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Being Credible + Going Viral: with Charlotte Palermino of Dieux Skin
Manage episode 315934964 series 2993238
Innehåll tillhandahållet av Chase Mitchell, Preston Konrad, and Upstarter Podcast Network. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Chase Mitchell, Preston Konrad, and Upstarter Podcast Network eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
This week I’m joined by the incredible Charlotte Palermino, co-founder of Dieux Skin. We discuss the importance of credibility and expertise when launching your brand, the power of founder-driven content, and how to balance social media content for your brand and for yourself. Charlotte’s brand Dieux is well on its way to becoming a one of the most coveted, buzzy, and viral beauty brands to launch in the past year - tune in to find out what she attributes this wild success to.
Timestamps
7:31 - Growing your personal following to fuel your brand's growth
13:35 - Viral Product
21:16 - Converting audience to customer
29:25 - Social media is the best focus group
Let's connect!
To get more info and updates on the podcast: @brandmepodcast
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