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Ep. 63 - Irina Soriano - Social & Life Brands
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Discover the transformative power of a life brand in this episode with Irina Soriano, Vice President of Enablement at Seismic. Join us as we explore the concept of a life brand - one that transcends self-promotion, and instead, emphasizes service to others and contributing to the community. We'll hear Irina's insights on how this unique approach to branding can significantly alter the perception of enablement professionals and leaders. She also opens up about her personal journey in enablement and the profound impact it has made on her life.
- What is a "life-brand"?
- Using your life brand to build confidence
- Leveraging your life-brand professionally
- Safeguarding children's life-brand
Irina Soriano is the VP, Enablement at Seismic, the leader in Enablement. During her 15-year career, Irina built several global Enablement departments across EMEA, Asia-Pacific, and the US from the ground up. She leads the NYC Wise (Women in Sales Enablement) chapter, is the author of “Generation Brand”, as well as a TEDx and keynote speaker.
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1. Ep. 63 - Irina Soriano - Social & Life Brands (00:00:00)
2. The Importance of a Life Brand (00:00:01)
3. Leveraging Your Life Brand for Success (00:04:36)
4. Building Confidence and Protecting Your Brand (00:15:25)
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