Bästa Alexander Novicov podcaster (2024)

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Episode 84: Creating A Community With Nina Taylor 35:51

4y ago35:51

35:51

In this episode I had the pleasure to chat with Nina Taylor, the hospitality director at Layers. Nina shared with us the importance of creating partnerships, how to be community-focused and how she and her team managed to have 100% occupancy rate during a pandemic.Av Alexander Novicov

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Episode 83: A Lighthouse Hotel With Erik Nissen Johansen At Pater Noster 35:43

4y ago35:43

35:43

In this episode I had a very interesting conversation with Erik Nissen about his new lighthouse hotel. Erik shared with us his thoughts on how hoteliers should navigate throughout the pandemic, how hoteliers can find an interesting angle to differentiate and how they can even grow the hotel.Av Alexander Novicov

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Episode 82: Strategies Hoteliers Can Implement Right Now With Sally Beck 27:08

4y ago27:08

27:08

In this episode we visited the Royal Lancaster Hotel in London and had a very interesting conversation with Sally Beck, General Manager at the property. Sally shared with us strategies that she and her team are using to drive revenue to the property. In this episode you will be able to learn new strategies you can implement for your own property, w…

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Episode 81: How Serviced Apartments Are Adopting With Peter Heule 35:54

4y ago35:54

35:54

In today's episode, we had the pleasure to interview Peter Heule and speak about how serviced apartments are adopting during this period. Peter shared with us strategies hoteliers can use today to attract people to book. He also shared with us how Yays (Concierged Boutique Apartments) are doing and expanding this year.…

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Episode 80: How Hotels Can Build Strength Through Adversity With Nadia Pendleton 35:04

4y ago35:04

35:04

In today's episode, Nadia Pendleton shared with us what are the most common mistakes hoteliers make, how we can improve our customer service and how hoteliers can navigate through today's challenges.Av Alexander Novicov

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Episode 79: How To Create The World's Highest Guest Satisfaction Hotel With Adele Gutman 52:53

4y ago52:53

52:53

In this episode, Adele Gutman shared with us how she and her team managed to create the world's highest guest satisfaction hotel in the world. She shared with us ideas, strategies and things we can do to improve our guest's experience, guest satisfaction and simultaneously increase our bottom line.Av Alexander Novicov

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Episode 78: Five Things People Want To Hear from Hotels Right Now 20:48

4y ago20:48

20:48

In this episode, I shared with you five things that guests expect to hear from a hotel right now. If you want to increase confidence and increase trust, these five things will definitely help you.Av Alexander Novicov

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Episode 77: How Hotels Should Market After The Lockdown 28:56

4y ago28:56

28:56

In this episode I talked about what hoteliers should do right now and how they should market their property. I shared some data about recent research and how consumer behavior is changing.Av Alexander Novicov

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Episode 76: Moving Past Adversity With Stephane Vilar from nhow hotel 29:07

4y ago29:07

29:07

In this episode we talked with Stephane from nHow hotel group. Stephane shared with us how they are coping with a new hotel brand in London, what new measures they've implemented due to the COVID and what should do in the next three to six months.Av Alexander Novicov

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Episode 75: Redefining Your Wellness Strategy With Claire Way 34:53

4+ y ago34:53

34:53

In this episode, we talked with Claire Way about how hoteliers need to redefine their wellness and spa strategy. People are more aware and mindful about their habits and demand for wellbeing is on the rise, the question is how can hoteliers respond to this demand. Claire shared some brilliant ideas for hoteliers to look into and perhaps dominate.…

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Episode 74: How To Improve Customer Experience With Monica Or 34:53

4+ y ago34:53

34:53

In this episode, we interviewed a customer (service) expert Monica Or. Monica shared with us why it's important to look at our customer experience in a different way, how we can improve it and how smaller hotels can surprise their guests by doing the unexpected.Av Alexander Novicov

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Episode 73: How A Business Redefined Itself During Covid-19 26:14

4+ y ago26:14

26:14

In this episode, we have a very active businessman who redefined his business during the lockdown. Roy Castleman the Managing Director of Twinwoods Adventure shared with us how we created a new revenue stream to his business, how he changed the whole operations and how hoteliers can think outside 'the box' to help their business grow and flourish.…

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Episode 72: Redefining PR With Amy Ogden 24:22

4+ y ago24:22

24:22

In this episode we had a very interesting chat with Amy Ogden about how we can redefine PR in the hospitality industry. Amy shared her strategies and ideas on what hotels can do right now to focus on the next six months, what sales strategies hoteliers can use and how we can grow our hotels.Av Alexander Novicov

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Episode 71: How To Move Forward With Rob Paterson 29:01

4+ y ago29:01

29:01

In today's episode I interviewed Rob Paterson, the CEO of Best Western Hotels in the United Kingdom. Rob shared with us his view about how we can move forward, what holds for the hospitality industry and he shared with us a story about how a pub remained opened during Covid-19.Av Alexander Novicov

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Episode 70: A New Chapter 10:28

4+ y ago10:28

10:28

In this episode I talked about why we changed the name of the podcast and how we are moving forward from here.Av Alexander Novicov

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Episode 69: How AI Can Help Boost Hotel Sales With Frank Reeves 30:54

4+ y ago30:54

30:54

In this episode, Frank Reeves shared with us a couple of ideas on how AI can boost hotel sales, how hotels can increase their bookings by not shouting at each user online and Frank shared with us what we can all do in this unprecedented time.Av Alexander Novicov

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Episode 68: Why Hotels Need To Go Niche With Richard Valtr 41:00

4+ y ago41:00

41:00

In this episode Richard Valtr, the CEO of Mews System shared with us very interesting insights and ideas about what hoteliers should do right now, how can they overcome the current crisis, why they should choose a niche, be an interesting hotel and much more. If you want to innovate and move forward, you will enjoy this interview with Richard Valtr…

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Episode 67: How To Create Creative Content During Coronavirus 17:52

4+ y ago17:52

17:52

In this episode I talked about the importance of being creative right now, why it's important to create content and how we can create interesting content. People are consuming content right now and it's an opportunity to create emotional connection and build brand equity with great content.Av Alexander Novicov

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Episode 66: Three Things Businesses Should Do During Coronavirus on Social Media 20:33

4+ y ago20:33

20:33

In this episode I shared three things businesses should do during coronavirus crisis. Why it's important to take action and not be ignorant about the events that are happening and how we can thrive, not just survive the crisis.Av Alexander Novicov

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Episode 65: Is Marketing Really Important During Crisis 19:09

4+ y ago19:09

19:09

In this episode, I shared my thoughts about the importance of marketing during a crisis. I explained why it's important if you want to grow your company and how we can all win and thrive if we take the right actions.Av Alexander Novicov

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Episode 64: The Best Strategy for Small Businesses in Crisis 20:04

4+ y ago20:04

20:04

In this episode, I shared what small businesses can do in a crisis. Especially now, it's important not to pause, because a lot of people are pausing their activity. Now is the time to double down.Av Alexander Novicov

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Episode 63: What Hotels Can Do During Crisis (Coronavirus) 24:11

4+ y ago24:11

24:11

In today's episode, I talked about what hoteliers can do during crises and especially during Coronavirus (CONVID_19) panic. I shared 9 strategies/ideas that hotels can do and implement today to improve their hotel performance.Av Alexander Novicov

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Episode 62: How To Increase Direct Bookings By Not Talking About The Hotel 20:36

4+ y ago20:36

20:36

In today's episode I shared strategies on how we can increase direct bookings by not talking about the product. We don't need to talk about the product constantly, we can actually create a content strategy that adds value to the end consumer.Av Alexander Novicov

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Episode 61: Why Most Hotels Don't Have Loyal Guests 25:22

4+ y ago25:22

25:22

In this episode I shared with you why most hotels don't have loyal guests, how can hotels create loyalty and win in the long run.Av Alexander Novicov

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Episode 60: How To Market & Sell A Lifestyle Hotel With Sam Riches 31:58

4+ y ago31:58

31:58

In today's episode, we had a very interesting chat with Sam Riches, Sales & Marketing Director at Nobu Hotel Portman Square. He shared with us his insights into how we can market and sell a lifestyle/luxury hotel, why it's important to leave our ego at the door and how he makes things happen.Av Alexander Novicov

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Episode 59: Hotel Predictions for 2020 with Russell Kett 32:30

4+ y ago32:30

32:30

In this episode Rusell Kett, the chairman of HVS shared with us his thoughts on the hotel industry, things hoteliers need to avoid and things hoteliers need to invest. He talked about how the hospitality will be influenced this year and what we can all do.Av Alexander Novicov

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Episode 58: Why Luxury Is Not Expensive With Henrik Muehle 33:42

4+ y ago33:42

33:42

In this episode we had a great conversation with Henrik Muehle about why luxury is on the rise and why it's important to understand that luxury doesn't mean that you need to pay more. Henrik shared with us his strategies on how they maintain a very high standard at Flemings Hotel and how they keep their high net worth guests.…

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Episode 57: How Interior Design Can Improve Your Hotel With Diana Darmina & Tim Mutton 1:06:50

5y ago1:06:50

1:06:50

In today's episode we had Diana Darmina and Tim Mutton from Blacksheep Agency talk about how hotels and restaurants can improve their space with creative interior design, what is the ROI of creative space and Tim shared an interesting story on how an unhappy man sold his Porche to start his own food truck venture.…

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Episode 56: PR & Social Talk with Antonia Robinson from Preferred Hotels & Resorts 26:51

5y ago26:51

26:51

In todays' episode, we had a chat with Antonia Robinson on how she manages PR & Social at Preferred hotels. She shared with us a story on how she and nine influencers traveled to a destination to promote Preferred Hotels.Av Alexander Novicov

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Episode 55: Three things hoteliers need to focus to thrive in 2020 25:49

5y ago25:49

25:49

If we want to thrive in 2020, I shared three things that we need to do, to win this year. I shared things that people are expecting brands to have, what are guests' expectations and how we can go above and beyond this.Av Alexander Novicov

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Episode 54: Why Building A Brand Is Very Important Right Now 26:19

5y ago26:19

26:19

Building a sustainable brand is more important than ever right now. On this episode I shared my views on why it's important to build a brand in 2020 and examples of how some great small brands are developing themselves.Av Alexander Novicov

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Episode 53: Why Hotels Spam People 18:07

5y ago18:07

18:07

On today's episode, I shared with you why hotels spam people with their content on social media, newsletters and blogs. I shared two stories about how people perceive hotels social media and why they don't follow hotels.Av Alexander Novicov

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Episode 52: How Creativity Can Help The Bottom Line with Eric Jafari from Locke Living 35:01

5y ago35:01

35:01

On today's episode we had Eric Jafari share his thoughts and ideas on the importance of creativity, how we can increase our bottom line using creativity and how Locke Hotels differentiate themselves in the marketplace.Av Alexander Novicov

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Episode 51: A Hotel Without Front Office With Peter Palicz 23:46

5y ago23:46

23:46

On today's episode we had Peter Palicz sharing with us how he manages the first 360 hotel in Budapest. From check in to check out everything is done on an application.Av Alexander Novicov

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Episode 50: The Best Investment You Can Make with Tiago Venancio from Choice Hotels Europe 35:51

5y ago35:51

35:51

In today's episode Tiago Venancio from Choice Hotels Europe shared with us how hoteliers can increase their ROI from their investments. We discussed how you can improve your customer service and what is the most important thing that every general manager needs to do in order to increase profitability.…

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Episode 49: How To Surprise & Delight Your Guests with Andrew Coney At The Hari 31:58

5y ago31:58

31:58

On today's episode I talked with Andrew Coney from The Hari about the importance of truly caring about your guests, how we can all make a difference in a guests life and why it's important to use our creativity in the hospitality industry.Av Alexander Novicov

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Episode 48: You Don't Need A New Logo, You Need A Brand Identity 22:09

5y ago22:09

22:09

On today's episode I talked about why you don't need a new logo but a new identity. We think that we will solve our brand problems by focusing on the outside but the key is focusing on the inside.Av Alexander Novicov

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Episode 47: Why Storytelling Matters in Hospitality with Regitse Rosenvinge 26:04

5y ago26:04

26:04

On today's episode we had a chat with Regitse Rosenvinge about why hospitality matters, why it's important to create content and a few insights on top trends for 2020.Av Alexander Novicov

1
Episode 46: Why Everybody Matters with Robert Richardson 30:15

5y ago30:15

30:15

On today's episode we had a conversation with Robert Richardson the GM at The Grant. He explained to us why it's important to care about your employees, how we can inspire and motivate our employees. We discussed the importance of giving back to the community by engaging in activities that will make a difference.…

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Episode 45: Benefits Of A Spa With Paula Perkins 26:57

5y ago26:57

26:57

On today's episode I spoke with Paula Perkins about the benefits of a spa and why it's important for hotels to consider adding a spa. You can find more about Paula on ppspaconsultancy.comAv Alexander Novicov

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Episode 44: Why Creativity Is Important For Hotels 26:30

5y ago26:30

26:30

On today's episode I shared with you how creativity can make an impact on your hotels' direct bookings, engagement and how we can all use more creativity to improve our lives.Av Alexander Novicov

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Episode 43: Why Micro Influencers Are Better To Collaborate 21:22

5+ y ago21:22

21:22

On today's episode I shared why micro-influencers are better to collaborate and how we can find micro-influencers to increase hotel sales and trust.Av Alexander Novicov

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Episode 42: How The Best Stories Are Told 17:49

5+ y ago17:49

17:49

On today's' episode I shared how the best brand stories are told. How we can tell a story about who we are and who we want to attract.Av Alexander Novicov

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Episode 41: Three Reasons Why Email Marketing Is Important for Hotels 27:23

5+ y ago27:23

27:23

On today's episode I shared three reasons why it's important to focus on your email marketing strategy. You will learn how you can incorporate a new email marketing strategy, how to combine your email marketing activities with social media and how to use email marketing to increase your hotel sales.Av Alexander Novicov

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Episode 40: How To Optimise Your OTA Relationship with Krishan from Expedia 29:01

5+ y ago29:01

29:01

On today's episode we had Krishan Kadodwala, Director of Market Management at Expedia discuss with us how we can optimise our relationship with OTAs. Krishan shared with us how we can become better hoteliers, how we can become better and why OTAs are important to every single hotel.Av Alexander Novicov

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Episode 39: Why Your Hotel Doesn't Have An Effective Story 30:05

5+ y ago30:05

30:05

On this episode I talked about why your hotel doesn't have an effective story and why it's important to build a great and sharable story.Av Alexander Novicov

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Episode 38: Why Hotels Fail On Social Media 22:33

5+ y ago22:33

22:33

On today's episode I discussed why hotels fail on social media and how we can improve our social media presence.Av Alexander Novicov

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Episode 37: First Vegan Hotel with Jack McLaren-Stewart 34:35

5+ y ago34:35

34:35

On today's episode we had the head of lifestyle and co-founder Jack from Saorsa 1875 Hotel share with us why it's important to go niche in a crowded marketplace.Av Alexander Novicov

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Episode 36: How To Increase Direct Bookings With Jan Sammeck 38:59

5+ y ago38:59

38:59

On today's episdoe we had a special guest, Jan Sammeck. He is the director of e-commerce and deals with hotels' direct bookings and online marketing. He is an author of the book called Online Marketing for Hotels and he speaks at various events. He shared with us how you can increase your direct bookings and how you can improve your hotels content …

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Episode 35: How To Inspire Your Employees with Craig Goldblatt 41:49

5+ y ago41:49

41:49

On today's episode we had the amazing Craig Goldblatt share his ideas on how we can inspire our team members, how we can live with less stress and how we can live on purpose.Av Alexander Novicov

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Alexander Novicov podcaster

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