The ThinkResults Marketing team's thoughts and strategies on the latest marketing trends, best practices, and how-to guides that will help you drive maximum growth and measurable long-term results.
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Choosing the Best Name for your Company or Product
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So, you've decided to have a ... company. One of the first (of many) decisions is what to name it, right? This is an important, and often emotional, decision that is no less crucial than naming a baby. The big difference is that there can be more than one Brittany or Jennifer in a group (trust me on this... there were five Jennifers in my kindergar…
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Ready to Launch? Four Simple Questions to Ask Before Launching Your Product
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Before you jump off the deep end and launch your new product, let’s check in on a few simple questions you can ask to make sure the product is indeed ready for prime time.Av ThinkResults Marketing
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Writing Effective Emails - Make Sure You’re Getting Heard
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Email has been around for well over a decade and is a valuable tool that most of us use daily. Because so much of our business communications are done via email, it’s incredibly important to hone effective communication and email skills. Although it’s a great tool, it can be difficult to convey emotion or to build rapport – especially with people y…
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Defensive Domain Strategy: Don’t Be Like Donald
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An oft-overlooked piece of developing your online presence is your domain strategy – and your defensive domain strategy. Just ask Donald Trump. Although the Trump Organization apparently owns 3,643 domain names, the strategy did not include buying ImpeachTrump.com and that omission has come to haunt him recently.…
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How to Drive Triple-Digit Increases in Social Media Reach and Engagement
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10:48
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One of our clients, Lazarex Cancer Foundation, a nonprofit that improves patient access to cancer clinical trials, was having some success with their social media but wanted it to be a much stronger part of their marketing mix. Before working with the ThinkResults team, social media was a part-time focus for the communications director. It was amon…
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