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How to use YouTube to boost your website's visibility
Manage episode 289820398 series 2802384
Innehåll tillhandahållet av Vicki Jakes. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Vicki Jakes eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
In this week's episode of Online Marketing Basics for Busy Website Owners, I make myself accountable for getting my YouTube channel properly started after a few false starts over the past few months.
While I'm talking YouTube (and my obsession with it), I also share some useful tips that you can apply to your own YouTube channel to get it seen by more of your ideal customers.
If you don't have a YouTube channel, then hopefully by the end of this episode you would have been so swayed by my enthusiasm with the platform that you'll set up a channel for yourself as a way to drive more traffic to your website and get seen online that little bit more by your ideal customers.
Timestamps:
00:00 - Intro
02:07 - YouTube stats to get you thinking
05:24 - The second biggest search engine on the internet
07:05 - Why I love YouTube and YouTubers
11:19 - My first YouTube channel
14:28 Why titles and thumbnails matter
15:33 - How Casey Neistat uses thumbnails and titles to get attention
17:49 - Why keyword research on YouTube matters
20:59 - Research, research, research!
22:47 Why I need to start a YouTubc channel...like, NOW!
23:41 - Using tags to get seen
25:54 - Basic YouTube analytics reports to check
27:40 - Why view time matters
29:27 - Get started with anything, literally anything and test what your audience like
30:54 - Consistency matters with YouTube
35:16 - My videos sucked when I started - everyone goes through it!
36:15 - Please come and subscribe to my YouTube channel here
links mentioned in this episode:
Our most viewed video from my old travel vlog: https://www.youtube.com/watch?v=_i8PmJs1nag
Casey Neistat: https://www.youtube.com/user/caseyneistat
Gary Vaynerchuk's first ever YouTube video: https://www.youtube.com/watch?v=5Vo0nykupIo
Vid IQ: https://vidiq.com/
Start a YouTube Channel: https://www.youtube.com/results?search_query=start+a+youtube+channel+2021+
Please subscribe to my YouTube Channel here: https://www.youtube.com/channel/UCnFV5VakqktVHZNoFD41yEA
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