233: Easy Ways To Slow Down Google Ads Spend Without Hurting Your Performance

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Av Chris Schaeffer & Jason Rothman: Pay Per Click (PPC) Search Engine Marketing Experts, Chris Schaeffer, and Jason Rothman: Pay Per Click (PPC) Search Engine Marketing Experts upptäckt av Player FM och Player FMs grupp - upphovsrättigheterna ägs av publiceraren, inte Player FM. Ljudet streamas direkt från deras servrar. Tryck på Prenumerera knappen för att hålla koll på uppdateringar i Player FM, eller klistra in flödets webbadress i andra podcast appar.

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Show Notes:
Sometimes advertisers need to spend less in Google Ads. They could be busy already, they could be facing a cash crunch, or they could be simply entering their slow season. Regardless of the reason, when you need to lower your spend, you should be thinking about ways to lower spend but keep the campaign on and running, instead of pausing your campaign entirely. In this episode they guys talk about reasons why you shouldn’t turn off your campaign, and then they cover ways you can lower your spend temporarily without hurting your long-term results or ability to get your performance back to where it was before you lowered your spend. Lots of great strategy talk in this episode, and we hope you enjoy it. Thanks for listening and enjoy the episode!
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