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Find Your Nike Swoop...Just Do It: Building an Author Brand
Manage episode 289449833 series 2837937
Innehåll tillhandahållet av Megan O'Russell. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Megan O'Russell eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
From fonts to story formula, branding has a huge impact on how readers perceive authors.
Whether an author presents a chipper personality or offers a stark website, every interaction with readers fosters a future relationship.
As an author, it's your job to create a consistent brand that clearly tells your readers what to expect. As a reader, you (often subconsciously) interpret these cues to decide which books to adore and which to pass over.
Peek inside the making of an author brand in this week's episode of A Book and A Dream.
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