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The Disruptive Power of Voice
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Innehåll tillhandahållet av Lawrie Benfield. Allt poddinnehåll inklusive avsnitt, grafik och podcastbeskrivningar laddas upp och tillhandahålls direkt av Lawrie Benfield eller deras podcastplattformspartner. Om du tror att någon använder ditt upphovsrättsskyddade verk utan din tillåtelse kan du följa processen som beskrivs här https://sv.player.fm/legal.
Voice is in vogue. Driven by the rise of podcasts and the growth in adoption of voice assistants, the spoken word is increasingly a marketing channel in its own right. But how can podcast and voice assistants be used as part of your communications strategies? As part of our Monkey Say podcast series, we sat down with IDG UK’s Editor, Scott Carey, to discuss the disruptive power of voice, how brands can use podcasts as part of their storytelling and how to best utilise them as part of your communications. If you’d like to chat more about the rise of voice-led channels, and how they might fit
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