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CEO Reveals: 5 Simple Steps to Subscription & Loyalty Mastery — Gabriella Tegen | How to Boost Repeat Purchases, Why Simple Loyalty Programs Work Best, Effective Loyalty Rewards and Tiers, Strategies to Reduce Churn in Subscriptions (#317)
Manage episode 425729096 series 2921256
In this podcast episode, we explore how to leverage subscriptions and loyalty programs together to boost repeat purchases. Our featured guest on the show is Gabriella Tegen, founder and CEO of Smartrr.com
Topics discussed in this episode:
- Why combining subscriptions and loyalty programs is a powerful strategy for increasing repeat purchases and customer retention
- What types of products work best for subscription and loyalty program combinations (e.g. supplements, pet products, baby products)
- Why simple loyalty programs focused on referrals can be more effective than complex point systems
- What types of rewards and tiers can be effective in loyalty programs, from bonus points to exclusive perks
- How unredeemed loyalty points can become a financial liability for businesses
- What strategies can help reduce churn in subscription-based businesses
Links & Resources
Website: https://smartrr.com/
Shopify App Store: https://apps.shopify.com/smartrr
LinkedIn: https://www.linkedin.com/company/smartrrapp/
X/Twitter: https://x.com/smartrr_app?lang=en
Get access to more free resources by visiting the podcast episode page at
t.ly/A_4-a
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
391 episoder
CEO Reveals: 5 Simple Steps to Subscription & Loyalty Mastery — Gabriella Tegen | How to Boost Repeat Purchases, Why Simple Loyalty Programs Work Best, Effective Loyalty Rewards and Tiers, Strategies to Reduce Churn in Subscriptions (#317)
Ecommerce Coffee Break - Helping You Become A Smarter Online Seller
Manage episode 425729096 series 2921256
In this podcast episode, we explore how to leverage subscriptions and loyalty programs together to boost repeat purchases. Our featured guest on the show is Gabriella Tegen, founder and CEO of Smartrr.com
Topics discussed in this episode:
- Why combining subscriptions and loyalty programs is a powerful strategy for increasing repeat purchases and customer retention
- What types of products work best for subscription and loyalty program combinations (e.g. supplements, pet products, baby products)
- Why simple loyalty programs focused on referrals can be more effective than complex point systems
- What types of rewards and tiers can be effective in loyalty programs, from bonus points to exclusive perks
- How unredeemed loyalty points can become a financial liability for businesses
- What strategies can help reduce churn in subscription-based businesses
Links & Resources
Website: https://smartrr.com/
Shopify App Store: https://apps.shopify.com/smartrr
LinkedIn: https://www.linkedin.com/company/smartrrapp/
X/Twitter: https://x.com/smartrr_app?lang=en
Get access to more free resources by visiting the podcast episode page at
t.ly/A_4-a
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
391 episoder
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