - Ep:202
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If you're a service provider, you want to tune into this. No matter what stage of business you're in, this is relevant. I'm going to map out for your the milestones on the road from (fully involved) solo to (lead from the front) owner - and frame each phase within the Strategy, Systems, Support framework. Many of us don't think big enough because w…
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The Keys To Freedom = Strategy + Systems + Support - Ep:201
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In this episode I talk about why, after more than 5 years, I’m changing my methodology. I've been talking about the 7 System CEO Framework for years. And now - the way I talk about this has evolved. Can't wait to share this with you! WANT MORE? Connect on Instagram: http://instagram.com/anneliseworn Book a free Strategy Call: http://anneliseworn.co…
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Celebrating 200 Episodes! Where I've Been, Where I Am, and Lessons Learnt Along The Way
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Today we're celebrating 200 podcast episodes, spanning 5 years - say whaaaat! I decided I'd let you in to the parts of my story you probably don't know. And talk about the lessons I've learnt along the way in creating a business that allows me to work with incredible clients, have my husband with me, and homeschool my children while travelling the …
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Timeless Business Principles Too Many Digital CEOs Ignore - Ep: 199
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I don’t see a whole heap of talk about this, and unfortunately, not a lot of this happening BTS with potential new clients and people I chat to either. What am I talking about? Timeless Business Principles that didn’t quiiite make it all the way over to digital CEO land… and keep too many business owners small. This may annoy some people becuase th…
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This episode is a prompt for you to check in on your habits. Because it’s our habits that determine how we show up in the world. Truly. And that can be a little sobering. We like to think of ourselves as a certain way - but when we look at the way we spend our time and money .. sometimes the reality is a little different. So let’s dive into the CEO…
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Let It Be Easy (& The Question That Changes Everything) - Ep:197
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Now let's be real.... Business is not easy. But it can be SIMPLE. The enemy of business growth, profit and freedom is COMPLEXITY. And when we ask ourself 'How could this be easy?' we unlock 3 things. 1 - We think about our thinking. 2- We simplify. 3 - The ripple effect does in fact, make everything easier. So ... ask yourself, "How could this be e…
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Moving Through Mum Guilt, with Sarah Kate - Ep: 196
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I believe we get to have it all. That doesn’t mean there isn’t hard work involved. It doesn’t mean that everything is perfect. And it definitely doesn’t mean that mum guilt doesn’t rear it’s ugly head when it’s not. Most of us who’ve been in business any length of time have had situations that make us question our abilities in both business and mot…
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Are you ready to raise the bar? In this episode I'm giving you the exact framework I go through myself, and with clients to strategically plan out their goals. This one requires your active participation - so prep for lots of pausing and reflection. Let's do this. DOWNLOAD THE PLAN HERE: https://anneliseworn.com/plan WANT MORE? Connect on Instagram…
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I’m seeing a lot a people changing their offers, their business models and even lowering their prices - and its got me fired up. Why? Because the reason is based on the economy. Can we stop please? You CAN continue to grow your business despite what's going on in the economy. Let's talk about 4 aspects to consider in your approach to THRIVING in 20…
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Elevate: Unlock Your Extraordinary Potential, with Shannah Kennedy and Colleen Callander - Ep:193
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Shannah Kennedy a master life coach and life planner with 20 years of experience, has coached elite athletes, CEOs, entrepreneurs, high-performing executives, and teams. Her expertise empowers clients to take control of their lives, achieve their visions, and reach their goals. The author of the global bestseller The Life Plan – Simple Strategies f…
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How To Get Up Earlier, with Jada from The Rise & Shine Collective - Ep: 192
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Chronic night owl? Relish in the peace and quiet at the end of the day and stay up too late? Wish you could get up earlier and nail that morning routine? In this episode I speak with Jada from The Rise & Shine Collective, all things early rising. We discuss creating healthy habits, small steps and why we should even look at changing the way we appr…
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Change Your Life In 10 Mins with Rosanne Michie - Ep: 191 (Adult Language)
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In this episode I spoke with Rosanne Michie, author of the book, Change Your Life In 10 Minutes. Rosanne is a writer, former newspaper columnist and broadcaster. She is a mum and step-mum of kids with unique challenges; survivor of family trauma; and lover of a great party. She has also spent several years at the pointy end of corporate life as a c…
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Help, I need to make money now! Ep: 190
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When you need a cash injection in your business - it can be tempting to go all out and change all the things. Or compare yourself on socials and create 4000 reels. Neither of those things are going to get you what you want. Tune in to the episode for my perspective - plus exactly what I've done in the past when I wanted an influx of cash - that did…
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So much of what I see on social media is not strategic. It’s content created in the moment, without a clear goal. And very rarely part of a complete marketing campaign. If that’s what you’re doing. With your socials, with your podcast … with anything you’re doing .. you’re leaving money on the table. Let’s change that.…
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You're Ready. Use What Is In Your Hands - Ep: 188
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You don't need anything else. You are qualified. Get started now. Use what's in your hands. Let's go. WANT MORE? Connect on Instagram: http://instagram.com/anneliseworn Book a free Strategy Call: http://anneliseworn.com/consult Looking for easy to use, all in one marketing software? Claim your free 10 day trial of Freeceo here: http://freeceo.tech…
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Design Your Life, Scale Your Business - Ep 187
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Because whatever you choose - you get to have it. What you do everyday gives you your results. SO if you choose different, you get different. You get to set the standard. You get to raise the bar. That doesn’t mean you don’t have to work for it. You do. So how do we design our lives and scale our business to suit? Tune in to hear my perspective! ..…
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Automation Made Simple - Part 3 (Sales & Onboarding) - Ep: 186
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Automation. How do you feel when you hear that word? Heart quicken in anxiety? Big smile? Furrowed eyebrows? For most service providers I work with, they like the sound of it, but actually making it happen is intimidating. I get it - I wouldn’t never have previously considered myself ‘techy’ either. But what I cant to release is that time is money.…
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Automation Made Simple - Part 2 (Nurture) - Ep: 185
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Automation. How do you feel when you hear that word? Heart quicken in anxiety? Big smile? Furrowed eyebrows? For most service providers I work with, they like the sound of it, but actually making it happen is intimidating. I get it - I wouldn’t never have previously considered myself ‘techy’ either. But what I cant to release is that time is money.…
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Automation Made Simple - Part 1 (Lead Generation) - Ep: 184
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Automation. How do you feel when you hear that word? Heart quicken in anxiety? Big smile? Furrowed eyebrows? For most service providers I work with, they like the sound of it, but actually making it happen is intimidating. I get it - I wouldn’t never have previously considered myself ‘techy’ either. But what I cant to release is that time is money.…
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Do evergreen funnels still work? Ep: 183
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We’ve been operating in a bit of a false economy over the past few years. People were home, and reassessing everything in their lives. They were also buying. Are people STILL buying? Yes. But they're more discerning. What worked before doesn’t work as well (or if at all) anymore. So what is working? Let's dive in. WANT MORE? Connect on Instagram: h…
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Is email marketing relevant for BSB Service Providers? - Ep: 182
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Is email marketing relevant for BSB Service Providers? I get asked this question quite a bit. The short answer is YES. Tune in to learn why, how to implement and what's working now. WANT MORE? Connect on Instagram: http://instagram.com/anneliseworn Book a free Strategy Call: http://anneliseworn.com/consult…
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Time for an Up-Level, Pivot or Reinvention? Ep: 181
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If we’re in business for the long term, it’s inevitable that we’ll experience different seasons. Seasons of excitement and energy, as well as seasons of overwhelm or discontent. Maybe even resentment. What we can forget it business is a reflection and extension of ourselves. So if something stops working, we have a team issue or we evolve personall…
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Learnings from 20 Failed Sales Calls - Ep:180
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When I started my agency I was terrible at sales. Great at marketing, but yes, completely terrible at sales. I’d been taught a fear based uber masculine structure for sales calls, that I tried and failed to implement. After 20 failed attempts, paying $150 per sales call, I realised I needed to find a better way. I dove into learning from books, pod…
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Structure Equals Freedom - Ep. 179
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We want to go fast. We want it now. We want the microwave version. But the microwave version is never as deliciously satisfying as the slow roasted one. Never. So we need longevity. We need small steps over time. And that takes structure. And with structure comes predictability. And with predictability comes peace. And peace is freedom. When we imp…
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Your business is a monster - Ep: 178
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Your business is an insatiable, time and money hungry monster. Not just YOUR business ... every business. There will never be a point where your business will not willing take more of your time, and more of your money. You can always do more. More networking, more tweaking copy, more sales calls. You can always spend more. More ads, more technology…
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How to get more eyeballs (visibility!) on your business. Ep: 177
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The number one marketing problem I see is people not filling their funnel. You may have the best offer in the world - but if no-one knows about you - you will not make money. You cannot sell to no-one. So - here's 3 tried and tested ways that I promise you, if applied, will get you in front of more people, build your audience and help fill your pip…
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How I doubled my profit last financial year - Ep: 176
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Traditional business metrics are not the only metrics. For me, metrics include time freedom, peace, joy, and impact. Over the last 2 years I've been on a transformational journey in business and life, culminating in moving into our dream home and homeschooling our children. Part of this decision meant I had to restructure my company. And over the l…
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What's really holding you back? Episode 175
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Why are you really not doing the thing? Through coaching literally thousands of women this point, over 5+ years, one of the things that is true for almost everyone is - the thing that we think is the problem is not usually the problem. It might be the symptom, but we’re usually too close to the problem to be able to see what it is. Usually we need …
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Ep 174: Content Based SEO in the age of AI - with Lorraine Ball
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With ChatGPT and AI exploding into every area of our lives in the last year, you may be wondering … What does this mean for content marketing? For SEO? For copywriting? Does this affect me? Can I leverage this? And about a hundred other questions. In this episode of the podcast I speak with marketing pro Lorraine Ball to talk all things content bas…
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Is business supposed to be this HARD? - Ep 173
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The question I get asked lot … Is business supposed to be this hard? Well, yes and no. Yes. Nothing worth doing is easy. You’re dealing with people. We’re not robots. We live in a world where people are struggling. We have a lot going on. You’re also building something of nothing. And we’re impatient. But no. And here’s the tough love. You’re likel…
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How do you get it all done? I get asked this a lot from those close to me. If you don’t know me, my life looks a bit like this. Agency CEO. Business Coach. Homeschooling mum of 4. Wife. On 4 Boards / Committees. Exercise 6 days a week. House in order (mostly). Etc etc etc. You get the picture. I’m fiercely believe that you get to have it all. That …
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Ep 171: How to Make Your Offer Irresistible!
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Want to make your offer irresistible? After working with hundreds of clients from beginner to multi-million dollar CEOs on strategy - the common thread of their success is an incredible offer. Crafting and packaging the Ultimate Solution for your clients. A big solution that will truly move them from where they are to where they want to be. Not wha…
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Welcome to the The Podcast. In this episode I discuss the evolution from the Mumstyle Business Podcast as a reflection of my journey, and what to expect from here. If you're along for the ride, you can expect Ambition, Motherhood, Wellbeing and Impact. Because Powerhouse Woman you were put here for a purpose. Ambition is going after those big scary…
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When we’re impatient in business, we can fix the wrong problem. We can … Pull the pin too early. Add services and dilute our results. Move based on surface emotions. Neglect the natural cycles. Over complicate everything. Without deep introspection, we can move at the wrong pace. Or for the wrong reasons. Or in the wrong direction. Tune into this e…
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Ep 168: 5 Steps to a Freedom Filled Life
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We all want freedom. The ability to choose how we spend our time. A schedule not dictated to by others. The financial security and availability to jump into experiences that light us up. But what does that actually look like?How do we create it?No matter where you are in business … Whether it’s a dream, a side hustle or a full time gig - we can fee…
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That niggle. That desire. That jealousy. That longing... it is calling you. Don’t ignore it. Don’t put it off. Life is too short. Live and play full out for those who can't. What do you want to experience? Want do you have to give? What change do you want to make? You feel that way because those things are yours! It’s your purpose. Your potential. …
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Ep 166: 4 Ways to get Better Performance from your Team
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The reasons why people tell me they don’t want a team span from the effort of finding someone, to having to ‘manage people’. But the truth is, your business is bigger than you. It’s virtually impossible to have the profit and freedom you likely dream of in your business without support. This doesn’t mean you need a big team, but it also doesn’t mea…
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Fear is the answer. Fear is keeping us safe - it’s keep us where we are - 95% of our decisions are made here. Any decision that helps us grow, is taking us into the unknown. Our brains resist that. Our bodies give us the message loud and clear. But I believe you have that vision for a reason. That thing you want? It’s meant for you. That fear? Lean…
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Ep 164: What got you here, won't get you there.
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What got you here wont get you there. True. But how exactly then do we move past this? What got us here is our skills, our decisions, and our actions. 95% of our actions are unconscious. Driven by our mind. Out Operating System if you will. So how do we ‘rewire’ our minds to get different actions that ensure different outcomes? By being intentional…
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Ep 163: What does 'Doing The Mindset Work' even mean?
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Mindset over mechanics. Do the work. It’s not what you’re doing, it’s who you’re being. What the heck does any of that even mean? In this episode of the Mumstyle Business Podcast we’re getting super practical. You’ll learn what mindset work really means, and leave with practical ideas on how you can implement in your own way. We also talk about the…
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Ep 162: 3 Practical Ways Focus Will Build Your Business
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As a society, we’re chronically distracted. If you work online, I’d bet even more so. We’ve got emails, notifications and DMs coming at us from all directions. We’re hyper connected. We think about connection as being a positive thing. And it is. But too much of anything is not good. We need rhythm. Cycles. Inhale and exhale. Connection, and solitu…
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Ep 161: Feeling Frustrated with your Business Growth?
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It’s easy for our grip on reality to get a little warped when we’re bombarded with social highlight reels and have instant access to …everything. We can forget that sustainable and profitable businesses are not built overnight, or a month, or a maybe even year. We can get frustrated seeing ‘overnight’ success stories. We can compare ourselves. Get …
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Ep 160: Social Media Power Hour: How to get clients in 1 hr per day.
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Guilty of scrolling. And scrolling. Feeling worse about yourself. Second guessing everything you’re doing in your business. Yep, I’ve been there too. Until I realised that this was the equivalent of setting my business goals on fire. Then I put a plan in place. A 4 step strategy to leverage the incredible gift of being automatically connected to mi…
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Ep 159: 5 Surprising Business Growth Tactics
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The marketplace is CROWDED. Noisy. There are a lot of people all spouting the same advice as everyone else. Butttt it’s often not very good advice. Or it only works in a certain niches, or is certain stages of business. So in this week’s episode of the podcast, we’re talking 5 lesser talked about truth that can help you grow your business. We'll co…
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Ep 158: 3 Ways To Get Unstuck In Your Business
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Hands UP if you feel like you’re spending TOO much time & money growing your biz?!! 🙋🏼♀️🙋🙋♂️ I see wayyy too many digital biz owners in one of 3 camps .. 1. FROZEN in comparison-itis 2. TRAPPED in client work that sucks the life out of them 3. FRUSTRATED doing all the things - with little return Enough is enough! Let’s talk about each of these - …
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Ep 157: Top 5 Costly Time & Money Leaks In Your Business
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Do you ever get the feeling that if you stop peddling so hard and fast your business will sink? Well if you have one or more of these (super common!) 5 time and money leaks - you’re probably right. The good news? Once you’ve identified them - they’re super simple (and cheap) to fix. The key is shining the light on the blindspots you likely don’t ev…
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Ep 156: Is your business back of house a hot mess?
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The last 2 months have been a pressure cooker of change, ideas and Massive. Imperfect. Action. We launched the offer we've been cooking up all year (hello Freeceo!), hosted a TEDx event, and farewelled a bunch of longtime clients in order to make space for the new journey. I've had to draw on every lesson I've learnt in the last 6 years - and apply…
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This season is about simplifying. Questioning everything. Nothing is safe. Here's why we had a 2 month break - and what to expect from the podcast moving into 2023 and beyond.
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Ep 154: What Does Marketing Smarter, Not Harder Really Look Like?
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Work smarter, not harder they say. Great. Sounds perfect. But what the heck does that actually mean? Well in my world - it means knowing that marketing is the most important part of growing your business. It means simplifying. It means working on your business, not in your business. Again - vague terms right? So let’s chat about the actual tactical…
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Ep 153: 5 Best Investments In Your Service Business
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Do you believe the saying, you get out what you put in? I do. But with a caveat. You get the fruit of the seeds you plant. And in business, this is usually a season later. We see the fruit of our actions 90-120 days after we implement them. Questions that have been coming up in conversations over the past few weeks have been about investing in your…
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