Bästa The Omni Group podcaster (2024)

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How to Make Your Brand Go Beyond Relevant to Irresistible with Cynthia Round 27:57

3d ago27:57

27:57

How is your nonprofit's brand significant in the lives of your loyal users?That's the question branding expert Cynthia Round asks every organization that works with her. The reason? Studies have shown that building and maintaining an emotional connection with your users is what inspires their loyalty.In this episode, learn how Cynthia has worked wi…

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From Likes to Leads: Mastering Your Business's Social Media Strategy 42:08

7d ago42:08

42:08

Mary Robb, CEO and Founder of Social Practice, joins Ben Hernandez on the Skytale Insights podcast to explore the latest trends shaping the social media landscape. From the impact of paid versus organic efforts to the rise of AI, they unpack the essentials that will help businesses tackle their social media with confidence. In this episode, you’ll …

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Uncovering Your Omnichannel ROI Through Attribution 29:50

9d ago29:50

29:50

As you grow your channels to meet donors where they are, you must also measure your performance in each medium. But with an omnichannel approach, that’s way easier said than done. Did the email prompt a gift, or was it a social media post? Your direct mail piece or the text message? Measuring an omnichannel campaign gives a holistic view of your en…

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How William Gallagher Uses Omni Software 32:33

10d ago32:33

32:33

Full transcript and show notes at theomnishow.omnigroup.com Join us as we chat with the multi-talented William Gallagher, deputy chair of the Writers Guild of Great Britain and the creative force behind the 58Keys YouTube channel. William shares how he leverages OmniFocus and other Omni Group products to manage his diverse responsibilities, includi…

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Unlocking Donor Insights: The Power of Journey Mapping & Touchpoint Audits 27:02

14d ago27:02

27:02

Omni-channel fundraising strategies are the foundation of every nonprofit we work with. But to ensure you’re reaching the right donors with the right messaging, you need to step back and evaluate every constituent relationship and communication. A touchpoint audit is part of a larger journey-mapping exercise that lays out the many ways donors and l…

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Unify Your Data, Amplify Your Strategy: Tools for Omni-channel Success 28:20

22d ago28:20

28:20

As fundraisers, we’re trained to focus on the response to each campaign or effort. Every channel collects and analyzes data so you can optimize your messaging. But can you accurately say that a donor who doesn’t scan your postcard’s QR code doesn’t want direct mail? What about the person who received a text and then donated via email — is email rea…

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How Lynne Murphy Uses OmniFocus 24:41

24d ago24:41

24:41

Full transcript and show notes at theomnishow.omnigroup.com Today, we sit down with Lynne Murphy, a professor of linguistics at the University of Sussex, who shares how she uses OmniFocus to deftly manage the demands of her academic career, international travels, and personal commitments. Lynne offers a peek into the methods she relies on to stay a…

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Buy or Lease? Real Estate Considerations for Your Growing Healthcare Business 37:27

28d ago37:27

37:27

In this episode of Skytale Insights, host Ben Hernandez sits down with Colin Carr, CEO & Founder of CARR, to tackle one of the biggest decisions healthcare business owners face: should you buy or lease your practice space? Colin shares expert insights on how to navigate real estate decisions, avoid costly mistakes, and leverage smart negotiations f…

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Overwhelmed by an Omni-channel Approach? Crucial Concepts and Practical Tips for Real World Success 33:40

30d ago33:40

33:40

Are you overwhelmed by omnichannel fundraising? As tricky as this approach can be, it’s crucial to build deeper loyalty with your constituents. On this episode of the Go Beyond Fundraising podcast, we talk with Laura Hinrichsen, VP of Advertising, and Kacey Crawford, VP of Digital Strategy, about how nonprofits can master omnichannel fundraising an…

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Crisis Response Fundraising: Valuable Lessons Nonprofits Can Learn 28:57

1M ago28:57

28:57

In this episode, Pursuant's CEO Trent Ricker sat down with Kevin Hagan, President and CEO of PAN Foundation, to talk about the effect of global crises on fundraising. With the current Ukraine crisis, we've seen nontraditional or so-called 'unorganized' giving, as people adopted unique ways to support and donate. In this dialogue, these nonprofit le…

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How Collaboration Between Marketing & Fundraising Departments Can Lead to Optimal Donor Experiences 36:18

1M ago36:18

36:18

The lines between responsibilities and budgets of the marketing and fundraising departments can often blur at nonprofits. Although each department brings important and unique assets to an organization, when they align and work together, they can create a more impactful experience for constituents.In this episode, Pursuant CEO, Trent Ricker spoke wi…

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Mastering Patient Retention in Aesthetics: From the Front Desk to Membership Programs 50:41

1M ago50:41

50:41

In this episode of Skytale Insights, host Ben Hernandez, CEO & Managing Director at Skytale Group, sits down with Tiphany Hall, Chief Growth Officer at Aesthetic Record and the voice behind For the Record. Together, they discuss the vital aspects of mastering patient retention in aesthetics. Tiphany shares her expert insights on innovative membersh…

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How Michael Keithley Uses OmniFocus 22:54

1M ago22:54

22:54

Full transcript and show notes at theomnishow.omnigroup.com In this episode of The Omni Show, we sit down with Michael Keithley, a seasoned technology leader with extensive experience at the intersection of Hollywood and Silicon Valley. Michael shares his insights on how he uses OmniFocus to manage his professional and personal life, emphasizing th…

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Warm Up Year-End Prospects with a Year-Round Ad Spend 20:58

2M ago20:58

20:58

Many nonprofits tend to focus their ad dollars at the crucial end of the year when people are naturally more inclined to give. However, spreading your advertising budget across the year can set your year-end campaign up for optimal success. In this episode of the Go Beyond Fundraising podcast, Laura Hinrichsen, VP of Advertising, and Megan Morris, …

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The Return of David Sparks (MacSparky) 31:25

2M ago31:25

31:25

Full transcript and show notes at theomnishow.omnigroup.com In this episode of The Omni Show, Andrew J. Mason chats with David Sparks, a renowned podcaster, blogger, and author, about the evolution of productivity in the digital age. Sparks shares his journey from a high-stress legal career to full-time content creation at MacSparky. He emphasizes …

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The Future of Dental M&A: What's Next? 24:06

2M ago24:06

24:06

In this exclusive episode of Skytale Insights, Ben Hernandez, CEO & Managing Director at Skytale, sits down with our new dental investment banking expert, Miguel Mireles, to explore the intricacies of mergers and acquisitions in the dental sector. With over a decade of experience, Miguel brings a wealth of knowledge to the table, offering invaluabl…

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How Brian McCabe Uses OmniFocus 24:48

2M ago24:48

24:48

Full transcript and show notes at theomnishow.omnigroup.com In this episode of The Omni Show, we interview Brian McCabe, SVP for Global Managed Services at Inoapps. Brian shares how he uses OmniFocus to manage his multifaceted life, from handling 130 clients to maintaining personal tasks. An evolution of his productivity system, he outlines his shi…

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Generational Giving: Unpacking Gen X and Gen Alpha in Nonprofit Fundraising 30:00

3M ago30:00

30:00

When we look at generational giving, it’s easy to focus on baby boomers, millennials, and Gen Z. But tucked in between these groups is Gen X, which is projected to inherit $30 trillion in the Great Wealth Transfer through 2040. Could Gen X be the hidden key to the future of philanthropy? In this episode of the Go Beyond Fundraising podcast, we welc…

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Omni-channel Marketing for Your Medical Aesthetics Business with Robin Dimond 41:52

3M ago41:52

41:52

In this episode of Skytale Insights, we are joined by Robin Dimond, CEO & Founder of Fifth & Cor, to explore the power of omni-channel marketing in the medical aesthetics industry. Robin shares her perspective on building a robust online digital presence, a critical element for any modern medical aesthetics practice. She also discusses the strategi…

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5 Myths About Digital Advertising 31:52

3M ago31:52

31:52

Digital advertising is full of mystery — it certainly doesn’t help that the rules seem to change every day. In this episode of the Go Beyond Fundraising podcast, we aim to make digital advertising a little easier. Our guest, Allegiance Group + Pursuant VP of Advertising Laura Hinrichsen, joins us to dispel five myths about digital advertising. From…

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How "offlinemark" Uses OmniFocus 30:22

3M ago30:22

30:22

Full transcript and show notes at theomnishow.omnigroup.com Balancing the left brain and right brain, this episode features "offlinemark," a multifaceted artist and engineer from Berlin, Germany, who shares his unique approach to balancing creativity and technical prowess using OmniFocus. Learn how Mark manages his professional life at Ableton, his…

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A Conversation with Colorescience: The Evolving Medical Aesthetics Industry 10:55

3M ago10:55

10:55

While at the 2024 Medical Spa Show, host James Turcott, Partner at Skytale, had the opportunity to catch up with Alisha Merlo and Heather Goodchild, Executive Director of Professional Relations and Vice President of Professional Business at Colorescience. In this episode, the three discuss the evolution of the aesthetics industry. Both Alisha and H…

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The Return of Dr. Luc Beaudoin 32:55

3M ago32:55

32:55

Full transcript and show notes at theomnishow.omnigroup.com In this episode of The Omni Show, we're joined by Dr. Luc Beaudoin, adjunct professor of education at Simon Fraser University and head of CogSci Apps. We discuss the importance of contextual computing and the concept of ubiquitous linking, which aims to make the operation of copying and us…

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From Growth to Patient Experience: Dental Implants Keys for Success with Margaret McGuckin 30:33

4M ago30:33

30:33

In this episode of Skytale Insights, host James Turcott of Skytale Group sits down with Margaret McGuckin, Co-Founder and CEO of i3 Ignite, to discuss the vital elements of scaling your dental practice with dental implants. Margaret shares her expertise on the key considerations for implementing a dental implants service line and emphasizes the imp…

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The Bold New Frontier of Artificial Intelligence 29:52

4M ago29:52

29:52

What if the key to transforming your fundraising efforts lies in a technology many fear? In this Go Beyond Fundraising Podcast episode, we explore the bold new frontier of artificial intelligence (AI). Allegiance Group + Pursuant's Chief Strategy Officer, Trent Ricker, considers the nuanced role of artificial intelligence in enhancing human connect…

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Post-WWDC Roadmap Update 32:15

4M ago32:15

32:15

Full transcript and show notes at theomnishow.omnigroup.com In this episode of the Omni Show, we have a special post-WWDC roadmap update with Ken Case, the CEO of the Omni Group. Ken expands on his most recent blog post, where shares valuable updates from Apple WWDC developer conference. We also learn the exciting potential of Apple Intelligence fo…

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Elevating Donor Loyalty: Strategies for Long-Term Nonprofit Growth 34:56

4M ago34:56

34:56

Recent statistics show continued declines across all types of donors from 2022 to 2023 — except those who had given seven or more gifts, which increased. This growth highlights the significance of donor loyalty. In this Go Beyond Fundraising podcast episode, Allegiance Group + Pursuant Chief Strategy Officer Trent Ricker discusses the value of fost…

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How Brian Hogan Uses OmniFocus 28:26

4M ago28:26

28:26

Full transcript and show notes at theomnishow.omnigroup.com In this episode, we interview Brian Hogan, the Director of Developer Education at Temporal Technologies. He shares how Omni software allows him to manage his workload and template his lesson plans to teach more effectively. We also discuss the value of capturing tasks for accountability, u…

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How Jamie Thingelstad Uses OmniFocus 28:54

5M ago28:54

28:54

Full transcript and show notes at theomnishow.omnigroup.com Today, we have a really smart, inspiring guest, plus we’re excited to share a new experiment we're trying out -- our very first video episode of The Omni Show! We plan to try some more experimental episodes in video format; so, we would love to hear any feedback you might have. If you enjo…

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The Digital Dentist: Implementing Technology into Your Dental Practice 27:28

5M ago27:28

27:28

Join us for an insightful discussion on the latest episode of Skytale Insights, where we dive into the transformative power of technology in the dental industry. Hosted by Ben Hernandez, this episode features a special guest, Eric Pastan, Director of Consulting at Skytale Group. Together, they explore the vital role that technology plays in modern …

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7 Database KPIs to Understand Donor Loyalty 43:14

5M ago43:14

43:14

Determining the health of your organization can be tricky. The success of one campaign or a decrease in one certain metric isn’t enough to know whether your fundraising efforts are working. In this episode of the Go Beyond Fundraising podcast, we’re joined by Teena Wright, Annual Giving Director at Idaho Public Television, and Debbie Merlino, an Ex…

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Unpacking Non-Competes, DSOs, and Strategic Partnerships with Ali Oromchian, JD, LL.M 35:37

5M ago35:37

35:37

In this episode of Skytale Insights, host James Turcott, Partner at Skytale Group, sits down with Ali Oromchian, JD, LL.M, the Founder & CEO at HR for Health and the Founding Attorney at Dental & Medical Counsel. Ali is a world-renowned employment attorney and a leading authority on medical and dental practice law. In this episode, Ali and James ex…

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Is 2024 a “Make or Break” Year for Nonprofits? 29:52

5M ago29:52

29:52

The Fundraising Effectiveness Project’s latest Quarterly Fundraising Report™ is out, and we’re digging in! In this episode of Fundraising Today, VP of Client Strategy Kristin Priest breaks down the key findings that compare overall philanthropic giving trends in 2022 and 2023.  The report tracks macro trends in donors, dollars, and retention, then …

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How Digital Archiving Can Fuel Your Fundraising with HistoryIT's Kristen Gwinn-Becker 24:14

5M ago24:14

24:14

Does your organization have a rich history that your donors love? The magic of digital archiving is that it makes historical artifacts available to anyone, anywhere. However, not everyone has the know-how or the technology to properly preserve their physical media for future generations or how to leverage it in fundraising communications. In this e…

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Fundraising During an Election Year: What Nonprofits Need to Know in 2024 22:40

6M ago22:40

22:40

It’s hard to miss the fact that 2024 is an election year. The presidential race is dominating news cycles and social media, but what does it mean for your fundraising efforts? On this episode of the Go Beyond Fundraising podcast, we talk with Allegiance Group + Pursuant Chief Strategy Officer Trent Ricker about what nonprofits can expect.Organizati…

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How Jonathan Sorum Uses OmniFocus 34:27

6M ago34:27

34:27

Full transcript and show notes at theomnishow.omnigroup.com In today’s episode of The Omni Show, we interview Jonathan Sorum, head of Google Cloud's Center for Excellence Telco team. Jonathan shares his journey with OmniFocus and how it became an essential tool in managing his demanding and diverse responsibilities across global telecommunications …

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Learn OmniFocus Founder Tim Stringer Returns 24:46

6M ago24:46

24:46

Full transcript and show notes at theomnishow.omnigroup.com In this episode of The Omni Show, we reconnect with Tim Stringer, the founder of Learn OmniFocus and Technically Simple. Tim, an expert in OmniFocus coaching and consulting since 2010, shares how his approach has remained consistent, with an emphasis on refinement and efficiency even while…

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Founding and Scaling a Nonprofit Org From the Ground Up 19:50

6M ago19:50

19:50

What does it take to start and scale a nonprofit? Elana Frank is still learning, and she’s sharing her lessons in this episode of the Go Beyond Fundraising podcast. Frank is the founder and CEO of the Jewish Fertility Foundation, which provides financial assistance, support, and education to those struggling with infertility. In just nine years, th…

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Legal Lift Off: Compliance, Contracts, and MSOs with ByrdAdatto 49:05

6M ago49:05

49:05

In this episode of Skytale Insights, hosts James Turcott and Ben Hernandez are joined by industry partners Brad Adatto, President of ByrdAdatto, and Michael Byrd, CEO of ByrdAdatto, to discuss the legal landscape in medical aesthetics. The four discuss several common challenges with regards to legality and compliance in medical aesthetic practices …

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Exploring the Principles Behind DEIAB 31:36

7M ago31:36

31:36

The world is changing, and it’s time for nonprofits to change too — including their boards. To better fulfill your mission, your stakeholders and leaders should reflect the communities you serve. That’s why, on this episode of Fundraising Today and the Go Beyond Fundraising podcast, we’re exploring the principles behind DEIAB. Joining us are Christ…

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How Pete Edstrom Uses OmniFocus 27:22

7M ago27:22

27:22

Full transcript and show notes at theomnishow.omnigroup.com In this captivating episode of The Omni Show, we discover the invaluable insights of Pete Edstrom. Pete’s an expert in generative AI prompt engineering and the Director of Technical Product at Optum. Pete unveils his journey with OmniFocus, illustrating its pivotal role in his success. His…

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Boosting Your Fundraising Efforts with Google Analytics 4 39:24

7M ago39:24

39:24

In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we explore how nonprofits can use Google Analytics 4 (GA4) to boost their fundraising efforts. Emil Isaakov, a data analyst with Allegiance Group + Pursuant, walks us through the significant changes that GA4 brings, such as event-based tracking and predictive metrics. Emil …

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Beyond the Smile: The Intersection of Dentistry and Aesthetics 29:56

7M ago29:56

29:56

This week on Skytale Insights, host Ben Hernandez brings in a special guest to dive deep into the dynamic world of dentistry. Joining him is Skytale's very own management consultant, Greg Mahoney, for an enlightening discussion on the innovative shift happening in dental practices – the integration of aesthetic service lines. Greg offers a wealth o…

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Nonprofit Volunteer Management: From Engaged Volunteer to Passionate Advocate 18:32

7M ago18:32

18:32

Most nonprofits rely on volunteers, but managing this group can be tedious. In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we talk with Albert Vasquez, Head of Sales and Operations for Rosterfy North America. Rosterfy is an end-to-end volunteer management and reporting tool that helps organizations onboard, engage, and …

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On a Mission to Save Giving with philanthropist and fundraising coach Lisa Greer 34:50

8M ago34:50

34:50

In this episode of Fundraising Today and the Go Beyond Fundraising podcast, we talk with philanthropist and fundraising coach Lisa Greer. Author of the bestseller Fundraising Revolution, Greer is on a mission to save giving by helping nonprofits move away from the impersonal interactions and scripted outreach that have dominated the sector for so l…

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How Michael Darius Uses Omni Software 27:42

8M ago27:42

27:42

Full transcript and show notes at theomnishow.omnigroup.com In this episode of The Omni Show, we dive into the world of design with the Michael Darius, a protege of Steve Jobs and a pioneering Apple designer. Michael, whose journey with Apple spanned key years of explosive growth, shares his rich history. He also delves into his deep connection wit…

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DAF-Giving Made Easy 27:16

8M ago27:16

27:16

In this episode of Go Beyond Fundraising, we sit down with Mitch Stein. Mitch is the Head of Strategy at Chariot, a donor-advised fund (DAF) fundraising solution provider. We discuss the increasing popularity of DAFs as a giving vehicle; the challenges associated with anonymous DAF donations; and the barriers that prevent nonprofits from maximizing…

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The Leadership Ascent: Creating Resilience by Taking Your Team with You 36:04

8M ago36:04

36:04

In the latest episode of Skytale Insights, host Ben Hernandez, Managing Director & CEO of Skytale Group, had the pleasure of sitting down with Dr. Gretchen Frieling, CEO & Owner of GFace MD, for a second time to discuss her journey to becoming a business leader and its impact on her business’s growth. In their follow-up discussion, Ben and Dr. Frie…

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Steer Clear: Avoiding Common Fundraising & Marketing Measurement Pitfalls 22:34

8M ago22:34

22:34

The beginning of a new year is the perfect time to review your systems for marketing and fundraising. But as you evaluate your processes, it’s equally important — if not more — to also evaluate how you measure success and improvement in your programs. Of course, it takes more than just logging into Google Analytics. In this episode of Fundraising T…

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Omni Group’s 2024 Roadmap 25:07

8M ago25:07

25:07

Full transcript and show notes at theomnishow.omnigroup.com In this engaging episode of the Omni Show, CEO Ken Case talks about the Omni Group's innovative 2024 roadmap. Ken and Andrew highlight Omni’s commitment to embracing new technologies - like Apple Vision Pro and visionOS. They discuss the transformation of productivity apps through 3D inter…

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