Artwork

Innehåll tillhandahållet av Bobby Klinck. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Bobby Klinck eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Player FM - Podcast-app
Gå offline med appen Player FM !

EP 226: The Knowledge Business Manifesto

36:51
 
Dela
 

Arkiverad serie ("Inaktivt flöde" status)

When? This feed was archived on February 11, 2023 11:12 (1y ago). Last successful fetch was on October 04, 2022 10:35 (1+ y ago)

Why? Inaktivt flöde status. Våra servar kunde inte hämta ett giltigt podcast-flöde under en längre period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 302253870 series 1931126
Innehåll tillhandahållet av Bobby Klinck. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Bobby Klinck eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Today we’re shifting gears to tackle the topic of what it means to be a knowledge business. We’ll be addressing some misconceptions about knowledge businesses and laying out the principles that you need to make a knowledge business work.

WHAT YOU’LL LEARN IN TODAY’S EPISODE:
  • Knowledge businesses are different than other kinds of businesses (but not new)
    • Pricing strategy
    • Selling transformation (not a physical product)
    • Personality
    • Inventory
    • Logistics
  • The 3 Pillars of building a knowledge brand
  • You need to be an expert
    • Expertise in your subject matter
    • Expertise in marketing and business building
  • You have to solve a real problem
    • The bigger the problem, the more money you can make
    • The difference between information and implementation
  • You need to focus on the quality of service
    • How to get repeat customers
    • Social proof and brand ambassadors
    • Why you need to be asking how you can serve your people better
RESOURCES IN TODAY’S EPISODE:
  continue reading

325 episoder

Artwork
iconDela
 

Arkiverad serie ("Inaktivt flöde" status)

When? This feed was archived on February 11, 2023 11:12 (1y ago). Last successful fetch was on October 04, 2022 10:35 (1+ y ago)

Why? Inaktivt flöde status. Våra servar kunde inte hämta ett giltigt podcast-flöde under en längre period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 302253870 series 1931126
Innehåll tillhandahållet av Bobby Klinck. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Bobby Klinck eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.

Today we’re shifting gears to tackle the topic of what it means to be a knowledge business. We’ll be addressing some misconceptions about knowledge businesses and laying out the principles that you need to make a knowledge business work.

WHAT YOU’LL LEARN IN TODAY’S EPISODE:
  • Knowledge businesses are different than other kinds of businesses (but not new)
    • Pricing strategy
    • Selling transformation (not a physical product)
    • Personality
    • Inventory
    • Logistics
  • The 3 Pillars of building a knowledge brand
  • You need to be an expert
    • Expertise in your subject matter
    • Expertise in marketing and business building
  • You have to solve a real problem
    • The bigger the problem, the more money you can make
    • The difference between information and implementation
  • You need to focus on the quality of service
    • How to get repeat customers
    • Social proof and brand ambassadors
    • Why you need to be asking how you can serve your people better
RESOURCES IN TODAY’S EPISODE:
  continue reading

325 episoder

Alla avsnitt

×
 
Loading …

Välkommen till Player FM

Player FM scannar webben för högkvalitativa podcasts för dig att njuta av nu direkt. Den är den bästa podcast-appen och den fungerar med Android, Iphone och webben. Bli medlem för att synka prenumerationer mellan enheter.

 

Snabbguide